Zhaoxun media: zhaoxun media's initial public offering of shares and listing on the gem, online subscription and winning rate announcement

Zhaoxun Media Advertising Co., Ltd

Initial public offering and listing on GEM

Announcement on online subscription and winning rate

Sponsor (lead underwriter): Anxin Securities Co., Ltd

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The application of zhaoxun Media Advertising Co., Ltd. (hereinafter referred to as the "issuer" or "zhaoxun media") for initial public offering of shares and listing on the gem (hereinafter referred to as the "issuance") has been examined and approved by the GEM Listing Committee of Shenzhen Stock Exchange, and has been approved for registration by the CSRC in document zjxk [2022] No. 6.

This offering will eventually adopt targeted placement to strategic investors (hereinafter referred to as "strategic placement") Offline inquiry and placement to qualified investors (hereinafter referred to as "offline issuance") and online pricing issuance to social public investors holding non restricted A-Shares and the market value of non restricted depositary receipts in Shenzhen market (hereinafter referred to as "online issuance").

The issuer negotiated with the sponsor (lead underwriter) Anxin Securities Co., Ltd. (hereinafter referred to as "sponsor (lead underwriter)") to determine the number of shares to be issued this time is 50 million, and the issue price is 39.88 yuan / share. The issuing price of this offering shall not exceed the median and weighted average of offline investors' quotation after excluding the highest quotation, as well as the securities investment fund, national social security fund, basic old-age insurance fund established through public offering after excluding the highest quotation The enterprise annuity fund established in accordance with the measures for the administration of enterprise annuity fund and the insurance fund quotation median and weighted average in accordance with the measures for the administration of the use of insurance funds, etc., whichever is lower, so the relevant subsidiaries of the sponsor need not participate in the follow-up investment.

The strategic placement investors of this issuance are composed of the special asset management plan of the issuer's senior managers and core employees and other strategic investors. The final number of strategic placement is 4388163 shares, accounting for about 8.78% of the number of this issuance. The difference between the initial strategic placement and the final strategic placement is 5611837 shares, which are transferred back to offline issuance.

Before the launch of the online and offline call back mechanism, the number of offline shares issued after the strategic placement call back was 33611837, accounting for 73.69% of the number of shares issued this time after deducting the number of strategic placements; The initial number of shares issued online was 12 million, accounting for 26.31% of the number of shares issued this time after deducting the number of strategic placements. The total number of final offline and online issuance is 45611837 shares, and the final number of online and offline issuance is determined according to the callback.

Zhaoxun media issued 12 million shares of "zhaoxun media" through the online pricing of the trading system of Shenzhen Stock Exchange on March 11, 2022 (t day).

Please pay attention to the payment link of this offering and fulfill the payment obligation in time on March 15, 2022 (T + 2).

1. According to the announcement on the results of initial public offering of shares by zhaoxun Media Advertising Co., Ltd. and initial offline placement of shares listed on the gem, offline investors shall timely and fully pay the subscription funds for new shares according to the final issuance price and initial allocation amount before 16:00 on March 15 (T + 2) 2022. The subscription funds shall be paid in full within the specified time. If the subscription funds are not paid in full within the specified time or as required, all the new shares allocated to the placing object shall be invalid. If the above-mentioned circumstances occur when multiple new shares are issued on the same day, all the placing objects are invalid. If different placing objects share bank accounts, if the subscription funds are insufficient, all the new shares allocated to the placing objects sharing bank accounts will be invalid. Offline investors are allocated multiple new shares on the same day. Please pay for each new share separately.

After winning the lottery of new shares, online investors shall fulfill the obligation of capital settlement in accordance with the announcement on the results of initial public offering and online lottery of zhaoxun Media Advertising Co., Ltd. on GEM Listing, so as to ensure that their capital account will have sufficient new share subscription funds on March 15 (T + 2) 2022, The transfer of investors' funds shall comply with the relevant provisions of the securities company where the investors are located.

The shares that offline and online investors give up to subscribe for are underwritten by the sponsor (lead underwriter).

2. Among the stocks issued this time, the stocks issued online have no circulation restrictions and limited sales period arrangements, and can be circulated from the date when the stocks issued this time are listed on the Shenzhen Stock Exchange.

