Securities code: 300803 securities abbreviation: Beijing Compass Technology Development Co.Ltd(300803) Announcement No.: 2022-003 Beijing Compass Technology Development Co.Ltd(300803) summary of 2021 annual report I. important tips
The summary of this annual report comes from the full text of the annual report. In order to fully understand the company’s operating results, financial status and future development plan, investors should carefully read the full text of the annual report in the media designated by the CSRC.
All directors of the company personally attended the meeting of the board of directors to consider this annual report.
The audit opinion of Grant Thornton Certified Public Accountants on the company’s financial report this year is: standard unqualified opinion. Tips of non-standard audit opinions □ applicable √ not applicable when the company is listed and is not profitable at present □ applicable √ not applicable to the profit distribution plan of ordinary shares or the plan of converting accumulation fund into share capital in the reporting period considered by the board of directors □ applicable √ not applicable. The company plans not to distribute cash dividends, bonus shares or convert accumulation fund into share capital. Preferred stock profit distribution plan for the reporting period adopted by the board of directors □ applicable √ not applicable II. Basic information of the company 1. Company profile
Stock abbreviation Beijing Compass Technology Development Co.Ltd(300803) stock code 300803
Shenzhen Stock Exchange
Contact person and contact information secretary of the board of directors securities affairs representative
Name: Sun Ming, Chen Xin
Office address: building a, building 2, TBD gathering center, courtyard 42, Qibei Road, Changping District, Beijing
Fax: 010-82559999 010-82559999
Tel: 010-82559889 010-82559889
E-mail [email protected]. [email protected].
2. Introduction to main business or products during the reporting period
(I) main business of the company
The company’s main business is to provide timely and professional financial data analysis and securities investment consulting services to investors with securities tool software terminal as the carrier and Internet as the tool; At the same time, based on its customer resources, traffic entrance advantages and marketing advantages accumulated in the field of financial information services, the company actively expanded its advertising service business, maintained its insurance brokerage business, enriched the company’s business structure, increased the income scale and enhanced the company’s sustainable profitability.
During the reporting period, the company’s main businesses include:
1. Financial information service business: it mainly takes the securities instrument software terminal independently developed by the company as the carrier to provide investors with timely and professional financial data analysis and securities investment consulting services. The company’s financial information services have been deployed on PC and mobile terminals to provide professional services for individual investors. The company adopts direct sales mode, that is, it directly provides customers with products and services such as PC terminals including financial information and data. The company’s main customer groups are professional individual investors. The securities tool software independently developed by the company mainly includes win-win game series and wealth master series products.
2. Advertising service business: make use of the customer resources and flow entrance advantages accumulated by the company’s financial information services to conduct in-depth cooperation with securities companies, attract investors to open accounts and trade in the cooperative securities companies by means of advertising in financial information service products, and charge corresponding advertising service fees from securities companies. The base of professional investors in the company’s customer group is large, and the coincidence degree with the target customer group of securities companies is high. Through the cooperation of advertising service business, the company can further increase the stickiness of customers and charge corresponding advertising service fees from the cooperative securities companies. At the same time, the securities company can also quickly expand the scale of its customer group, so as to achieve a win-win cooperation effect.
3. Insurance brokerage business: make use of the customer resources, traffic entrance advantages and marketing advantages accumulated by financial information services, cooperate with insurance companies to carry out the publicity and promotion of insurance products, provide services such as handling insurance procedures, preservation change and claim settlement consultation, and charge brokerage fees from cooperative insurance companies as agreed.
(II) operation of the company
During the reporting period, the company focused on the coordinated development of its main business, accelerated the promotion of technological innovation and product upgrading, optimized the service mode, improved service efficiency, and continued to build the company’s core competitiveness.
