Recently, Luo Zhenyu’s 2022 “Friends of time” New Year speech was delivered in Chengdu. As a high-end electric vehicle national team, lantu automobile took the best user experience as the enterprise goal and opened a series of innovative practices such as operation mode, technology, products and services, so that Luo Zhenyu could not help lamenting that central enterprises could start a business again, “it turned out that they could do so”.
As China’s “new strength in car making”, lantu takes users as the center to build an innovative business model. In order to solve the anxiety of electric vehicle users about mileage and energy supplement, Landu automobile independently developed essa’s original intelligent electric architecture, which is the only electric brand in the industry that selects extended range and pure electric dual power layout. The first mass-produced vehicle lantu free is positioned as a “performance level intelligent electric SUV”. The acceleration from zero to 100 kilometers per hour is only 4.5 seconds. It has the power performance comparable to overtaking. From driving control performance, five seat luxury space, million level scientific and technological equipment and excellent intelligent performance, it provides users with a driving experience far beyond the same level.
In terms of technology research and development, lantu automobile always puts user safety in the first place. Lantu free pioneered two body technologies in the world and won the “special Medal of honor of 2020 China body conference”, filling many gaps in the industry on behalf of Chinese brand cars; Lantu pioneered the two battery system technologies of amber and mica. The pure electric version and extended range version of lantu free passed the world’s first open test of bottom collision after wading, and obtained the inspection certification of “no smoke, no fire, no explosion and no water” from the authority of China automobile center, which fully verified the hard core safety strength of lantu free.
In terms of service, Landu automobile takes users as the center, pioneers the direct operation mode and digital experience of central enterprises, and provides users with Wuxi Online Offline Communication Information Technology Co.Ltd(300959) seamless car purchase experience and direct digital interactive experience. Lantu auto app and applet have more than 1 million registered users. In 2021, lantu automobile opened 43 lantu spaces across the country, covering 24 cities. It is estimated that in 2022, Landu space will increase to 105, covering 48 cities, the number of delivery service centers will increase to 40, covering 40 cities, and the officially authorized B & P center will cover 51 cities to achieve efficient and convenient service quality.
Not only does the channel layout continue to make efforts, lantu automobile also quickly develops new product markets. On November 19, 2021, the second model of lantu “lantu dreamer” was officially unveiled at Guangzhou auto show. Lantu dreamer is positioned as “the world’s first large-scale luxury electric MPV”, which is built based on essa’s original intelligent electric architecture. It is the only MPV with dual power layout in the industry. Lantu dreamer has the unique advantages of super space, super performance, super intelligence, super cockpit and super security. It can not only meet the travel of high-end administrative level, but also meet the family users pursuing intelligent luxury mobile space, which will create a new pattern of MPV in China.
Under the background of global chip shortage, in order to meet the needs of users to pick up the car as soon as possible, lantu automobile gives full play to the strength of the national team to build cars, looks for production resources all over the world, and has won the strong support of suppliers and partners. With the significant increase of production capacity in December 2021, lantu automobile will shorten the vehicle collection cycle to within one month. Users who set lantu free before January 10 can collect their vehicles before the Spring Festival. (Zhu Shiyun)
(International Business Daily)
