The explosive NFT continued to circle recently.
In addition to the layout of giant companies, many stars also entered the game. After NBA star Steven curry bought NFT avatars and singer Lin Junjie was revealed to have purchased three virtual lands on decentraland platform, Jay Chou also entered the game.
Jay Chou enters the meta universe
62 million yuan NFT project sold out in 40 minutes
On January 1, the yuan universe platform Ezek and Jay Chou’s trendy brand Phantaci were limited for the first time. The NFT project phantom bear (phantom bear), was limited to 10000, with a unit price of 0.26 ether (about RMB 6200), and a total price of more than 62 million yuan.
Thanks to Jay Chou’s blessing, a large number of users poured into the platform as soon as the sales channel was opened, and the web page was once stuck. 3000 were sold in 5 minutes, and all were sold in about 40 minutes.
As early as December 18, 2021, Ezek, a trendy art entertainment experience platform, revealed that it would jointly release the first NFT project phanta bear with Phantaci. According to the official website, phantom bear NFT can also be used as the membership card of Ezek club. In the future, it may be used to give priority and preferential purchase around stars, obtain discount rights of trendy products, and serve as tickets to participate in star VR / XR virtual concerts.
According to media reports, Phantaci is a trend brand jointly founded by Jay Chou and his friend ric Chiang in 2006, and the little bear phanta bear with star eyes is the core IP of Phantaci brand. Ezek is starvision Entertainment Ltd. (s.e.l) a digital entertainment platform based on blockchain technology. A few days ago, Ezek platform announced its parent company starvision Entertainment Ltd. Seed round financing has been completed.
Insiders pointed out that the sale of NFT project has attracted much attention, largely due to the traffic brought by Jay Chou’s star halo. At present, many entertainment stars are actively grasping the opportunities and dividends contained in the next generation Internet and future digital life.
In fact, this is not Jay Chou’s first time in NFT In October 2021, Fang Wenshan cooperated with Soka art, an art agent, to launch Fang Wenshan x Jay Chou’s limited edition punk cat sting (blue and white porcelain) doll, with NFT anti-counterfeiting certification.
Lin Junjie was exposed to spend nearly 800000 on a virtual house
On November 23, 2021, Lin Junjie showed three virtual plots he had purchased on twitter, which cost about US $123000 (about 787200 yuan) . These three pieces of land are not located in Singapore or a city in China, but in the virtual platform decentraland. It is reported that DCL, founded in 2017, is the first meta universe community based on blockchain and cryptocurrency. It has issued 90000 pieces of land and created communities such as city a, Longcheng and longwangguo.
Lin Junjie announced on twitter that he had purchased virtual land in metauniverse
According to the statistics of DAPP radar, in the week of November 22, the total amount of virtual land transactions on the virtual platforms the sandbox, DCL, crypto voxels and Somnium space reached more than 6000, with a total amount of US $105.8 million.
The so-called virtual real estate is the real estate in the meta universe. Each piece of land in the metauniverse is given its unique and non reproducible non homogenous token (NFT, i.e. a piece of code) to distinguish each plot and each transaction. Game developers and players can buy / sell in the primary / secondary market on the platform, and use virtual real estate for immersive residential or business experience.
NFT products purchased by Lin Junjie
Since 2021, the NFT market has witnessed explosive growth. The full name of NFT is non homogeneous token. In short, NFT is an entry of the blockchain, which is a decentralized digital ledger technology similar to cryptocurrencies such as bitcoin. After being combined with works of art, works of art or other things can be uniquely identified. By marking the user’s ownership of a specific asset through the blockchain, NFT can become a recognized tradable entity of this specific asset.
Since the second half of 2020, NFT trading has surged. As of early December 2021, the cumulative trading volume of opensea, the world’s leading NFT trading platform, reached US $12.91 billion in 2021.
a sharp tool for cutting leeks?
The sudden popularity of metauniverse NFT, coupled with the related financial products, has to make the outside world doubt that it is possible to hype.
Nadya Ivanova, chief operating officer of latelier BNP Paribas, an emerging market research company, said in an interview with the media that anyone on the Internet can create NFT with anything, which means that there are many “very bad” tokens, and trained eyes are needed to identify what is worth collecting or investing.
However, even if NFT products are not yet mature , players flock to this tuyere in order to get through the tuyere of yuanuniverse. According to media reports, the meta universe app “Rainbow universe” developed by the listed company Inmyshow Digital Technology (Group) Co.Ltd(600556) is still in the internal test stage. Although Inmyshow Digital Technology (Group) Co.Ltd(600556) has repeatedly stressed that “Rainbow universe does not support users’ digital collection trading behavior”, the news of players privately trading virtual real estate continues to pop up. In mid December, the transfer price of top real estate projects on the second-hand trading platform once exceeded 100000 yuan.
Since then, the trading platform has shielded the keywords such as “meta universe” and “Rainbow universe”, and the trading transactions of virtual real estate can hardly be retrieved with Pinyin and homophony. Although there are still sellers selling virtual real estate, the price has shrunk sharply.
(Beijing business daily)
