Zhaoxun media: zhaoxun media’s announcement on the results of its initial public offering of shares and listing on the gem

Zhaoxun Media Advertising Co., Ltd

Announcement of IPO results and listing on GEM

Sponsor (lead underwriter): Anxin Securities Co., Ltd

Important tips

The application of zhaoxun Media Advertising Co., Ltd. (hereinafter referred to as “zhaoxun media” or “the issuer”) for the initial public offering of RMB common shares (A shares) (hereinafter referred to as “this offering”) has been examined and approved by the GEM Listing Committee of Shenzhen Stock Exchange (hereinafter referred to as “Shenzhen Stock Exchange”), It has been approved for registration by China Securities Regulatory Commission (zjxk [2022] No. 6). The sponsor (lead underwriter) of this offering is Anxin Securities Co., Ltd. (hereinafter referred to as “Anxin securities” or “sponsor (lead underwriter)”). The issuer’s stock is abbreviated as “zhaoxun media” and the stock code is “301102”.

This offering will eventually adopt targeted placement to strategic investors (hereinafter referred to as “strategic placement”) Offline inquiry and placement to qualified investors (hereinafter referred to as “offline issuance”) and online pricing issuance to social public investors holding non restricted A-Shares and the market value of non restricted depositary receipts in Shenzhen market (hereinafter referred to as “online issuance”).

The issuer negotiated with the sponsor (lead underwriter) and determined that the price of this stock issue is 39.88 yuan / share, and the number of shares issued is 50 million. All of them are new shares without the transfer of old shares. The issuing price of this offering shall not exceed the median and weighted average of offline investors’ quotation after excluding the highest quotation, as well as the securities investment fund, national social security fund, basic old-age insurance fund established through public offering after excluding the highest quotation The enterprise annuity fund established in accordance with the measures for the administration of enterprise annuity fund and the insurance fund quotation median and weighted average in accordance with the measures for the administration of the use of insurance funds, etc., whichever is lower, so the relevant subsidiaries of the recommendation institution do not participate in the strategic placement. The strategic placement investors of this issuance are composed of the special asset management plan of the issuer’s senior managers and core employees and other strategic investors. The final number of strategic placement is 4388163 shares, accounting for about 8.78% of the number of this issuance. The difference between the initial strategic placement and the final strategic placement is 5611837 shares, which are transferred back to offline issuance.

Before the launch of the online and offline call back mechanism, the number of offline shares issued after the strategic placement call back was 33611837, accounting for 73.69% of the number of shares issued this time after deducting the number of strategic placements; The initial number of shares issued online was 12 million, accounting for 26.31% of the number of shares issued this time after deducting the number of strategic placements. According to the callback mechanism announced in the announcement of zhaoxun Media Advertising Co., Ltd. on initial public offering and listing on the gem, the issuer and the sponsor (lead underwriter) decided to start the callback mechanism because the initial effective subscription multiple on the Internet was 872648663 times, higher than 100 times, After deducting the final strategic placement, 20% (rounded up to an integral multiple of 500 shares, i.e. 9.1225 million shares) of the number of new shares issued this time will be transferred back to the Internet. After the call back, the final number of offline shares issued was 24489337, accounting for 53.69% of the number of shares issued after deducting the final strategic placement; The final number of shares issued online was 21122500 shares, accounting for 46.31% of the number issued this time after deducting the final strategic placement. After the call back, the winning rate of this online pricing issuance is Eastcompeace Technology Co.Ltd(002017) 08707%.

The online and offline subscription and payment work of this offering has been completed on March 15, 2022 (T + 2). The details are as follows: I. statistics of new share subscription

According to the data provided by Shenzhen Stock Exchange and Shenzhen Branch of China Securities Depository and Clearing Corporation, the sponsor (lead underwriter) made statistics on the subscription of new shares issued online and offline. The results are as follows:

(I) strategic placement

After excluding the lowest quoted price of the public pension fund, the weighted average of the number of investors who do not need to participate in the issuance of the pension fund and the highest quoted price of the non participating subsidiary fund, and the highest quoted price of the non participating subsidiary fund after excluding the lowest quoted price of the public pension fund and the average quoted price of the non participating subsidiary fund.

