With the delivery of gold jewelry technology and the improvement of economic and cultural level, Guochao jewelry has gradually sprung up in recent years, and the Chinese consumers who buy gold jewelry also show the characteristics of youth, self pleasing and sinking.
During the epidemic in 2020, China National Gold Group Gold Jewellery Co.Ltd(600916) jewelry industry was affected, but in the later stage of the epidemic, the risk aversion attribute of gold gradually reflected, and the scale of China National Gold Group Gold Jewellery Co.Ltd(600916) jewelry market reached 710.52 million yuan in 2021
This paper will mainly analyze the driving factors and industrial chain of the gold jewelry industry, and explore the changes of the industry in recent years and the jewelry enterprises with developing port power.
China National Gold Group Gold Jewellery Co.Ltd(600916) the jewelry industry has a large market scale and a relatively stable growth rate
In 2021, the market scale of China National Gold Group Gold Jewellery Co.Ltd(600916) jewelry industry reached 710.52 billion yuan. The overall market scale is large, but the growth rate is relatively stable. From 2017 to 2021, the China National Gold Group Gold Jewellery Co.Ltd(600916) jewelry industry had a CAGR of 2.9%, of which gold and diamond had a faster growth rate of 5.9% and 3.5% respectively
China National Gold Group Gold Jewellery Co.Ltd(600916) the jewelry industry is mainly affected by marriage demand and residents’ living standards
China’s gold and jewelry market is still driven by marriage at this stage. With the stability of the epidemic, China’s suppressed marriage demand rebounded rapidly in 2020 and ushered in a large growth in 2021. However, it is worth noting that the willingness of Chinese residents to marry is declining year by year. Therefore, in the long run, the consumption behavior of gold and jewelry driven by marriage will be gradually reduced. With the increase of the proportion of China’s middle class and Gong Yu class, China’s per capita consumption of gold and jewelry still has some room for improvement. At the same time, China’s sinking market is broad, and there is still broad development space for Chinese jewelry in the sinking market.
China National Gold Group Gold Jewellery Co.Ltd(600916) in the jewelry industry chain, the profit level of upstream raw material mining is the highest
Due to the high concentration of upstream raw material mining, it is the link with the highest profit margin in the industrial chain. At the same time, brands also enjoy a high profit level because of their brand premium.
