Impulse (Qingdao) Healthtechco.Ltd(002899) : revenue of 864 million in 2021. The prospect of China’s market is promising

The annual report was issued on September 29, 2024. During the reporting period, the company realized an operating income of 864 million yuan, the net profit attributable to shareholders of listed companies was 174319 million yuan, and the net profit attributable to shareholders of listed companies after deducting non recurring profits and losses was 312066 million yuan. The basic earnings per share of the company is 0.15 yuan, and it is proposed to distribute a cash dividend of 0.22 yuan (including tax) to all shareholders for every 10 shares.

Impulse (Qingdao) Healthtechco.Ltd(002899) is mainly engaged in the development, manufacturing and sales of full category and multi Series fitness equipment, providing all kinds of fitness equipment with functionality, digitization, intelligence and safety. The company’s independent brand impulse now has multiple product lines with differentiated functions and prices, covering indoor aerobic equipment, indoor strength equipment, outdoor fitness path, cage football and other products. It can provide multi category, series and one-stop fitness equipment overall solutions for commercial customers such as fitness clubs, star hotels, enterprises and institutions, and can also cover the differentiated needs of a wide range of family users.

In 2021, Impulse (Qingdao) Healthtechco.Ltd(002899) China’s channels expanded steadily with remarkable results. Based on its own brand products, Impulse (Qingdao) Healthtechco.Ltd(002899) has initially established a nationwide retail network combining distribution and direct marketing in China. During the reporting period, the company strengthened the development of offline channel dealers, especially the development of blank market areas, improved channel construction and sales capacity, and achieved a revenue of 298 million yuan in China, a year-on-year increase of 32.60%.

With the expansion expectation of China’s household market brought by the national fitness plan (20212025) on the policy side, the company pays close attention to the dividend brought by consumption upgrading and increases relevant investment. In 2021, the company launched a new (Internet) household brand product – weswag for entry-level fitness people, and developed langga app to ensure the soft service ability and better product use effect of the company’s products. The product planning of Langjia brand in the first stage includes five categories: treadmill, fitness bike, spinning bike, rowing device and elliptical machine, and then matches eight fitness gadgets, basically including the fitness needs required for home scenes. During the reporting period, Langjia rowers, fitness bikes, sports bikes and other products have been put on sale one after another.

While enriching the product content, the company is also actively exploring the sales channels and sales models, such as continuing to add the cooperation content of Langjia brand products on the basis of the original cooperation with head e-commerce platforms such as tmall, Taobao and jd.com, and conducting business cooperation with various video websites, social networking websites and online anchor on the promotion of Langjia brand products. The company said that in the early stage of the launch of Langjia, a new sub brand, it will strive to create several popular household products and quickly improve the market image of the products.

In addition, the company’s outdoor fitness equipment performed well, with a revenue of 61.566 million yuan in 2021, a year-on-year increase of 54.57%. In the field of outdoor products market, the company continued to optimize and upgrade Impulse (Qingdao) Healthtechco.Ltd(002899) great health intelligent management platform, and designed and developed corresponding fitness platform systems for some provinces and cities Impulse (Qingdao) Healthtechco.Ltd(002899) according to the trend of science and technology empowering the future national fitness, the new generation of digital technologies such as Internet of things, big data and artificial intelligence are adopted to independently develop a new generation of smart sports platform system applied to public fitness, entertainment and leisure venues such as AI fitness trails, outdoor fitness paths, outdoor smart venues and smart community fitness centers. Through the form of 1 + 2 + N, the platform gathers all intelligent equipment information in the region into the cloud for unified management and maintenance, aiming to jointly improve the comprehensive service capacity of national fitness in the future.

At the same time, the company works closely with the government to build a smart city. During the reporting period, the company participated in the planning and design of 38 outdoor sports venues, sports parks and intelligent transformation projects, such as the design of smart footpath of Sanjiangkou Park in Changzhou, the design of smart footpath of Handan botanical garden and the design of xiliuting Sports Park in Qingdao, providing software and hardware support for the construction of local smart cities and comfortable sports scenes for the promotion of national fitness plan.

With the continuous rise of people’s health awareness and the continuous improvement of national income and consumption capacity, China’s fitness demand is expected to continue to rise in the future Impulse (Qingdao) Healthtechco.Ltd(002899) as a leader in the R & D and manufacturing of fitness equipment in China, it has achieved a leading industry position in China’s independent brand market and outdoor path national fitness procurement market, and is expected to continue to benefit. On the one hand, the company continues to increase the layout of household products and enrich the product matrix. Household products are expected to benefit from the rising demand for home fitness and achieve rapid growth. On the other hand, the company’s outdoor products are expected to benefit from the promotion of the national fitness plan and accelerate the large-scale production.

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