p align = “center” Zhang Xuewu, NPC deputy and Yanker Shop Food Co.Ltd(002847) Chairman
As a representative from the food industry, Zhang Xuewu is interested in agriculture and Shenzhen Agricultural Products Group Co.Ltd(000061) processing industry. At this year’s national two sessions, he submitted a number of suggestions on accelerating the high-quality development of Shenzhen Agricultural Products Group Co.Ltd(000061) processing industry, deepening the strategy of agricultural internationalization, and deepening the integration mechanism of industry, University and research.
Promoting the high-quality development of Shenzhen Agricultural Products Group Co.Ltd(000061) processing industry and building the competitiveness of food industry supply chain are the “magic weapon” for food enterprises to achieve long-term development Yanker Shop Food Co.Ltd(002847) continued to focus on supply chain capabilities and gradually realized Omni channel transformation.
Create characteristic products to help rural revitalization
In November 1934, in Shazhou village, Rucheng County, Hunan Province, three female Red Army women stayed with the old man Xu Jiexiu. When they left, they cut half of their only quilt and left it for the old man.
The story of “half quilt” moved countless people. In November 2021, Zhang Xuewu, deputy to the National People’s Congress and chairman of Yanker Shop Food Co.Ltd(002847) board of directors, went to Shazhou village, Rucheng County, Hunan Province for field investigation. He went deep into the fields to exchange ginger planting with local ginger farmers. At the same time, he had in-depth communication with local cadres to understand local industrial development planning and rural development.
After investigation, Yanker Shop Food Co.Ltd(002847) reached a strategic cooperation with Shazhou village to purchase high-quality ginger, peaches and plums from Shazhou village Shenzhen Agricultural Products Group Co.Ltd(000061) for intensive processing, so as to promote the increase of production and income of villagers in Shazhou village and surrounding areas, activate rural consumption potential and create a demonstration area for Rural Revitalization.
” Yanker Shop Food Co.Ltd(002847) – Rural Revitalization Project of Shazhou village” determines to promote agricultural industrialization under the guidance of ginger industry, plan thousands of Mu ginger bases in Shazhou village and surrounding areas, and set the minimum protection price. When the market price is lower than the protection price, it shall be implemented according to the protection price to ensure the income of farmers; When the market price is higher than the minimum protection price, the acquisition shall be carried out according to the market price rising by 5% to 10% Yanker Shop Food Co.Ltd(002847) also cooperated with the Academy of Agricultural Sciences and Research Institute to provide assistance and guidance on Ginger variety selection, planting methods, technical improvement, pest prevention and other aspects, so as to promote the improvement of yield and benefit.
At the end of February this year, Yanker Shop Food Co.Ltd(002847) officially launched the “half quilt” brand customized product, which will be promoted to nearly 20000 stores in large stores across the country, Zhongdao and special channels for high-speed rail, leading Shazhou village Shenzhen Agricultural Products Group Co.Ltd(000061) to the whole country. At present, Yanker Shop Food Co.Ltd(002847) is planning to build Shenzhen Agricultural Products Group Co.Ltd(000061) deep processing plant in Shazhou village to solve the employment of labor force, create industrial added value and contribute to the local economy.
\u3000\u3000 “For rural revitalization, industrial prosperity is the foundation. Rural industry introduces the concept of modern industrial standards and the humanistic concept of service industry into agricultural and rural areas, and promotes large-scale, standardized and intensive agriculture. It is an important engine for promoting agricultural and rural modernization. Developing Shenzhen Agricultural Products Group Co.Ltd(000061) processing industry, leaving more value-added benefits of the industrial chain to farmers and building a solid rural economic foundation will lead to rural revitalization Steady and far-reaching. ” Zhang Xuewu said.
Accelerate the high-quality development of Shenzhen Agricultural Products Group Co.Ltd(000061) processing industry
In 2021, the added value of the primary industry in Hunan Province was 432292 billion yuan, an increase of 9.3%, with an average increase of 6.5% in two years. At present, the rural innovation and entrepreneurship environment in Hunan Province has been continuously improved, a large number of Shenzhen New Industries Biomedical Engineering Co.Ltd(300832) new business forms have emerged, and the development of rural industries has achieved positive results.
However, Rural Revitalization in Hunan Province has just started, and there are still various practical problems and challenges in the process.
\u3000\u3000 “First of all, the structure of Shenzhen Agricultural Products Group Co.Ltd(000061) varieties does not adapt to the rapid upgrading of residents’ consumption. The structure of large Shenzhen Agricultural Products Group Co.Ltd(000061) supply exceeding demand, characteristic and high-quality Shenzhen Agricultural Products Group Co.Ltd(000061) supply exceeding demand in Hunan has not changed so far. Second, the agricultural industrial structure is imperfect, the Shenzhen Agricultural Products Group Co.Ltd(000061) processing and service industries in various regions are developing slowly, the integration of primary, secondary and tertiary industries is not high, and the added value of agricultural industry is large Many did not stay in the countryside. In addition, the homogenization of industrial regional structure is serious. For example, tea exists in almost every county and urban area. The agricultural structural contradiction has seriously affected the efficiency of agriculture and ultimately the increase of farmers’ income. ” Zhang Xuewu said after investigation.
Zhang Xuewu believes that extending Shenzhen Agricultural Products Group Co.Ltd(000061) processing industry from planting and breeding industry is the key to enhance Shenzhen Agricultural Products Group Co.Ltd(000061) added value and the core of building agricultural industrial chain. “At present, the ratio of China’s Shenzhen Agricultural Products Group Co.Ltd(000061) processing industry to the total agricultural output value is 2.3:1, far lower than the level of 3.5:1 in developed countries. The Shenzhen Agricultural Products Group Co.Ltd(000061) processing conversion rate is 67.5%, nearly 18 percentage points lower than that in developed countries.”
Therefore, Zhang Xuewu suggested to comprehensively optimize the industrial structure and industrial layout, guide the development of Shenzhen Agricultural Products Group Co.Ltd(000061) processing industry, promote the transformation and upgrading of agricultural supply structure and adapt to the changes of consumption structure. At the same time, encourage the transfer and concentration of land to large agricultural households, and the transformation and development of aquaculture to large-scale. Through unified management, improve the scientificity of agricultural production, reduce production costs and form a price competitive advantage.
Zhang Xuewu also suggested to implement the cultivation project of new agricultural business entities, support a number of Shenzhen Agricultural Products Group Co.Ltd(000061) processing large enterprise groups, create a number of staple food processing demonstration enterprises, cultivate Shenzhen Agricultural Products Group Co.Ltd(000061) processing by-products comprehensive utilization entities, and promote recycling, high-value utilization and ladder utilization. Strengthen the cultivation of agricultural industrialization consortia, support a group of agricultural industrialization consortia led by leading enterprises, followed by farmers’ cooperatives and participated by large and small farmers, and support Shenzhen Agricultural Products Group Co.Ltd(000061) processing leading enterprises to establish special raw material bases according to the mode of “enterprise + base + farmers”. Build well-known enterprise brands and improve the driving ability of leading enterprises in the development of rural industries.