1. Insist on focusing on the main business and realize the steady development of the company
In 2021, the company’s operation was steady and strong, with abundant cash flow and significant growth of operating cash inflow. The company achieved an operating revenue of 932 million yuan, an increase of 34.63% over the same period last year; The net profit attributable to the shareholders of the listed company was 176 million yuan, an increase of 97.51% over the same period last year. In 2021, the cash received from selling goods and providing labor services was 1.142 billion yuan, an increase of 34.09% over the same period of last year; The net cash flow from operating activities was 373 million yuan, an increase of 61.79% over the same period last year. At the end of the reporting period, the total assets of the company were 2.046 billion yuan, an increase of 24.71% over the end of the previous year; Current assets amounted to 1.695 billion yuan, an increase of 31.88% over the end of the previous year; The net assets attributable to shareholders of listed companies were 1.282 billion yuan, an increase of 14.40% over the end of the previous year.
In 2021, in the face of profound changes in China’s external environment, China took the lead in effectively controlling the epidemic. We accelerated economic construction, fully implemented the new development concept, built a new development pattern, and promoted high-quality development. China’s economy rose against the wind and achieved a good start to the 14th five year plan with strong resilience.
The overall operation of the capital market is stable, and echoes the new pattern after the structural adjustment of the real economy. As a whole, it presents a benign interactive development trend, and the development prospect of securities and financial information services is broad. During the reporting period, the company insisted on focusing on its main business, increasing R & D investment, expanding R & D team, optimizing product functions and improving user experience. At the same time, in combination with the development trend of the securities market and the demand for financial information services, the company has strengthened brand promotion and continuously improved the service quality of the company. The number of new users has maintained a stable growth, and the number of existing users and paying users has increased steadily. Therefore, the net profit attributable to the shareholders of listed companies during the reporting period increased significantly compared with the same period of last year, showing a good growth trend as a whole.
2. Continue to increase R & D investment and drive product upgrading with scientific and technological innovation
In 2021, while constantly updating iterative products, the company will strive to build a new product R & D platform and data service platform, improve the efficiency of R & D and enrich the diversity of data mining on the basis of improving multi factor data information.
In the first half of 2021, the company mainly improved the update iteration of products from two aspects of breadth and depth. On the one hand, efforts have been made to introduce new data information authorization, broaden product information capacity, successively introduce index authorization of major securities markets such as Asia Pacific, America and Europe, as well as Singapore futures index authorization, and have completed the online upgrading of relevant products. At the same time, after obtaining the authorization of market information data of China’s main futures markets, the product upgrading and transformation of the above market information data on the client and server have been improved in succession. On the other hand, based on the existing data information, the company continued to deeply mine the product functions, and launched the data analysis function of fund heavy position holdings among institutional investors of listed companies, the characteristic analysis function of stock level-2, and the opening password analysis platform based on the statistical analysis of opening main orders. The company accelerated product iteration and timely met the information needs of investors from multiple perspectives.
In the second half of 2021, we gradually carried out the research and development of “financial report Nuggets 2.0 system” and multi factor intelligent analysis system, and upgraded the relevant monitoring functions for the continuous increase of private placement. In addition, from the perspective of data service, on the premise of improving the use experience of PC client and mobile client, it provides centralized computing and service functions of data, which effectively reduces the use pressure of client computing.
3. Promote the construction of raised investment projects and improve the profitability of the company
In 2021, the company actively and orderly promoted the construction of various raised investment projects and strictly standardized the use and management of raised funds. During the reporting period, the company changed the raised investment project, terminated the original raised investment project “South China R & D center and customer service center construction project”, and invested all the raised funds involved in the project into the original raised investment project “PC financial terminal series product upgrading and optimization project”. By the end of 2021, both the PC financial terminal series product upgrading and optimization project and the big data marketing and Research Center project are in the project construction period. The mobile terminal financial product construction project funds have been used up, and the subsequent companies will continue to invest their own funds in construction. Through the construction, implementation and use of raised investment projects, it will help to improve the technical level of the company, improve the upgrading iteration of products, better meet the personalized needs of users for financial information and data, and boost the comprehensive profitability of the company.
