Under the dual influence of local epidemic and sluggish external consumption environment, clothing retail fluctuated in December and is expected to improve in January with the arrival of the peak sales season of the Spring Festival. Among them, the sales revenue of the sports industry in the fourth quarter was stable, showing an adverse growth trend, and is still optimistic about the high performance growth of the sports industry in the future.
Retail clothing sales fluctuated in December and are expected to improve in January with the arrival of the Spring Festival peak season. In December, the total retail sales of social consumer goods reached 4126.9 billion yuan, a year-on-year increase of 1.7%, with a steady growth. Among them, clothing retail sales in December decreased by 2.3% year-on-year and 0.20% compared with the same period in 2019, showing a fluctuating trend. In December, the situation of textile and clothing retail fluctuated due to the fluctuation of the epidemic in many provinces across the country, the impact on supply-side production and demand-side consumption, and the impact of external consumption environment. In the future, with the further promotion of the Spring Festival promotion activities and the continuous strong demand of consumers for the preparation of new year goods, the retail situation of textile and clothing in January is expected to pick up.
Anta sports special step international performance has improved against the trend, highlighting the competitiveness of sports leaders. This week, Anta international and Tebu sports released performance forecasts and operation announcements. Tebu international expects that the growth rate of omni-channel retail sales in 2021q4 Wuxi Online Offline Communication Information Technology Co.Ltd(300959) will reach 20% – 25%, and the growth rate of retail sales in 2021 will exceed 30%; The growth rate of omni-channel retail of Anta sports 2021q4 main brand is 10 ~ 20%, with a positive growth in the middle, FILA brand Q4 recorded a positive growth in the number of high units, and other brands recorded a positive growth of 30 ~ 35%. In 2021, the annual revenue increased by more than 35% and the net profit increased by more than 45%. Under the influence of the poor external retail environment in the fourth quarter, the performance of Tebu international and Anta Sports increased against the trend. It is expected that under the promotion of consumption in the future Winter Olympics, the performance of sports leaders is expected to further grow, and the high growth of the sports industry can be expected.
Clothing sales fluctuated slightly in December, and we continue to pay attention to the target with good performance recovery. Hla Group Corp.Ltd(600398) , Zhejiang Semir Garment Co.Ltd(002563) , Ningbo Peacebird Fashion Co.Ltd(603877) are mainly recommended for public leisure clothing. Medium and high-end clothing recommendations Biem.L.Fdlkk Garment Co.Ltd(002832) , Bosideng, Dazzle Fashion Co.Ltd(603587) . Sports focuses on recommending Hong Kong stocks Anta sports, Li Ning and Tebu international. In terms of upstream textile manufacturing, the epidemic situation in Southeast Asia has improved and the future growth can be expected. The integrated footwear ODM manufacturer Huali Industrial Group Company Limited(300979) is recommended. Shenzhou International, a manufacturing leader with perfect production capacity layout, continues to be optimistic. Affected by the epidemic, the production capacity in Ningbo is recovering orderly and is expected to grow steadily in the future.
Plate review: Gem (- 2.72%), Shenzhen Composite Index (- 0.86%), Shanghai and Shenzhen 300 (1.11%), Shanghai Composite Index (0.04%). The textile and garment industry decreased by 3.41%, the textile manufacturing sub section decreased by 2.41%, and the clothing and home textile sub section decreased by 4.02%.
Announcement of key companies: Anta Sports released profit forecast; Tebu International released the profit forecast and the business operation in China in the fourth quarter of 2021; Baoxiniao Holding Co.Ltd(002154) issued an announcement on the company’s use of some idle raised funds for cash management, and actually issued 241721855 RMB ordinary shares at an issue price of 3.02 yuan per share; Xin Hee Co.Ltd(003016) issued an announcement on changing the registered capital of the company and amending some provisions of the articles of association, and agreed to increase the total share capital from 431598700 shares to 432358988 shares; Huafu Fashion Co.Ltd(002042) issue Huafu Fashion Co.Ltd(002042) announcement on investment and establishment of subsidiaries, and establish Aksu Huafu new energy Co., Ltd. to achieve the purpose of coordinating the energy development and management of each production base of the company.
Industry news: since the epidemic, Vietnam’s e-commerce market has added up to 8 million consumers, and e-commerce channels have grown rapidly. With the advent of 5g era, the convenience of Internet shopping has been continuously improved, and the e-commerce industry is expected to further develop; Since the Xinjiang cotton issue, HM has been fined 130000 again for substandard products, mainly involving adulteration and adulteration in products produced and sold, counterfeiting and shoddy; Li Ning joined the ice and snow war and launched a new ski category: li-ningsnowboarding snowboarding series.
Risk factors: the epidemic situation is uncertain, and the consumption recovery is less than expected.