The profit of the whole channel is strong, and the revenue of the whole channel is strong. The company’s Q1 performance in 2022 is predicted to increase. It is expected that the company’s Q1 operating revenue in 2022 will increase by 30% – 40% year-on-year, and the net profit attributable to the parent company is expected to be 148159 million yuan, with a year-on-year increase of 35% – 45%. In addition, the company recently released the operation from January to February of 22 years. From January to February of 2022, the company achieved a total operating revenue of about 630 million yuan, an increase of about 30% year-on-year; The net profit attributable to the parent company is about 60 million yuan, with a year-on-year increase of about 35%. It is expected that the year-on-year growth of the company’s revenue and profit in March will accelerate. In 2022, the company continued to promote the “6 n” strategy, focused on improving the differentiated competitiveness of products, implemented the “large single product strategy”, and the sales momentum was steadily improving. During the “March 8th Festival”, the brand sales also achieved rapid growth. According to official battlefield newspaper, the 38 tiktok Proya Cosmetics Co.Ltd(603605) Tmall official flagship store in 2022 increased by 200%+ compared to the same period, and the turnover volume of the platform was up 100%+. The main brand Proya Cosmetics Co.Ltd(603605) was ranked among the top 5 in tmall beauty industry and the top 1 in JD skin care products. Among them, the ace set group “early C night A” cumulative sales volume of 78 thousand + pieces, double resistance essence cumulative sales volume 160 thousand + branch, ruby essence cumulative sales 39 thousand + branch, source power essence cumulative sales 85 thousand + branch, feather sense sunscreen cumulative sales volume 280 thousand + branch. Caitang, a cosmetics brand, increased by 400% year-on-year, opened for 40 minutes, breaking through 38 full-time Gmv in the whole year.
Henan Liliang Diamond Co.Ltd(301071) first quarter performance + 128% ~ + 152% year on year, with constant increase and strengthening the layout of cultivating diamonds. In Q1 2022, the company realized a net profit attributable to the parent company of 93-103 million, a year-on-year increase of + 127.89% ~ + 152.40%; The net profit after non deduction was 90-100 million, with a year-on-year increase of + 128.71% ~ + 154.12%. During the reporting period, the proportion of diamond business sales of the company’s high gross profit product cultivation increased significantly; Industrial diamond products have strong market demand and tight supply, and the price has increased significantly compared with the same period in 2021. The company’s raised investment projects have been put into operation one after another, and the output has increased rapidly. Meanwhile, on March 25, the company issued the plan for issuing A-Shares to specific objects in 2022, which plans to issue no more than 120744 million A-Shares to no more than 35 specific objects, raising no more than 4 billion yuan. After deducting the issuance expenses, all of them will be used for “Shangqiu Henan Liliang Diamond Co.Ltd(301071) science and technology center and diamond smart factory construction project”, “power phase II diamond and diamond smart chemical plant construction project” and supplementary working capital.
Investment suggestion: we are optimistic about the rise of the “leader” of medical and beauty cosmetics made in China. We recommend Imeik Technology Development Co.Ltd(300896) , Yunnan Botanee Bio-Technology Group Co.Ltd(300957) , Bloomage Biotechnology Corporation Limited(688363) , Proya Cosmetics Co.Ltd(603605) , and we suggest paying attention to Shanghai Jahwa United Co.Ltd(600315) , Lushang Health Industry Development Co.Ltd(600223) , Syoung Group Co.Ltd(300740) , Guangdong Marubi Biotechnology Co.Ltd(603983) ; The implementation of monitoring and management measures is beneficial to the upstream “leaders” Nanjing Cosmos Chemical Co.Ltd(300856) , Jahen Household Products Co.Ltd(300955) . The mood of cultivating diamond sector is gradually warming up, and “leading” enterprises have layout opportunities. Continue to recommend Henan Liliang Diamond Co.Ltd(301071) , North Industries Group Red Arrow Co.Ltd(000519) , and suggest paying attention to Henan Huanghe Whirlwind Co.Ltd(600172) , Sf Diamond Co.Ltd(300179) , Beijing Worldia Diamond Tools Co.Ltd(688028) and Sinomach Precision Industry Co.Ltd(002046) . Optimistic about the prosperity of gold and jewelry sector, it is recommended to pay attention to Chow Tai Seng Jewellery Company Limited(002867) , Chow Tai Fook, Guangdong Chj Industry Co.Ltd(002345) and Mclon Jewellery Co.Ltd(300945) .
Risk tip: the overall consumer demand is weak and the industry competition intensifies.