4. Continue to expand advertising service business and give play to business synergy
In recent years, based on its accumulated customer resources, traffic entrance advantages and marketing advantages in the field of financial information services, the company has actively expanded its advertising service business. This kind of business is the company’s in-depth mining of existing user resources and Internet entrance resources, which further enriches the income structure, improves the income scale and enhances the company’s sustainable profitability. Since 2015, the company has started advertising service cooperation with several securities companies such as First Capital Securities Co.Ltd(002797) securities, and achieved good results. During the reporting period, the company’s advertising service business achieved a revenue of 73.3459 million yuan, an increase of 4.96% over the same period last year, effectively giving play to the business synergy.
5. Pay attention to the construction of staff team and create a “engine” for high-quality talent development
During the reporting period, the company strengthened the training of employees, paid attention to the construction of talent team and incentive scheme, and laid a solid talent foundation for the high-quality development of the enterprise.
In terms of talent training, the company continues to strengthen the training of employees and improve their business level and post skills, including induction training for new employees, post and academic training for on-the-job employees, as well as skill training for front-line employees. At the same time, the company has increased its R & D strength and expanded its R & D team, highlighting the cultivation of high skilled and high-tech talents and the reserve of professional and technical strength, so as to provide a strong talent guarantee for the company to enhance its core competitiveness.
In terms of talent incentive, the company implemented the 2021 restricted stock and stock option incentive plan, which effectively mobilized the enthusiasm of the company’s management team and core backbone, further established and improved the company’s long-term incentive and restraint mechanism, trained and retained high-level technical and management talents, so as to maintain the stability and work enthusiasm of the company’s core talent team, It has laid a solid talent foundation for the long-term development of the enterprise.
6. Strengthen the management of investor relations and earnestly safeguard the rights and interests of investors
Since its listing, the company has always attached importance to the management of investor relations and maintained good daily communication with investors through multiple channels such as e-mail, consultation hotline and Shenzhen Stock Exchange. During the reporting period, the company answered 95 questions from investors on the interactive platform of Shenzhen Stock Exchange, held an online performance briefing in 2021 through panorama and participated in the collective reception day for investors of Listed Companies in Beijing in 2021, and conducted full online exchanges around the company’s performance, business situation and development strategy concerned by investors. At the same time, the company actively participated in the theme activity of the third “5.15 national Investor Protection Publicity Day”, and carried out activity publicity in combination with the company’s official website and offline training. It has effectively maintained the long-term and stable good relationship between the company and investors, and effectively safeguarded the rights and interests of all investors, especially small and medium-sized investors.
7. Strengthen system learning and improve corporate governance
During the reporting period, the company actively organized relevant personnel such as directors, supervisors and senior managers to participate in special training on capital operation, compliance supervision and new financial instrument standards of listed companies, strengthened the ability of directors and supervisors to perform their duties and the awareness of compliance and law-abiding, improved the level of corporate governance and standardized operation, and reduced the risk of operation and supervision of the company. 8. Layout future business and participate in the reorganization of wechat securities
During the reporting period, the company signed up to participate in the recruitment and selection of investors in the bankruptcy reorganization of Wangxin securities. Wangxin securities has obtained the business qualification of financial consultant, margin trading and securities lending related to securities operation, securities self operation and securities investment activities. Up to now, the selection of restructuring investors of Wangxin securities has not been completed, and there is still uncertainty whether the company can finally become a restructuring investor through selection. If the company is determined as the final restructuring investor, it will make full use of its rich financial related business experience matching with securities companies, give full play to business synergy, create one-stop comprehensive financial services and layout the company’s future business development.
(III) the company’s operating performance is unevenly distributed throughout the year
Affected by the characteristics of business model and sales cycle, the company’s operating performance may be unevenly distributed throughout the year, and the quarterly financial data or semi annual financial data may not be able to fully measure the operating performance of the whole year. For details, please refer to “14. Possible risks and Countermeasures Faced by the company” disclosed in “Xi. Prospects for the future development of the company” in “section III Management Discussion and analysis” of this report
