“All kinds of activities in the mountains are rich and colorful, the epidemic prevention and control is done at ease, the order is also very good, and the elderly and children have a good time here.” During the new year’s Day holiday, Ms. Li’s family went out and spent a happy day in Laoshan Scenic Spot, Qingdao, Shandong Province. It is understood that Laoshan Scenic Spot has a good start to the new year during the new year’s Day holiday in 2022. It has received about 32000 tourists in three days and achieved a total tourism revenue of 577700 yuan. The New Year blessing activity of “Taiping Xiaozhong Fudao Laoshan” planned and launched by the scenic spot for 11 consecutive years has become the biggest attraction for tourists to climb mountains on holidays. The culture and Tourism Commission of Laoshan District studied and judged in advance, strengthened the work of holiday tourism guarantee, strictly implemented the requirements of normalized epidemic prevention and control, paid close attention to various safety prevention work, made excellent, practical and refined services, and created a safe, comfortable and orderly tourism environment for tourists.
This year’s new year’s Day holiday, the weather is sunny. The air quality of Laoshan Scenic Spot, the “green lung” of the island city, has become a veritable “New Year’s weather”. Local citizens and tourists have high travel enthusiasm. Especially on New Year’s day, they come to the scenic spot to participate in the “Taiping dawn bell” blessing activity.
In order to alleviate the impact of covid-19 epidemic on cultural tourism, enhance the attraction of off-season tourism products and stimulate the new vitality of winter cultural tourism market, Laoshan District Cultural Tourism Committee has planned and launched a series of activities of “Hi visiting Qingdao and enjoying winter fun and happiness in Laoshan” since December 2021. “Taiping Xiaozhong blessing Laoshan” as the first event, with the theme of “ten blessings welcoming the new year”, launched Wuxi Online Offline Communication Information Technology Co.Ltd(300959) integrated and interactive activities such as “opening the year of blessings”, “ringing the bell of blessings”, “visiting the blessing collection”, “eating blessing dumplings” and “showing blessing photos”, which not only sounded the bell of the new year and sent good wishes, but also allowed the “blessing” culture of Laoshan to be inherited and carried forward and entered thousands of families. Jufeng scenic area held the activity of “climbing Jufeng to celebrate the new year”, which attracted many mountaineering tourists. Huayan tourist area carries out the activity of “welcoming the new year, sending blessing words and praying for peace”, and distributes blessing words to visitors to wish the new year and peace.
Rich and colorful cultural and tourism activities have attracted tourists, which is a severe test for the epidemic prevention and control of the scenic spot and the guarantee of tourism order. All members of the law enforcement brigade of Laoshan District Culture and Tourism Commission take up their posts to effectively maintain the good tourism order and the rights and interests of tourists.
In recent years, Laoshan Scenic Spot has continuously advocated and practiced the service concept of “the most beautiful scenery is Laoshan people”, continuously improved the service quality and service level, warmed tourists with practical actions, and truly entered the hearts of tourists with the service concept of “tourists first”.
During the holidays, each tourist area represented by Laoshan tourist service center firmly implemented the general requirements of “limit, reservation and peak staggering”, continued to implement the control measures of “hierarchical inspection and multi-directional diversion”, and took advantage of measures such as ticket reservation, passenger flow management gateway in advance and the establishment of special group ticket purchase area to accurately serve tourist groups with different needs and guide tourists to visit orderly, It effectively avoids the phenomenon of tourists gathering in a large area.
(economic reference network)
