Recently, Zhenjiang Municipal Bureau of culture, radio, television and tourism of Jiangsu Province launched a special action to “ask about the situation of enterprises, solve their difficulties, help them stabilize and help them advance” in the city to relieve the difficulties of cultural and tourism enterprises, boost their development confidence, unite their development efforts, and promote the high-quality development of culture and tourism industry.
The special action will focus on the difficulties encountered by cultural and tourism enterprises during the epidemic, go deep into key enterprises, difficult enterprises and characteristic enterprises, unblock the channels of enterprise appeal reflection and rights and interests maintenance through door-to-door visits, organization of discussion, questionnaire survey and other forms, and identify the pain points, difficulties and blocking points in the development of enterprises. Focusing on improving the effectiveness of service enterprises, this special action focuses on promoting and solving the problems reflected by enterprises. Specific actions include negotiating with 11 financial institutions and re signing the cooperation agreement on “help loan” products, so as to alleviate the problems of difficult and expensive financing of enterprises; Guide cultural and tourism enterprises to declare and strive for Provincial Tourism funds and industrial project support and reward funds, and light up the “green light” for travel agencies and tour guides to resume work and production; Coordinate with the transportation department on the Chartered travel after the return of travel agencies, ensure the normal operation of tourist buses, help the Municipal Industry Association build an online shopping platform, and alleviate the living pressure of tour guides.
It is understood that during the special action, Zhenjiang administration of culture, radio, television and tourism will also promote the detailed implementation of various relief policies, carry out policy publicity and interpretation, and change “enterprises looking for policies” to “policies looking for enterprises”. At the same time, it will also strengthen communication with other departments and sectors, establish a long-term mechanism to help cultural and tourism enterprises, innovate urban marketing and brand publicity, integrate Wuxi Online Offline Communication Information Technology Co.Ltd(300959) resources, explore the pilot “one coupon to open up food, housing, travel, shopping and entertainment”, and guide cultural and tourism enterprises to continue to carry out night shopping, night entertainment and other night consumption activities, so as to further promote the development of Zhenjiang night economy in the direction of specialization and branding, Promote the integrated development of business, culture, tourism and sports.
