In order to continuously promote the protection of consumers’ rights and interests in the insurance industry, effectively improve the financial literacy of the public and safeguard consumers’ rights and interests, Ping an Endowment Insurance Co., Ltd. (hereinafter referred to as “ping an endowment insurance”) Hebei Branch officially launched the “March 15” consumer rights and interests protection education and publicity week in 2022, contributing to improving public risk awareness and eliminating hidden dangers infringing on consumers’ rights and interests.
Slogan: jointly promote consumption and share digital finance fairly
Activity time: March 14 to March 20, 2022
Activity theme: adhere to the people-centered development idea, lay a fair and just value foundation for realizing the legitimate rights and interests of financial consumers, and promote the fairness of financial consumption from deeper, broader, more secure and more sustainable dimensions. Take the opportunity of education and publicity activities to promote the digital innovation of banking and insurance industry and solve the “digital divide”. Focus on daily service scenes and high-frequency matters, provide convenient services, and promote integrity education and cultural construction.
Activity arrangement:
(I) focus on special groups and promote the solution of the “digital divide”
In view of the difficulties of the elderly, the disabled and other special groups in using intelligent technology in the financial field, promote the publicity and education of the digital transformation of financial services. Make full use of the company’s good welfare app and other application software function construction, promote the solution of the digital divide, and carry out financial consumer education activities through Wuxi Online Offline Communication Information Technology Co.Ltd(300959) publicity and education channels.
(II) using risk tips to advocate rational investment concept
Carry out risk tips for the focus of complaints and social concerns, and remind consumers to prevent illegal fund-raising, illegal lending, financial fraud and illegal financial activities.
(III) implement the activity of “general manager reception week”
From March 14 to 20, the leaders of the general manager office of Ping an endowment insurance Hebei Branch will be on duty in turn to actively perform the responsibilities of senior management for the protection of consumers’ rights and interests. Through telephone hotlines and other means, ensure smooth complaint channels and listen to the difficulties and focus problems reflected by consumers.
(IV) create a publicity and education atmosphere for “March 15” rights and interests protection
In the workplace, outlets and three-level institutions put in activity folds, posters, complaint handling processes or electronic rolling banners to publicize the theme of this activity, carry out suitable services for the elderly, provide reading glasses and other items for the convenience of elderly customers, and realize high-quality services for different groups of people.
