With the continuous expansion of pilot areas, scenes and functions, the upsurge of digital RMB experience before the Spring Festival can be described as wave after wave.
Recently, new news about the digital RMB pilot continues. On January 26, the reporter of Beijing Business Daily found that in terms of function, the digital RMB app service has added a paste function, which can realize the “interconnection” of soft and hard wallets; In addition, the pilot scenes of meituan, jd.com and other giants have been expanded again to open up the whole scene layout of Wuxi Online Offline Communication Information Technology Co.Ltd(300959) consumption. In the view of analysts, when the consumption peak of the Spring Festival comes, opening up the whole scene digital RMB payment channel will enable more users to experience digital RMB and drive the recovery of offline consumption.
multiple channels can open and use hard wallet
During the Winter Olympics, consumers at home and abroad can choose digital RMB app or digital RMB Hard Wallet according to their own habits and preferences.
On January 26, the reporter of Beijing business daily learned that the digital RMB app service has recently added a paste function, which can read the device loaded with the digital RMB hard wallet. According to the actual measurement, just turn on the NFC function of the mobile phone, and then keep the Hard Wallet close to the NFC area of the mobile phone, the mobile app can immediately read the Hard Wallet information and turn the hard wallet into the sub wallet of the app.
The reporter of Beijing business daily learned that the hard wallet has the characteristics of small amount and anonymity, including card hard wallet, bracelet Hard Wallet and other forms. It is easy to use and easy to operate. After the “paste a paste” function is launched this time, the digital RMB app can set the payment password, recharge, query the balance and transaction details, and cash out the hard wallet.
The so-called digital RMB hard wallet is simply a carrier of digital RMB, which can be used without downloading the corresponding mobile app. Beijing Business Daily reporter learned from informed sources that consumers can obtain and open digital RMB wallets through Bank Of China Limited(601988) outlets of the Winter Olympic venue, self-service exchange machines, some designated hotels and other channels, and use digital RMB in various consumption scenarios in the closed-loop area.
For example, card type hard wallets and bracelet hard wallets are mainly used in sports, no signal and cold weather. Users can still quickly complete digital RMB payment with the help of the above tools when it is inconvenient to use their mobile phones.
Pan Helin, member of the information and communication economy expert committee of the Ministry of industry and information technology and executive director of the Digital Economy Research Institute of Zhongnan University of economics and law, commented that one sticker can free the hard wallet from the shackles of offline scenes, integrate with the online purchase mode, and combine the scenes of the Winter Olympics to bring foreign athletes to China, If you want to use digital RMB and lack of digital RMB app download channels, you can connect with China’s e-commerce system through hard wallet, so as to expand the application population of digital RMB.
Beijing Business Daily reporter learned from Jingdong that the digital RMB “Hard Wallet” online consumption function has been opened recently.
In terms of specific operation, when users buy self operated goods in JD app, they only need to select the “card waving payment” function in the “digital RMB payment” in the payment link, and then they can use the mobile phone NFC chip to read the digital RMB “Hard Wallet” for payment, which takes the same time as the ordinary payment method. At present, this function has been opened to users in some pilot cities and can support most mainstream Android models equipped with NFC function on the market.
get through the digital currency payment of the whole scene offline
In addition to facilitating the Winter Olympics services, the Spring Festival, as the peak season of traditional offline consumption, will also usher in a new wave of digital RMB pilot wave.
On January 26, meituan announced that it would open a digital RMB payment channel for the whole scene of offline consumption of the platform. Users can pay through digital RMB and receive exclusive consumption subsidies when purchasing fresh food, taking a taxi or watching movies.
It is understood that the online digital RMB payment scenes include more than 200 offline consumption scenes of meituan platform, including catering, takeout, fresh food retail, bike sharing, meituan taxi, hotel tourism, film performance, leisure and entertainment. This is also the first time that digital RMB has realized the full scene coverage of the local life service platform.
From soft and Hard Wallet linkage to online and offline coverage, the digital RMB pilot shows unique social value. Not long ago, meituan also launched a pilot of digital RMB carbon neutralization, and launched a red envelope for resumption of work and production after the epidemic in Xi’an with the help of smart contract function.
The Spring Festival is the peak period of payment demand. In the view of the industry, the Internet platform takes digital RMB as a new function and flow entrance, which can not only promote the pilot, but also drive commodity sales, and even promote the integration of new business scenarios and digital RMB, so as to promote the development of new business formats.
Pan Helin told the Beijing Business Daily that the acceleration of the combination of digital RMB and application scenarios, on the one hand, provides more practical experience for the full implementation of digital RMB in the future, on the other hand, it is also the first to achieve popularization in the pilot areas through the combination of application scenarios. For the Internet platform, the connection between digital RMB payment and its own application can also be strengthened by accessing digital RMB payment, so as to occupy the payment entrance in advance.
Wang Pengbo, a senior analyst in the financial industry of Broadcom consulting, also pointed out that the promotion of the new scene is conducive to gradually improving the reach range of digital RMB to the scene. Meituan can be closely combined with its own high-frequency business, which will help digital RMB users continuously enhance their use stickiness and cultivate their use habits of digital RMB, Moreover, it is also a long-term improvement of “hematopoietic” ability for small and micro merchants, which is of great reference significance for the promotion of digital RMB.
the industry suggests promoting the aging of digital currency
Now, the pilot of digital RMB is advancing steadily. Especially after the new year, we entered the “full test” stage, and the pilot actions are also continuous. Recently, at the press conference on financial statistics in 2021 held by the state information office, Zou LAN, director of the financial market department of the central bank, revealed that “as of December 31, 2021, there have been more than 8.0851 million digital RMB pilot scenarios, 261 million personal wallets have been opened, and the transaction amount is 87.565 billion yuan”.
Looking forward to the follow-up pilot, pan Helin said that at present, the digital RMB is increasingly integrated with new scenarios, and the scope of application pilot is increasing, which has been able to cover most payment scenarios. Whether digital RMB will be popularized in depth in the future depends on whether its security and convenience are recognized by users.
“I personally believe that the convenience of digital RMB may play a vital role in the popularization of digital RMB. For any operation, the number of screen switches and clicks should be as few as possible. Of course, convenience and security cannot be achieved at the same time, and the relationship between the two should be balanced. At the same time, I think it is necessary to promote the aging of digital RMB and provide more convenience for the elderly.” Pan Helin said.
Wang Pengbo also said that digital RMB has been closely connected with financial technology since its birth, so the blessing of technology has always been an important part of digital RMB. At present, pasting will make the use of Hard Wallet more convenient. For foreign athletes who enter China, it is undoubtedly one of the most convenient ways to use digital RMB, It is also conducive to the expansion of international influence of digital RMB. “Looking forward to the follow-up, I think the pilot still expects more high-frequency scenes to be developed, and I hope that digital RMB can play a greater role in financial inclusion and cross-border payment.” Wang Pengbo said.