According to the final issue price, the final number of strategic placement shares in the special asset management plan for senior managers and core employees of the issuer is 2507522 shares, accounting for about 5.02% of the number of shares issued this time; The final number of strategic placement shares of other strategic investors was 1880641 shares, accounting for 3.76% of the number of shares issued this time.

To sum up, the strategic placement investors of this offering are composed of the special asset management plan of the issuer’s senior managers and core employees and other strategic investors. The final number of strategic placement is 4388163 shares, accounting for 8.78% of the number of this offering. The difference between the initial strategic placement and the final strategic placement was 5611837 million shares, which were transferred back to offline issuance.

As of March 7, 2022 (T-4), strategic investors have paid their subscription funds in full and on time. According to the relevant agreements in the strategic placement agreement signed by the issuer, the sponsor (lead underwriter) and the strategic investors, the strategic placement results of this issuance are determined as follows:

Serial number name of strategic investor number of allocated shares (shares) amount allocated (yuan) sales restriction period (month)

Among them, 50% is limited to SAIC Qizhen (Shanghai) asset management for 12 months, 1 Co., Ltd. 188064174999308, and the other 50% is limited to 24 months

Anxin asset management zhaoxun media executives participated

2 Gem strategic placement collective asset management 2507522999997736 12

Management plan

(II) online subscription of new shares

1. Number of shares subscribed by online investors (shares): 20628614

2. Subscription amount paid by online investors (yuan): 82266912632

3. Number of shares not fully paid (shares): 493886

4. Amount not paid in full (yuan): 1969617368

(III) offline subscription of new shares

1. Number of shares subscribed by offline investors (shares): 24489337

2. Subscription amount paid by offline investors (yuan): 97663475956

3. Number of offline investors giving up subscription (shares): 0

4. Subscription amount abandoned by offline investors (yuan): 0

2、 Offline proportional restriction

The offline issuance part adopts the proportional sales restriction method, and the offline investors shall promise that the sales restriction period of 10% (rounded up) of the number of shares allocated to them is 6 months from the date of the issuer’s initial public offering and listing.

That is, among the shares allocated to each placing object, 90% of the shares are sold indefinitely and can be circulated from the date when the issued shares are listed and traded on the Shenzhen Stock Exchange; The sales restriction period of 10% of the shares is 6 months, and the sales restriction period starts from the date when the issued shares are listed and traded on the Shenzhen Stock Exchange.

When offline investors participate in the preliminary inquiry and quotation and offline purchase, they do not need to fill in the arrangement of the restricted sale period for the placing objects under their management. Once the quotation is made, it is deemed to accept the arrangement of the online restricted sale period disclosed in this announcement.

In this offering, the number of shares whose offline proportion is restricted for six months is 2452783, accounting for 10.02% of the total offline issuance and 4.91% of the total public offering.

3、 Underwriting by the recommendation institution (lead underwriter)

All the shares that online and offline investors give up to subscribe for are underwritten by the sponsor (lead underwriter). The number of underwritten shares by the sponsor (lead underwriter) is 493886 shares, and the underwritten amount is 1969617368 yuan. The underwriting proportion of the recommendation institution (lead underwriter) is 0.99%.

On March 17, 2022 (T + 4), the sponsor (lead underwriter) transferred the underwriting funds to the issuer together with the funds paid and subscribed by online and offline investors. The issuer submitted an application for share registration to China Securities Depository and Clearing Co., Ltd. Shenzhen Branch and registered the underwriting shares to the securities account designated by the sponsor (lead underwriter).

4、 Contact information of sponsor (lead underwriter)

If online and offline investors have any questions about the issuance results announced in this announcement, please contact the sponsor (lead underwriter) of this issuance. The specific contact information is as follows:

Contact: capital market department

Tel: 01083321320, 01083321321, 02135082551, 02135082095

Issuer: sponsor (lead underwriter) of zhaoxun Media Advertising Co., Ltd.: Anxin Securities Co., Ltd. March 17, 2022

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