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The transformation and upgrading of yuancosmic enabling Museum and the two industrial chain companies hope to usher in opportunities

[Securities Times] according to media reports, on March 26, curators and scholars from 50 museums and universities across the country jointly issued the “proposal on Museums actively participating in the construction of the meta universe”, calling on museums to comply with the development of the times, give full play to their own advantages and actively participate in the construction of the meta universe. The initiative proposes that as a public cultural service institution, museums should enhance the awareness of open sharing of collection resources, especially digital resources, and establish the concept of win-win cooperation, so that limited resources can create unlimited possibilities in the meta universe. Museums should fully recognize their own resource advantages, jointly explore and create high-quality application scenarios, and realize the self height and quality development of museums in participating in the construction of the meta universe; Actively participate in exploring the standards and norms of meta universe construction in the field of museums, and make a Chinese voice in the international dialogue on relevant topics.

Comments: the open sharing of digital resources is increasingly becoming a universally recognized code of conduct for museums around the world. Duan Yong, deputy secretary of the Party committee of Shanghai University, said that although there are still uncertain factors in the hot meta universe concept and its application scenarios in the past two years, it is undoubtedly a strategic direction to grasp the new opportunities of a new round of scientific and technological revolution and industrial reform. In the process of virtualization and digitization of the real world, the meta universe needs a large number of material specimens and cultural elements from the real world to construct a digital living space integrated with the real social system. In the real world, museums with rich material specimens and cultural elements should actively act to make participants and collections “live” in the meta universe. With the accelerated arrival of the meta universe era, traditional cultural industries such as museums will usher in the transformation and upgrading of meta universe empowerment, and companies in related fields will usher in opportunities.

Shenzhen L&A Design Holding Limited(300949) ( Shenzhen L&A Design Holding Limited(300949) ): the company’s shareholding subsidiary has been immersed in culture and innovation for many years, specializing in digital visual interactive art. The AoYa blooming digital art museum built by the company will realize the integration of online and offline virtual and real scenes through digital art, and create a meta universe future life experience space of “full immersion, low delay and strong interaction”.

Guangzhou Hi-Target Navigation Tech Co.Ltd(300177) ( Guangzhou Hi-Target Navigation Tech Co.Ltd(300177) ): the subsidiary of the company, metropolitan area and spiritual environment technology, has mastered the integration technology of multimedia exhibition and display, including VR, AR, holographic projection, dark riding, 6-DOF rail car experience device, venue landscaping, real scene 3D and so on, which has been applied in museums, science and technology museums, VR cultural theme parks, tourist attractions (immersive experience halls) and other fields.

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