Weekly report of light industry: the continuous improvement of real estate policy drives the release of rigid demand, and the certainty of the home sector will be further enhanced

Home furnishing: the fundamentals are expected to improve, superimposed with low valuation, and the investment opportunities of head enterprises are highlighted. The real estate policy continues to exert force. Cities continue to release real estate deregulation policies due to urban policies. The real estate industry is expected to improve, driving the rapid rise of the sector index. The epidemic has repeatedly disturbed the short-term operation of home, and the demand for home decoration has the attribute of rigid demand. It is expected to be released in a centralized manner with the improvement of the epidemic in the future. Head home furnishing enterprises lead the industry reform, continue to promote category integration, strengthen traffic competitiveness, and the concentration is expected to accelerate. At the same time, the valuation of the household goods sector is at an all-time low and highly cost-effective. On April 8, the pe-ttm of the household goods sector reached 21.79, and the market quantile was as low as 0.78%. It is suggested to pay attention to: [ Oppein Home Group Inc(603833) ], [ Suofeiya Home Collection Co.Ltd(002572) ], [ Zbom Home Collection Co.Ltd(603801) ], [ Jason Furniture (Hangzhou) Co.Ltd(603816) ] and [Minhua holdings].

Packaging: the market is better controlled, the profit is restored, and the business is vertically expanded and integrated. Paper packaging: benefiting from the trend of environmental protection, the paper packaging industry is expected to expand, but the market concentration is low and needs to be improved; Leading enterprises began to transform from manufacturers to packaging solution providers, and their business achieved vertical development. Plastic packaging: the market scale is growing steadily and the market concentration is low; Ordinary plastic packaging is widely used downstream, with fluctuating demand and fierce competition; Due to high technical barriers of special materials, leading enterprises can rely on technical barriers to build a strong moat. Metal packaging: the rise in the price of raw materials and the improvement of supply and demand pattern will improve the profitability of enterprises; Drinks and drinks are the main downstream applications of metal packaging. Compared with overseas, there is a wide space for the improvement of beer canning rate in China, and the downstream demand of metal packaging will continue to develop. It is suggested to pay attention to: [ Shanghai Ailu Package Co.Ltd(301062) ], [ Org Technology Co.Ltd(002701) ] and [ Shenzhen Yuto Packaging Technology Co.Ltd(002831) ].

Light industry consumption: the e-cigarette industry is growing significantly, and the stationery industry market continues to expand. E-cigarette: e-cigarette will continue to replace traditional cigarettes by virtue of its harm reduction attribute. At present, the penetration rate still has great room for improvement, and it is expected to maintain rapid growth in the future. The implementation of regulatory policies will have an impact on the industry in the short term, but in the medium and long term, standardized development will promote industry concentration and realize steady expansion. The consumption of stationery at the b-end will continue to improve, while the consumption of stationery at the b-end will continue to improve, and the consumption of stationery at the lower end will continue to grow; Chenguang continued to optimize the traditional core business layout, adjust the product structure and Wuxi Online Offline Communication Information Technology Co.Ltd(300959) coordinated development. At the same time, the business of large retail stores continued to improve and the office direct sales business grew rapidly, fully benefiting from the structural opportunities brought by the changes in the industry. It is suggested to pay attention to: electronic cigarette industry leader [smore international], [ Shenzhen Jinjia Group Co.Ltd(002191) ], stationery industry leader [Chenguang shares]

Papermaking: the pressure on the industry has accelerated, the concentration has increased, the pulp price has risen, and the performance elasticity of downstream enterprises can be expected. Waste paper: as of April 8, the price of waste yellow paperboard was 2342 yuan / ton, up 1.3% from last week; The price of corrugated box board was 3806 yuan / ton and 4859 yuan / ton respectively, up 0.5% and 0.54% respectively compared with last week. Pulp and paper: as of April 8, the prices of broad-leaved pulp, coniferous pulp and chemical mechanical pulp were 6044, 7006 and 5433 yuan / ton respectively, with changes of – 39, 20 and 17 yuan / ton respectively compared with last week; The prices of double offset paper, double copper paper and white cardboard were 6238, 5680 and 6385 yuan / ton respectively, with changes of 0.2%, 0 and 0 respectively compared with last week. Special paper: in the short term, the raw materials of special paper are mainly pulp and chemical raw materials. The rise of pulp price supports the continuous rise of special paper price, and the performance flexibility of head enterprises can be expected; In the medium and long term, the downstream demand of special paper continues to expand, the competition pattern is good, and the leading enterprises continue to carry out capacity construction and layout self-sufficient pulp, with significant long-term growth of performance. It is suggested to pay attention to: pulp and paper is the leading [ Shandong Sun Paper Co.Ltd(002078) ]; Special paper faucet [ Quzhou Wuzhou Special Paper Co.Ltd(605007) ], [ Xianhe Co.Ltd(603733) ], [ Hangzhou Huawang New Material Technology Co.Ltd(605377) ].

Risk tip: the risk that the economic growth is less than expected; Risk of sharp fluctuations in raw material prices.

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