Bestore Co.Ltd(603719) 3 issued the annual report for 2021 on 21 March. The company achieved an operating revenue of 9.324 billion yuan in 2021, with a year-on-year increase of 18.11%; The net profit attributable to the parent company was 282 million yuan; The net operating cash flow was 412 million yuan, a year-on-year increase of 24.82%.
The company said that in the face of changes in the online business environment, rising raw material prices, multi-point outbreaks and other factors, in 2021, the company took the initiative to optimize and adjust its business strategy, quickly expand emerging channels, increase marketing investment, and improve the market share of all channels, which had a temporary impact on the net profit in the fourth quarter.
However, in 2021, the revenue of Bestore Co.Ltd(603719) all channels will achieve balanced growth. Specifically, online revenue grew by 21.42% over the same period, and the online layout of the new traffic channel achieved significant results, with the revenue of the platform increased by 3.62 times tiktok, showing a strong development trend. Offline revenue increased by 16.31%, and offline stores expanded to nearly 3000.
In 2021, Bestore Co.Ltd(603719) R & D investment was 39.67 million yuan, with a year-on-year increase of 17.64%. 86 developed products were listed and 47 were reserved. Among them, the omni-channel terminal sales of children’s snack sub brand “xiaoshixian” reached 417 million yuan, with a year-on-year increase of 41.17%. A matrix of healthy and nutritious lollipop (sugar) star series products was cultivated, and the sales reached 128 million yuan; The revenue of gift box products increased by 72.10% year-on-year; The terminal sales of preserved pork products increased by more than 41% year-on-year, becoming the first 500 million level single product.
