Securities code: Guangzhou Lingnan Group Holdings Company Limited(000524) securities abbreviation: Guangzhou Lingnan Group Holdings Company Limited(000524) Announcement No.: 2022012 Guangzhou Lingnan Group Holdings Company Limited(000524) 2021 annual report summary I. important tips
The investors shall carefully read the full text of the annual report and the financial development report of the company, and understand the full text of the annual report designated by the CSRC.
All directors personally attended the meeting of the board of directors to consider this annual report. Tips on non-standard audit opinions □ applicable √ not applicable to the profit distribution plan of ordinary shares or the plan of converting accumulation fund into share capital in the reporting period considered by the board of directors □ applicable √ not applicable. The company plans not to distribute cash dividends, bonus shares or convert accumulation fund into share capital. Preferred stock profit distribution plan for the reporting period adopted by the board of directors □ applicable √ not applicable II. Basic information of the company 1. Company profile
Stock abbreviation Guangzhou Lingnan Group Holdings Company Limited(000524) Stock Code: Guangzhou Lingnan Group Holdings Company Limited(000524)
Shenzhen Stock Exchange
Stock abbreviation before change (if any) Dongfang Hotel
Contact person and contact information secretary of the board of directors securities affairs representative
Name: Zheng Dingquan, Wu Min
Office address: No. 120, Liuhua Road, Guangzhou
Fax (020) 86662791 (020) 86662791
Tel: (020) 86662791 (020) 86662791
E-mail [email protected]. [email protected].
2. Introduction to main business or products during the reporting period
The company is a comprehensive tourism group integrating business travel, accommodation, exhibition, scenic spot, automobile service and other businesses. Taking innovation and capital as the dual engines, the company builds a pan tourism ecosystem with leading scale, quality guidance and diversified business forms, and is committed to developing into a modern comprehensive cultural tourism brand operator with international competitiveness and influence, high trust and good satisfaction.
In 2021, the covid-19 epidemic has lasted for two years. Under the complex situation of the new multipolar pattern and increasing risk challenges outside China, with the more and more mature mechanisms of scientific research and judgment, classified guidance, dynamic adjustment and precise prevention and control, the tourism economy generally presents a ladder recovery trend in 2021. According to the data released by the Ministry of culture and tourism, the total number of Chinese tourists in 2021 was 3.246 billion, a year-on-year increase of 12.8%, returning to 54.0% in 2019; China’s tourism revenue reached 2.92 trillion yuan, a year-on-year increase of 31.0%, returning to 51.0% in 2019.
At present, the business composition of the company mainly includes business travel, accommodation, convention and exhibition, scenic spots and automobile services, forming a complete tourism industry chain covering travel agencies, hotels, catering, convention and exhibition, scenic spots, tourism transportation and tourism letters.
(1) Business travel out of the industry
The core enterprise of the company’s business travel business is Guangzhou guangzhilv International Travel Agency Co., Ltd. (hereinafter referred to as “guangzhilv”), a holding subsidiary of the company. Guangzhilv is a leading enterprise in China’s travel agency industry. It is mainly engaged in China tourism, outbound tourism, inbound tourism, tourism e-commerce, convention and exhibition, scenic spot operation management and other businesses, as well as hotel accommodation, scenic spot tickets, air tickets and other agency booking services. It has a strong brand influence. Guangzhi travel is positioned in the medium and high-end market and is committed to building a global excellent comprehensive tourism service provider.
In recent years, Guangzhou tour has completed the national strategic layout composed of South China headquarters, North China walking network headquarters, central China operation center, northwest operation center, East China operation center and southwest operation center. Since the outbreak of the epidemic, guangzhilv has decisively adjusted the strategic focus of regional layout, acquired tourism destination reception service enterprises, and newly established Guangzhou guangzhilv yuejing destination tourism development Co., Ltd. and Guangzhou guangzhilv Lvyun Automobile Service Co., Ltd., so as to enhance its competitiveness in the “China’s great cycle” tourism industry and lay a solid foundation for the development of deep cultivation of tourism destination services and all-round diversification of multiple industries.
