Shanghai Action Education Technology Co.Ltd(605098) (605098)
Enabling the development of small and medium-sized enterprises, benefiting from strong market demand, the company's performance in 21 years is expected to continue to grow.
Shanghai Action Education Technology Co.Ltd(605098) empowering the development of small and medium-sized enterprises through effective enterprise training content and improving learning plans, listing endorsement, integrating high-quality enterprise learning course content, creating a learning platform and achieving win-win results. By the end of 2021, the company has served about 150000 enterprise students, including more than 600 listed enterprises, including famous creative products, Baiguoyuan, Jason Furniture (Hangzhou) Co.Ltd(603816) , Suncha Technology Co.Ltd(001211) , Xiamen Intretech Inc(002925) . Benefiting from strong market demand, course reputation and service network, we expect strong growth in the company's performance and advance receipts in 21 years.
Recently, the company has continuously enriched the curriculum system and increased the promotion of high-quality courses through its own channels.
In the second half of the year, the company, together with Traut consulting and Huaying management, launched two new customized courses, both of which were launched in December 21, with good market feedback. ① With more than 50 current Huawei consultants and former senior executives, Huaying management service is a professional learning platform for outputting Huawei's management experience. Jason Chen, former vice president of Huawei's product line, and Hu Yanping, senior vice president, were introduced as mentors. The course was officially launched on December 20. ② Trout China was founded in 2002. As a strategic consultant, it has served hundreds of well-known Chinese enterprises, including Langjiu group, JUNLEBAO milk powder, hometown chicken, Shanghai Milkground Food Tech Co.Ltd(600882) etc. The trout · strategic positioning action effectiveness class was supervised by Mr. Deng Delong, global president of trout partners, and the class was officially opened on December 28. Shanghai Action Education Technology Co.Ltd(605098) enrich the curriculum system with external high-quality practical content, improve the training effect, and meet the diversified market demand by providing differentiated curriculum services; At the same time, make full use of their own sales channels to increase the promotion of high-quality courses and achieve win-win results. Future actions will make full use of the listing platform to build a high-quality enterprise training content aggregation platform.
The weak economic environment stimulates market demand, and the company's aggregation platform deeply excavates the customer value of small and medium-sized enterprises.
The weak economic environment stimulates the learning needs of small and medium-sized enterprises, integrates huge enterprise resources and provides consulting and diversified services. On the one hand, China's huge stock of small and medium-sized enterprises can use action courses to optimize the management structure, expand their development vision and enrich industrial resources. The high-quality and grounded course content can really help and inspire small and medium-sized enterprises; On the other hand, the company expands its popularity through word-of-mouth introduction among customers, and accumulates strategic resources to provide in-depth services such as financial and tax positioning for follow-up. China recruits about 220000 MBA students and 100000 EMBA students every year. More entrepreneurs do not participate in the national MBA / EMBA examination. At present, Shanghai Action Education Technology Co.Ltd(605098) adds 10000 + students every year, and the "Omo digital business school" platform is expected to become the second growth curve in the future.
Profit forecast and investment suggestions
The effective business school of mobile positioning services for small and medium-sized entrepreneurs provides high-quality EMBA courses through high-quality teaching contents and continuous improvement of training plans, so as to create professional training services in the fields of enterprise talents, strategy, performance, finance, marketing, enterprise universities and so on. Based on the current strong market demand for training of small and medium-sized enterprises and the efficient curriculum R & D ability, we raised the company's profit forecast, and raised the performance forecast for 21-23 years from 160 / 2.0 / 250 million yuan to 170 / 2.3 / 320 million yuan, corresponding to 29x / 21x / 15x respectively. It is recommended to pay active attention. Maintain the "buy" rating.
Risk tip: enrollment is less than expected, core executives are lost, and the impact of the epidemic is exacerbated
