“On the whole, the two proposals submitted last year were transferred to the relevant undertaking units after being filed by the CPPCC National Committee, which improved the degree of attention, increased the depth of understanding, accelerated the progress of work, and better achieved the expected results of centering on the overall situation, consultation and discussion of state affairs, democratic supervision and consensus building.” On the occasion of the two sessions, he Wenbo, member of the CPPCC National Committee, Secretary of the Party committee and executive chairman of China Iron and Steel Industry Association, answered reporters’ questions on the follow-up progress of last year’s proposal.
in the China National Gold Group Gold Jewellery Co.Ltd(600916) jewelry market, with the continuous improvement of brand awareness, the infringement of counterfeiting in the consumer market continues despite repeated prohibitions. The more well-known brands are often counterfeited. In response to this problem, he Wenbo put forward a proposal on strengthening the protection of excellent national brands in the gold and jewelry industry at the national two sessions in 2021, and put forward targeted suggestions on strengthening the guidance and support for national brand trademark registration and patent application, expanding publicity, combating infringement, warning by case and so on.
According to he Wenbo, over the past year, the State Intellectual Property Office, the Ministry of Commerce, the State Administration of market supervision and other departments have made continuous efforts to pay more attention to and protect national brands, and promoted the completion of the fourth amendment of the trademark law, We formulated and issued the guiding opinions on promoting the reform, innovation and development of time-honored brands, several provisions on standardizing trademark application and registration, trademark infringement judgment standards and other documents, deeply implemented the protection and development project of China’s time-honored brands, made great efforts to improve the development environment of time-honored brands, and continuously strengthened the protection of time-honored brands, and achieved positive results.
Relevant departments will promote the revision and promulgation of the provisions on the recognition and protection of well-known trademarks as soon as possible. At the same time, they will strengthen the law enforcement on the unauthorized use of well-known trademarks, brand names and other counterfeiting and confusion, improve the relevant systems for the protection and management of time-honored brands, establish and improve the management and sharing mechanism of time-honored brand lists, optimize time-honored brand services, and promote the “golden signboard” to go abroad and go international, Tell Chinese stories well and enhance cultural confidence.
As the industry leader, excellent national brand enterprises in gold jewelry industry play a key role in stimulating gold consumption. Strengthening the protection of its brand and giving full play to the market vitality of excellent national brand enterprises will help to give full play to its leading role, stimulate gold consumption and promote the accumulation of gold in the people.
