Simei Media Co.Ltd(002712) : Simei Media Co.Ltd(002712) announcement on the progress of the adjustment of the company’s internal equity structure

Securities code: 002712 securities abbreviation: Simei Media Co.Ltd(002712) Announcement No.: 2022-003 Simei Media Co.Ltd(002712)

Announcement on the progress of the adjustment of the company’s internal equity structure

The company and all members of the board of directors guarantee that the information disclosed is true, accurate and complete without false records, misleading statements or major omissions.

1、 Item overview

Simei Media Co.Ltd(002712) (hereinafter referred to as “the company” or Simei Media Co.Ltd(002712) ) held the 15th meeting of the 5th board of directors on December 20, 2021, deliberated and adopted the proposal on the adjustment of the internal equity structure of the company, It is resolved to transfer all the equity of Huai’an ed Kangsai Advertising Co., Ltd. (hereinafter referred to as “Huai’an ed”) held by the company to the subsidiary Sichuan Bafang tengtai Technology Co., Ltd. (hereinafter referred to as “Bafang tengtai”) at the audited book net assets of 33625304.11 yuan on December 31, 2020. For details, please refer to the company’s publication in the securities times and cninfo( http://www.cn.info.com.cn. )Announcement of Simei Media Co.Ltd(002712) on the adjustment of the company’s internal equity structure (Announcement No.: 2021-071). 2、 Progress of the matter

Recently, Huai’an aide has completed the industrial and commercial change registration procedures and obtained a new business license.

The registered items of shareholder changes are as follows:

Before shareholder change: Simei Media Co.Ltd(002712) holds 100% equity of Huai’an aide and Bafang tengtai respectively.

After shareholder change: Huai’an aide is a wholly-owned subsidiary of Bafang tengtai and Simei Media Co.Ltd(002712) holds 100% equity of Bafang tengtai.

3、 Documents for future reference

1. Business license of Huai’an edkangsai Advertising Co., Ltd.

It is hereby announced.

Simei Media Co.Ltd(002712) board of directors February 19, 2022

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