The offline issuance part adopts the proportional sales restriction method, and the offline investors shall promise that the sales restriction period of 10% (rounded up) of the number of shares allocated to them is 6 months from the date of the issuer's initial public offering and listing. That is, among the shares allocated to each placing object, 90% of the shares are sold indefinitely and can be circulated from the date when the issued shares are listed and traded on the Shenzhen Stock Exchange; The sales restriction period of 10% of the shares is 6 months, and the sales restriction period starts from the date when the issued shares are listed and traded on the Shenzhen Stock Exchange.

When offline investors participate in the preliminary inquiry and quotation and offline purchase, they do not need to fill in the arrangement of the restricted sale period for the placing objects under their management. Once the quotation is made, it is deemed to accept the arrangement of the online restricted sale period disclosed in this announcement.

In terms of strategic placement, the senior managers and core employees of the issuer participated in the special asset management plan established by this strategic placement, and the restricted period of shares allocated is 12 months; 50% of the shares allocated to other strategic investors are restricted for 12 months, and the other 50% are restricted for 24 months. The restricted sale period shall be calculated from the date when the shares of this public offering are listed on the Shenzhen Stock Exchange.

3. When the total number of shares paid and subscribed by offline and online investors is less than 70% of the number of public offerings, the issuer and the sponsor (lead underwriter) will suspend the issuance of new shares and disclose the reasons for the suspension and subsequent arrangements.

4. If the offline investor who provides effective quotation fails to participate in the subscription or the offline investor who obtains the preliminary placement fails to pay the subscription amount in time and in full, it will be deemed as a breach of contract and shall bear the liability for breach of contract. The recommendation institution (lead underwriter) shall report the breach of contract to the China Securities Association for the record. The number of violations of the placing object in the scientific and technological innovation board, gem, motherboard and other sectors shall be calculated together. During the period of being included in the restricted list, the placing object shall not participate in the offline inquiry and placement of projects related to science and innovation board, gem, motherboard and other sectors.

If online investors fail to pay in full after winning the lottery for three times in a row within 12 months, they shall not participate in the online subscription of new shares, depositary receipts, convertible corporate bonds and exchangeable corporate bonds within 6 months (calculated as 180 natural days, including the next day) from the next day of the settlement participant's latest declaration of abandonment of subscription.

1、 Online subscription

According to the data provided by Shenzhen Stock Exchange, the sponsor (lead underwriter) has made statistics on the subscription of this online offering. The number of effective subscription accounts of this online pricing offering is 12354437, the number of effective subscription shares is 104717839500, the total number of allotment numbers is 209435679, and the starting number of allotment is 000000 Ping An Bank Co.Ltd(000001) 0 Qingdao Kingking Applied Chemistry Co.Ltd(002094) 35679.

2、 Implementation of callback mechanism, issuance structure and success rate of online issuance

According to the callback mechanism announced in the announcement of zhaoxun Media Advertising Co., Ltd. on initial public offering and listing on the gem, the issuer and the sponsor (lead underwriter) decided to start the callback mechanism because the initial effective subscription multiple on the Internet was 872648663 times, higher than 100 times, After deducting the final strategic placement, 20% (rounded up to an integral multiple of 500 shares, i.e. 9.1225 million shares) of the number of new shares issued this time will be transferred back to the Internet. After the call back, the final number of offline shares issued was 24489337, accounting for 53.69% of the number of shares issued after deducting the final strategic placement; The final number of shares issued online was 21122500 shares, accounting for 46.31% of the number issued this time after deducting the final strategic placement. After the call back, the winning rate of this online pricing issuance is Eastcompeace Technology Co.Ltd(002017) 08707%, and the effective subscription multiple is 495764419 times.

3、 Online lottery

The sponsor (lead underwriter) and the issuer will conduct lottery in Room 202, building 203, Shangbu Industrial Zone, Hongli West Road, Futian District, Shenzhen on the morning of March 14, 2022 (T + 1), and will publish the lottery results in China Securities News, Shanghai Securities News, securities times and securities daily on March 15, 2022 (T + 2).

Issuer: sponsor (lead underwriter) of zhaoxun Media Advertising Co., Ltd.: Anxin Securities Co., Ltd. March 14, 2022 (signature page)

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