April 2-6 is the “March 3” holiday of Guangxi Zhuang nationality this year. Ethnic style experience tour, outing leisure tour and online folk custom interactive tour have become the theme of this year’s “March 3” holiday cultural tourism market.
During the holidays, Guangxi launched a series of colorful activities to enable the masses to experience strong ethnic customs and enjoy the fun of holiday leisure during the outing. The main venue activity of “March 3, August Guangxi Carnival of Zhuang nationality” kicked off in Qingxiushan, Nanning, and carried out rich and colorful activities, such as artistic performance, welcome performance, bronze drum ceremony, song and dance with national characteristics, Guangxi new folk song competition, excellent band performance, 10000 chorus navigation, national culture, characteristic food, intangible cultural heritage Technology Exhibition and so on.
Cultural and tourism departments in Guangxi have launched six themed line products to all sectors of society in the form of Wuxi Online Offline Communication Information Technology Co.Ltd(300959) combination of and Wuxi Online Offline Communication Information Technology Co.Ltd(300959) , including “red heart”, “secret landscape”, “romantic border sea”, “poetic idyllic”, “eight GUIs on the tip of the tongue” and “flying song in Zhuang township”. At the same time, Nanning held innovative and creative activities such as “tie dyeing flowers bloom on March 3, inheriting the soul of intangible cultural heritage workers” and “seeking spring in Nanbo” in Wuxiang Lake Park and Dawangtan scenic spot. Liuzhou Junwu Forest Park held intangible cultural heritage folk cultural experience activities such as traditional food production, camping concert, bonfire party and open-air film; Rongshui MengWu Miao Village Lusheng welcome and step on the hall dance, Miao marriage exhibition, cockfighting, Miao charm performance, sister sitting experience in the fire pond, playing oil tea, shouting Miao wine and other original Miao cultural experience activities enrich tourists’ holidays. Jinxiu County of Laibin city has also launched folk activities full of “Yao” flavor.
This year’s “March 3” of Zhuang nationality coincides with the Qingming Festival holiday. The weather in Guangxi is sunny. Going out to sweep tombs, go outing and enjoy flowers is favored by tourists. Short distance suburban tours, rural tourism and camping in the suburbs around Guangxi cities have become the main force and hot spots of holiday tours. Tourists mostly choose “ancestor worship + short-distance self driving”. The “2022 Qingxiushan spring orchid special exhibition” and light night tour held by Qingxiushan scenic spot in Nanning attracted many citizens to enjoy. Kunlunguan scenic spot launched a series of patriotic education activities such as “revisiting the years of the war of resistance against Japan · continuing patriotism” in the weapons square to enrich the connotation of the festival. A large number of citizens and tourists are welcome in Dalong lake, Guming village, damiaojiang, gold rush paradise, Furen Lake scenic spot and Hetian agricultural culture park around Nanning. The newly built tent camps on both sides of the beautiful Yongjiang River attract many citizens to go for outing and camping every day. The theme activity of “2022 nanxishan cherry blossom season” in Guilin nanxishan park has attracted many tourists to enjoy the flowers. Hundreds of thousands of Bauhinia flowers are in full bloom in Liuzhou city. Many tourists take pictures with the flowers to feel the pink romance of spring. Sightseeing tours such as Hequan Ouyu villa and Yuxuan family farm in Heshan City, Laibin City, continue to heat up, and drive the sales of local specialties. Chashan village, Fuchuan Yao Autonomous County, Hezhou City and other rural tourism areas with complete supporting facilities are favored by tourists during holidays.
Under the situation of normalization of epidemic prevention and control, the series of activities of “Zhuang people’s three-phase tour of Guangxi in March” are launched simultaneously online, which is also wonderful. During the holiday period, the Department of culture and tourism of Guangxi Zhuang Autonomous Region launched a promotional film on the theme of “March 3” cultural tourism of Zhuang nationality, which was broadcast 7.685 million times on the whole network, with 142000 likes and 223000 forwards; It launched the first cultural tourism micro variety show in Guangxi, “interesting working in Guangxi! Exciting offer”. As of April 5, the number of hits on the whole network had reached 3.45 million; Launch the microblog topic contest of “red in your heart is the real online Red – show your mind of the red clock in place of March 3” to build a happy scene for the majority of netizens to spend the “March 3” of Zhuang nationality online; In the series of activities of “gold medal tour guide talking about Guangxi”, a live broadcasting room for cultural tourism benefiting the people was added, and the mode of “short video + live broadcasting + cultural tourism enterprise promotion” was launched to help upgrade cultural tourism consumption.
In addition, the “Bagui forum” of Guangxi Library invited experts to lead the audience into the “cloud viewing Exhibition” in the live broadcasting room and explain the cultural knowledge of Zhuang Township song fair in combination with Liao Jiang bamboo branch CI; Nanning Museum launched an online small class of “March 3” for the Zhuang people to tell the audience about the “March 3” festival customs of the Zhuang people online; Beihai mass art museum carried out the activity of “March 3 · Bagui Carnival of Zhuang nationality, Beihai people’s’ March 3 ‘” to introduce the characteristic culture of Beihai and the folk customs and knowledge of Zhuang nationality on March 3 online.
