Through M & A and self built hospital model, Aier Eye Hospital Group Co.Ltd(300015) scale expanded rapidly, with revenue exceeding 10 billion, but there were many medical disputes. Recently Aier Eye Hospital Group Co.Ltd(300015) has been pushed to the forefront by the disclosure of rebate details and all staff marketing. At present, in addition to the rebate problem, consumers are also worried about whether there are patients who should not have surgery, because relevant personnel, driven by interests, have been lured into expensive surgery or treatment.
responded that it had been rectified in 2019
Recently, the Aier Eye Hospital Group Co.Ltd(300015) business mode, rebate details and other contents have been continuously exposed. In terms of details, the name of the doctor of Suqian Aier Eye Hospital Group Co.Ltd(300015) “bribe” hospital, the position of the referrer, the contact person, the amount and so on are posted. The operation dates involved are concentrated in 2017-2019, and the rebate amount ranges from more than 70 yuan to more than 2000 yuan, with a total amount of more than 780000 yuan.
Several internal policy documents were exposed together with the rebate details. Among them, a document submitted in April 2016 records in detail the price of hospital diseases and the introduction and reward of employees. In Yulin Aier Eye Hospital Group Co.Ltd(300015) hospital, the charge price of corneal transplantation project is 29000 yuan / monocular, and the reward for employee introduction is 600 yuan; The charging price of macular lesion injection project is 12000 yuan / monocular, and the reward for employee introduction is 600 yuan.
In addition, it was revealed that Aier Eye Hospital Group Co.Ltd(300015) has created a similar “whole society rebate system”, including students\’ glasses and myopia surgery, and the head teacher has a rebate; Residents were screened for cataract in the hospital, and there were kickbacks in neighborhood committees, streets and towns.
In this regard, on the evening of January 9, Suqian Aier Eye Hospital Group Co.Ltd(300015) hospital issued a statement saying that according to the information transmitted online, the hospital has rectified in 2019 in accordance with the relevant requirements of the board of directors, seriously dealt with the illegal employees and replaced the management team. In addition, the current leadership took this as a lesson to further strengthen hospital management and adhere to standardized operation. At the same time, strengthen the daily education of employees and improve the service level.
On January 10, Aier Eye Hospital Group Co.Ltd(300015) the relevant person in charge also sent the above statement to the reporter of Beijing business daily in response to the non-standard business behavior. The reporter of Beijing business daily asked about the whole staff marketing and other issues, but no response has been received as of the press release.
frequent medical disputes
Compared with rebate details and other documents, the outside world is more concerned about whether there is “excessive medical treatment” in Aier Eye Hospital Group Co.Ltd(300015) . A netizen commented that “how many people took kickbacks is not the focus. The key is how many patients should not have surgery, because driven by interests, relevant personnel tricked patients into expensive surgery and treatment that they should never have done”.
Medical disputes caused by poor treatment results led to the disclosure of many patients. As early as March 2021, sang Lin, a former employee of Aier Eye Hospital Group Co.Ltd(300015) , wrote on his microblog that his naked eye vision was 0.25 on the first day after refractive surgery because the chief surgeon did not communicate in detail the operation plan, postoperative complications and contraindications as required. After more than three years of treatment, the naked visual acuity of both eyes still decreased to 0.05 and the corrected visual acuity was only 0.2.
Sang Lin said that he was not willing to perform this operation. After many suggestions from the hospital leaders, he finally performed full femtosecond refractive surgery in the hospital in August 2017. It is reported that sang Lin joined Chongqing MEG marketing department on March 1, 2017. In 2017, Chongqing elmage hospital proposed to achieve the goal of annual revenue of more than 100 million. All departments are mobilizing their relatives and other social resources for refractive surgery, and launched a 50% discount for the staff of the hospital.
The details of the rebate for this exposure are the same patient. Under the introduction of an acquaintance, the patient underwent cataract surgery in Aier Eye Hospital Group Co.Ltd(300015) in May 2020. However, the postoperative condition was not optimistic, and his right eye was almost completely blind. The patient believed that during the Aier Eye Hospital Group Co.Ltd(300015) visit, the doctor did not carefully check his fundus, which delayed the time to detect and treat retinal detachment, resulting in rhegmatogenous retinal detachment and almost blindness in the right eye. Subsequently, the medical dispute lasted for more than a year.
The hidden danger of expansion?
As a well-known private hospital listed company, one of the strategic objectives of Aier Eye Hospital Group Co.Ltd(300015) is to rapidly promote the construction of medical network and create a lifelong eye health service system through mergers and acquisitions and new hospitals.
Under the mode of M & A and self built hospital, Aier Eye Hospital Group Co.Ltd(300015) has expanded rapidly in recent years, and its revenue has also achieved sustained growth. In 2020, Aier Eye Hospital Group Co.Ltd(300015) revenue reached 11.9 billion yuan, an increase of 19 times over 600 million yuan in 2009, and net profit increased from 90 million yuan in 2009 to 1.72 billion yuan in 2020.
In the last month of 2021, Aier Eye Hospital Group Co.Ltd(300015) threw out an equity acquisition plan with a transaction amount of more than 501 million yuan, involving the equity of 14 hospitals. After the transaction is completed, Aier Eye Hospital Group Co.Ltd(300015) will control these 14 hospitals. According to incomplete statistics, Aier Eye Hospital Group Co.Ltd(300015) in 2021, a total of 29 hospitals announced that they planned to acquire equity.
However, whether it is the continuous fermentation and disclosure of eye disease diagnosis and treatment events of doctors in Wuhan, or the “event of mobilizing employees for refractive surgery to improve performance”, all put forward questions about Aier Eye Hospital Group Co.Ltd(300015) ‘s management ability and medical service ability.
Zhang Wenbo, senior partner of Beijing Jundu law firm and director of the legal department of life sciences and health care, said in an interview with the Beijing Business Daily that as a listed company in the medical service industry, Aier Eye Hospital Group Co.Ltd(300015) needs to find a balance between public welfare and commerciality. Mobilization of its employees for surgery, kickbacks and other events reflect the company’s performance anxiety, so as to carry out market value management and other behaviors. The exposure of medical disputes and other events means that the company’s internal management, medical services and risk control ability are out of control.
“According to the observation of employment insiders, the hospitals under Aier Eye Hospital Group Co.Ltd(300015) are managed by each department, and there is no unified and effective internal management system. If Aier Eye Hospital Group Co.Ltd(300015) is not handled properly, greater hidden dangers will be encountered.” Zhang Wenbo said.
(source: Beijing business daily)
