The price rise of new energy vehicles is becoming more and more intense.
since this week, a total of six new energy vehicle enterprises have disclosed the price rise trend , including four new Chinese forces Byd Company Limited(002594) , Xiaopeng, Nezha automobile and Zero run automobile, as well as two overseas manufacturers Tesla and lucid.
If the timeline is lengthened, since 3 months, nearly 20 new energy vehicle enterprises have announced price increases, involving nearly 40 models
Among them, Tesla has the highest price increase frequency, raising the price three times in seven days; Among the known single increases, Xiaopeng automobile and Tesla are the most, both reaching 20000 yuan.
Overall, the reasons for the price rise of automobile enterprises point to the high cost of raw materials and inflationary pressure
In terms of raw materials, the upstream costs led by nickel and lithium carbonate are still rising. Nickel price is still on the high side; The highest ex factory price of battery grade lithium carbonate has reached 530000 yuan / ton, and the average market price has also exceeded 500000 yuan / ton.
The Secretary General of the Federation pointed out that the price rise of raw materials for new energy vehicles is a cyclical behavior. At present, the general increase of vehicle prices is also a reflection of the price rise of raw materials. With the recovery of the supply environment at the end of the raw material industry, the adverse factors of price rise will also be alleviated to a certain extent.
At the end of last year, there was a wave of price increase for power batteries for the same reason. At that time, the price increase news came from many manufacturers such as Byd Company Limited(002594) , Guangzhou Great Power Energy&Technology Co.Ltd(300438) and so on. The 10% increase in battery price corresponds to an increase of about 100 yuan in the cost of a single kilowatt hour. Based on the charging capacity of a single vehicle of 50wh, that is, the cost of a single vehicle of a corresponding vehicle enterprise increases by 5000 yuan or more.
It is worth noting that the report on China International Capital Corporation Limited(601995) 17 pointed out that from the perspective of cost side, compared with bulk raw materials, the direct factor that has a greater impact on the price rise of batteries in 2022 according to the feedback of auto enterprises, the current cost increase range is about 10-20%, and the single vehicle is 10000 yuan. Since the beginning of the year, the price increase of major auto bulk raw materials other than aluminum is small, and the single vehicle cost increase is less than 1000 yuan, which is significantly improved compared with last year, which is not the main contradiction.
Analysts pointed out that now the impact of battery price rise is on the ground, and car companies follow up the price adjustment to form a preliminary negative situation with the gradual implementation of the recent battery purchase negotiations between auto enterprises, as a hedge, Tesla, Byd Company Limited(002594) and other auto enterprises have also successively raised the terminal retail price. It is expected that more auto enterprises will follow up in the future, reflecting the abundant orders and sufficient demand confidence of best-selling brands. At the same time, the price increase has better hedged the impact of battery price increase.
In addition, the cost of raw materials forced the downstream price of new energy vehicles to rise, which also attracted the attention of the Ministry of industry and information technology.
On March 18, the Ministry of industry and information technology disclosed that many ministries and commissions organized and held a symposium on the operation of lithium industry and the price rise of upstream materials of power batteries from March 16 to 17.
The meeting required that upstream and downstream enterprises in the industrial chain should strengthen the connection between supply and demand, work together to form a long-term and stable strategic cooperative relationship, jointly guide the rational return of lithium salt price, strengthen efforts to ensure market supply, better support the healthy development of strategic emerging industries such as Shanxi Guoxin Energy Corporation Limited(600617) automobile.
According to the research reports of several securities companies, the sales volume of new energy vehicles this year is still widely optimistic.
Among them, Sinolink Securities Co.Ltd(600109) said that grassroots research showed that the terminal was still strong, high lithium prices superimposed high oil prices, and the attraction of electric vehicles to consumers was not weakened. This year, we need to lighten the total volume and focus on the structure, and find points with higher than expected or high certainty in the structure according to the historical recovery experience, the sharp fluctuation of the cost side of the automobile industry has a far greater impact on the structure than the total amount suggestions concern:
(1) terminal: market segmentation and vehicle enterprise differentiation. High end electric vehicle market and 1 China Vanke Co.Ltd(000002) 00000 plug-in hybrid market have strong cost transmission ability; (2) Midstream: focus on Tesla, Byd Company Limited(002594) supply chain targets, including intelligent chassis, pet copper foil, silicon carbon, controller, IGBT, etc; And Contemporary Amperex Technology Co.Limited(300750) , Yunnan Energy New Material Co.Ltd(002812) and other battery and material links.