In terms of online sales, guangzhilv independently developed and operated the “walking net” and “easy to start” smart tourism platforms, combined with the layout of official websites, applets, micro malls and third-party OTA sales channels, and jointly built a complete Wuxi Online Offline Communication Information Technology Co.Ltd(300959) integrated Omni channel sales system with national offline channels. In order to cope with the changes of consumption habits in the new market environment, the “easy to buy” local life channel was launched on the official website of guangzhilv to build a shopping platform for people’s livelihood consumer products.
(2) Accommodation industry
The core enterprise of the company’s accommodation business management is Guangzhou Lingnan International Hotel Management Co., Ltd. (hereinafter referred to as “Lingnan Hotel”), a wholly-owned subsidiary. Lingnan hotel is a leading brand service operator in the accommodation industry in China. Its management scale has ranked among the top 60 of China Hotel Group for many consecutive years, and won the top 30 of China Hotel Group during the reporting period. Lingnan hotel is committed to becoming a high-quality all accommodation integrated operator integrating tourism, leisure and business, deeply integrating local culture and international management concept, and consolidating and developing China’s famous national hotel brand with international competitiveness with leading operation standards and models.
The company’s accommodation industry is mainly engaged in hotel management business and hotel operation business. The business model of hotel management business is mainly to export brand standards, central reservation, customer source push and other operation and management services to the hotel projects under its management, and charge corresponding fees from the management projects to obtain income and profit. Apart from the entrusted management contract obtained from the output of asset light brand, the hotel management business also operates some hotel projects in the form of leasing operation; The hotel business is mainly to operate its own property hotels and provide customers with hotel accommodation, catering, conference, exhibition, commercial property leasing and other services to obtain income and profits.
Under the background of epidemic prevention normalization, Lingnan Hotel grasped the opportunities of consumption upgrading and cultural tourism integration, closely followed the main line of supply side innovation, enhanced brand R & D ability and accelerated layout. Lingnan hotel owns core series brands such as “Lingnan Garden Hotel”, “Lingnan Oriental Hotel”, “Lingnan No. 5 Hotel”, “lingju chuangxiang apartment”, “lingshe chuangxiang apartment”, “Lingnan Xingguang camp”, “Lingnan Jiayuan Resort Hotel”, “Lingnan Jiayuan chain hotel”, “Lingnan selected Hotel” and “riverside courtyard home stay”, and has built a multi-level brand system to adapt to the development trend of large accommodation formats. In the hotel management project, Baiyun International Convention Center was selected as one of the 100 brand enterprises of “century · hundred products” in Guangzhou, lingju chuangxiang apartment was rated as the “most popular hotel style apartment for business travelers in China”, Foshan Midea Luhu Lingnan Garden Hotel was awarded the “2020 must stay hotel”, and Guangzhou Lingnan No. 5 hotel was awarded the “most popular cultural tourism hotel of the year” in the 2021 Guangdong Tourism general evaluation list, Lianzhou riverside courtyard was selected as the first batch of rural B & B demonstration sites in Guangdong Province.
The company’s own property Hotel Guangzhou Garden Hotel is the only local brand among the first three platinum five-star hotels in China. It is the flagship store of the brand “Lingnan Garden Hotel”. The company’s own property hotels Guangzhou Oriental Hotel and China hotel are the first batch of five-star hotels in China, of which Guangzhou Oriental Hotel is the flagship store of the brand “Lingnan Oriental Hotel”. During the reporting period, Guangzhou Garden Hotel, China Hotel and Guangzhou Oriental Hotel were selected as 100 brand enterprises of “century · hundred products” in Guangzhou.
