Weekly report of media industry: China concept shares have been greatly adjusted, and we should pay more attention to the long-term logic under market fluctuations

Investment focus: CITIC’s primary media sector fell 4.26% this week. From the perspective of the annual market, we believe that the prosperity of yuancosmic industry is safe, benchmarking overseas, the development of global yuancosmic industry is accelerating, and yuancosmic investment will be able to be implemented into the enterprise financial report. It is suggested to focus on it. After years of intensive policy influence, the media sector has obvious valuation advantages. The Shenzhen New Industries Biomedical Engineering Co.Ltd(300832) trends such as yuancosmos are expected to bring marginal business increment. Individual stocks with good fundamentals for a long time have reached a better price position from the perspective of medium-term allocation. 1) The game section pays attention to the progress of edition number distribution and the effectiveness of going to sea, with key targets [ Wuhu 37 Interactive Entertainment Network Technology Group Co.Ltd(002555) , Perfect World Co.Ltd(002624) , G-Bits Network Technology(Xiamen)Co.Ltd(603444) , Jiangsu Zitian Media Technology Co.Ltd(300280) ]; 2) video sector focuses on quality content delivery and industry pattern changes, focusing on Mango Excellent Media Co.Ltd(300413) , Kwai, Saturday Co.Ltd(002291) . 3) [bubble Mart] is recommended in the field of fashion play; 4) The meta universe sector pays attention to the landing of industries in NFT / virtual human / VraR and other directions, with key targets [ Visual China Group Co.Ltd(000681) , Hylink Digital Solution Co.Ltd(603825) , Shanghai Fengyuzhu Culture Technology Co.Ltd(603466) , Bluefocus Intelligent Communications Group Co.Ltd(300058) , Three’S Company Media Group Co.Ltd(605168) ].

Game: 1) sensortower released the global revenue ranking of Chinese mobile game publishers in February, and Wuhu 37 Interactive Entertainment Network Technology Group Co.Ltd(002555) ranked top 4 Wuhu 37 Interactive Entertainment Network Technology Group Co.Ltd(002555) / thunder game / Perfect World Co.Ltd(002624) respectively ranked 4th / 13th / 21st on the list, with a month on month change of + 2 / – 2 / – 1. The Wuhu 37 Interactive Entertainment Network Technology Group Co.Ltd(002555) ranking in this list is second only to Tencent, Netease and MIHA tour. The rise in the ranking is mainly due to the excellent performance of “song of cloud going to the city” and “Puzzles & survival” in overseas markets and the continuous verification of the company’s ability to go to sea. 2) Luna, Amazon’s cloud game business, was officially launched. At present, the platform has been fully launched in the United States, including prime, Luna +, family, Ubisoft +, retro and jackboxgame. The price of subscribing to six channels is $41.94/month.

Metauniverse: 1) the latest data of steamvr was released in February, and the proportion of quest2 reached a new high. In February 2022, the number of steamvr active players accounted for 2.12%, a year-on-year decrease of 0.02pct. Thanks to the Christmas holiday, the hot sales remained at a high level. In terms of equipment, oculusquest2, valveindexhmd and oculusrift accounted for the highest proportion, reaching 47.09%, 14.43% and 12.14% respectively. The share of quest2 continued to increase. By brand, oculus accounts for 67.18% and Pico for 0.52%. From the content side, according to the statistics of qingting.com, there are 6414 VR contents on steam platform, accounting for 5.59%, with an increase of 99 games month on month. 2) There are more than one million people in the original universe ecological platform oasis dau. Oasis is a meta universe social platform, where users can watch movies, live broadcast, sing songs, board games, work and other activities. At present, the platform has been online for 8 months worldwide, with an average daily duration of more than 110 minutes and nearly 200 minutes of active users. It is expected that there will be more than 5 million daily active users by the end of 2022. At present, the platform has completed round B financing of US $10 million, led by Wuyuan capital, oasis capital and Bai capital.

Internet: 1) China Securities Regulatory Commission responded positively to the fluctuation of China concept shares. The SEC announced that five Chinese companies listed on US stocks, including Baiji Shenzhou, Parkson China, zaiding pharmaceutical, axmr and Huang pharmaceutical, would be included in the “temporary identification list”, which raised concerns about the delisting of Zhongyu shares. The CSRC responded that this incident is a normal step for the US regulatory authorities to implement the foreign company Accountability Act and relevant implementation rules. In the future, the inspection and investigation of relevant firms by the US regulatory authorities will be solved through regulatory cooperation. 2) tiktok and overseas Tiktok2 doubled global income. According to the latest China Sensortower list, tiktok and overseas Tiktok2 earn 258 million US dollars in global income. China, the United States and Saudi Arabia have contributed 36% to 21.6%, 3.9% of their income.

Risk tips: policy supervision risk, increased competition risk, and the impact of the epidemic exceeds the expected risk.

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