Weekly report of culture and media industry: the market is neutral and pays attention to the leading companies with excellent performance

Key investment points:

Industry trends & Company News

State film administration: cinemas in medium and high-risk areas will not be opened for the time being

Netflix plans to charge users who share accounts

Mango TV is about to launch the digital collection platform, and the playing method will be linked with the business

Important announcements of listed companies

Jiangsu Phoenix Publishing & Media Corporation Limited(601928) : 2021 performance express

Investment advice

This week, the performance of the cultural media industry was neutral. Some oversold stocks in the industry performed better. Some stocks in the concept of meta universe showed signs of stabilizing at the bottom. The fluctuation of medium concept stocks disturbed the performance of the industry to some extent. This week, we continue to suggest that the central line pay attention to the driving role of meta universe theme in the industry. The 2022 global meta universe conference hosted by China Mobile Communications Federation will be postponed to April 20, which will also be beneficial to meta universe at that time. Second, we suggest paying attention to the leading companies related to the low-level film and television sector. The trend of steady recovery of the industry is obvious. The continuous enhancement of the competitive advantage of the leading companies and the relatively low valuation make them have a certain investment value at present; Third, we suggest paying attention to the radio and television sector. The industry valuation is relatively low. The continuous integration of the national one network will form a strong support for the overall competitiveness of the industry in the future; Finally, it is suggested to pay attention to the relevant undervalued leading companies with excellent performance in the annual report of 21 years and the quarterly report of 22 years. To sum up, we continue to maintain the “optimistic” investment rating of the media industry and recommend Focus Media Information Technology Co.Ltd(002027) ( Focus Media Information Technology Co.Ltd(002027) ), Guangzhou Jinyi Media Corporation(002905) ( Guangzhou Jinyi Media Corporation(002905) ), Hubei Century Network Technology Inc(300494) ( Hubei Century Network Technology Inc(300494) ), Wasu Media Holding Co.Ltd(000156) ( Wasu Media Holding Co.Ltd(000156) ), China Film Co.Ltd(600977) ( China Film Co.Ltd(600977) ).

Risk tips

Macroeconomic downturn; Major policy changes in the industry; Industry demand does not meet expectations; The progress of state-owned enterprise reform did not meet expectations, and the black swan incident continued to have an impact.

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