(3) Exhibition and scenic spot business
Exhibition and scenic spot business is an important platform and strategic growth business for the company to accelerate the integration of tourism industry. The company has strong advantages in Convention and exhibition venue resources, and has an integrated Convention and Exhibition operation mode covering organization planning, IP construction, venue operation, exhibition and investment attraction, buyer seller connection, industrial chain integration, on-site management, customer service and brand communication. It has the ability to provide customers with local, mobile and one-stop exhibition solutions. Over the years, it has successfully operated and implemented exhibitions such as Guangdong International Tourism Industry Expo and Guangfu Cultural Carnival. It has independent exhibitions and conference IP, such as China Time-honored Brand Expo, Guangdong International Conference award tourism exchange conference, China tourism destination supplier conference, China Grand Hotel German Beer Festival, Guangdong cuisine chef walking into beautiful villages, and constantly strengthened cooperation with international top exhibition enterprises, It has successfully operated a series of international exhibition events such as the Asia Pacific competition of the bogus world cooking competition, the China race, the sun tour and the China France bicycle rally. During the outbreak period, we innovated the standard mode of “reassuring meeting” under the form of strict control of the epidemic, and successfully built Guangdong International Tourism Industry Expo into one of the Professional Tourism Expo brands with the largest scale, the highest degree of internationalization and the best market-oriented operation effect in China. During the reporting period, Guangzhou guangzhilv International Exhibition Service Co., Ltd., a wholly-owned subsidiary of guangzhilv, was rated as “top 100 exhibition enterprises in Guangdong Province” by the Department of Commerce of Guangdong Province.
The company has rich experience in scenic spot operation and management, develops leisure experience tourism products including hotels, self driving camps, catering, tourism passenger transport, leasing, amusement parks, tourism commodity sales, etc., forms a complete scenic spot tourism service and product system, and has the management output ability of scenic spot planning, scenic spot construction consulting, scenic spot marketing planning and scenic spot operation management. At present, the Fengkai Wonderland scenic spot in western Guangdong managed by the company is being actively upgraded. Among them, Longshan scenic spot has become a national 4A scenic spot, while qiancengfeng scenic spot and dabanshi scenic spot have become a national 3A scenic spot; The newly established Guangzhou guangzhilv yuejing destination tourism development Co., Ltd. is also accelerating the expansion and layout of relevant businesses in the scenic spot.
(4) Automobile service business
The company’s automobile service business is mainly operated by the wholly-owned subsidiary Guangzhou Dongfang Motor Co., Ltd. (hereinafter referred to as “Dongfang motor”). Dongfang motor’s main business includes Guangzhou regional taxi and business rental car business. It mainly serves the business car rental, local tourism reception and taxi business of top 500 enterprises. It is a regional excellent automobile service brand. 3. Main accounting data and financial indicators (1) whether the company needs to retroactively adjust or restate the accounting data of previous years in recent three years □ yes √ no
Unit: Yuan
Year end 2021 year end 2020 year end increase or decrease over the previous year year end 2019 year end
Total assets 313776630794351867941702 – 10.83% 476882525029
Net assets attributable to shareholders of listed companies 2224 Shanxi Lanhua Sci-Tech Venture Co.Ltd(600123) 67234920535926 – 5.30% 266971 Beijing Originwater Technology Co.Ltd(300070)
20212020 year-on-year increase or decrease 2019
Operating income 152631784155187756351474 – 18.71% 797209952294
Net profit attributable to shareholders of the listed company -12779864790 -24043751758 46.85% 25920445122
Net profit attributable to shareholders of listed companies after deducting 28.85% of non recurring profits and losses of -18457616331 -25943333817 and 16844166071
Net cash flow from operating activities -9894005264 -42783584372 76.87% 31432677668
Basic earnings per share (yuan / share) -0.19 -0.36 47.22% 0.39
Diluted earnings per share (yuan / share) -0.19 -0.36 47.22% 0.39
Weighted average return on net assets -5.59% – 9.58%
