Mobile phones have now become a part of modern life. According to the financial news of China Central Television, according to the industry data, the social ownership of mobile phones in China will reach 1.856 billion in 2021. The unprecedented scale has led to the rapid growth of waste mobile phones. It is expected that the total number of idle mobile phones will reach 6 billion during the 14th Five Year Plan period.
At present, the disposal status of waste mobile phones in China is not satisfactory. According to the report of China Central Television, industry insiders estimate that the resource recycling rate of waste mobile phones is only about 4%. A large number of new idle mobile phones are either forgotten in users’ homes or flow into illegal disposal channels, which will not only waste resources, but also cause great environmental hazards. Therefore, the construction of a standardized social recycling system is the key to solve the security and resource recycling of waste mobile phones.
blocked channels and information security hinder the recycling of used mobile phones
Why is the recycling efficiency of used mobile phones so low? First of all, users lack suitable recycling channels. In the past, recycling scenes were mainly offline, which made users feel inconvenient; Secondly, the informal recycling valuation is generally low, which affects the willingness of users to participate; Finally, there are usually photos, videos, contacts, chat records and other personal information in waste mobile phones. Some illegal recyclers will recover data and files through technical means, resulting in personal privacy disclosure, which is also an important reason why users are unwilling to participate.
Proper recycling can turn waste into treasure. Improper treatment will cause environmental pollution and waste of resources. Whether it is for the whole society or individual users, a reliable and qualified recycling channel of used mobile phones is essential. More recycling scenarios and a more transparent valuation system need to be established to guide users to deal with their idle mobile phones through formal channels.
increase subsidies, innovate service models and promote the recycling of used mobile phones
Many enterprises have paid more attention to the recycling of waste mobile phones, constantly innovated Wuxi Online Offline Communication Information Technology Co.Ltd(300959) business model and encouraged users to bring idle mobile phones into the formal recycling system. Recycling and trade in business has basically become the standard configuration of the mobile phone industry and an effective attempt to solve the pain points such as scattered, disordered, small and inefficient traditional recycling channels.
In order to help users trade in the old for the new, JD has successively launched 9.9 service package, one-stop trade in, value preservation and other service measures. While ensuring the user’s experience in the whole process of purchasing, JD has realized the centralized processing of resources such as electrical components in the process of mobile phone maintenance and replacement. In order to provide you with more welfare subsidies, JD has also jointly launched a series of preferential benefits. According to pan Haifan, head of Jingdong communication business department, by creating real-time integrated services and special subsidies, users can get the old and send the new synchronously without leaving home, making data migration more reassuring.
Now, during the rejuvenation season of JD mobile phone, you can enjoy the highest return of 4999 yuan e-card benefits by participating in the exchange for renewal, and support the replacement of 1-5 old electronic products at the same time. Motivated by JD’s old for new service, more and more users choose to hand over their old mobile phones to formal channels.