On December 28, 2021, the sports equipment center of the State Sports Administration announced that By-Health Co.Ltd(300146) has become a supplier of sports food and nutrition for Team China's national team, providing sports food, nutrition and professional nutrition preparation programs for athletes of more than 70 teams of the national team.
At the awarding ceremony held by the Beijing Gymnasium, sun Weimin, director of the sports equipment center of the State General Administration of sports, and Lin Zhicheng, CEO of By-Health Co.Ltd(300146) , delivered speeches on behalf of both sides, placing high hopes on this brand alliance, and looking forward to giving full play to their respective advantages and creating good results hand in hand.
Team China is the highest honor in China's sports field
This in-depth cooperation is a strong combination of leaders in two fields - "Team China", which represents the collective image of the Chinese national team. It integrates more than 70 teams, including the Chinese national volleyball team, the Chinese national swimming team, the Chinese national badminton team, the Chinese national football team and the Chinese national short track speed skating team. Only one cooperative enterprise is selected in each industry, To ensure the authority of the highest honor in China's sports field; By-Health Co.Ltd(300146) is a leading brand and benchmark enterprise of dietary and nutritional supplements in China, and is gradually developing into a leader in the global dietary and nutritional supplements industry. This in-depth cooperation stems from the resonance between the two sides on the concept of scientific nutrition to improve health and exercise performance.
By-Health Co.Ltd(300146) practice the scientific nutrition strategy, join hands with global cutting-edge institutions, establish a scientific research team with more than 200 scholars and experts, implement the R & D strategy of independent core technology and patented raw materials, and develop a series of dietary nutrition supplement products to meet different needs; Select high-quality raw materials from 23 countries and regions around the world, establish transparent factories with strict quality control, and produce high-quality nutrition products; In order to further improve the service experience, a nutrition day group specially serving the national team was established. These are undoubtedly consistent with the almost stringent standards and requirements of national team athletes for nutrition.
At the awarding ceremony, director Sun Weimin said that for the special group of the national team, the core of the choice of sports nutrition and sports food is six words - safe, accurate and efficient. For nutritional products, "safety" comes first, and the detection of all prohibited elements should be accurate to 5 decimal places; At the same time, in the process of sports, each athlete's demand for nutrients is also different due to different physique, so it is more necessary to "accurate" scientific nutritional supplement; Finally, the intensity and density of athletes' training and competition are unimaginable. Without "efficient" supplement, there will be no efficient recovery.
Director Sun Weimin welcomed and affirmed the addition of By-Health Co.Ltd(300146) in the nutrition category for 26 years: "being able to become a supplier of sports food and nutrition for the Chinese national team fully shows the strength and reputation of By-Health Co.Ltd(300146) in the industry."
scientific nutrition and sports are highly consistent and recognized by the national team
At the awarding ceremony, By-Health Co.Ltd(300146) delivered a carefully configured "scientific nutrition preparation kit" to the Chinese national team to provide athletes with a product portfolio with the functions of enhancing immunity, increasing bone mineral density and improving sleep health care; The nutrition day delegation, which provides nutrition consulting services for Chinese national team athletes, also took an oath at the scene. Through the dual help of products and services, it can empower the daily training and sports performance of the national team, stimulate sports potential with nutrition, fight on the field and help athletes achieve excellent performance.
Talking about the empowerment of scientific nutrition to sports, Gu ailing, the By-Health Co.Ltd(300146) yep scientific nutrition brand ambassador who has won world-class medals, once said that scientific nutrition management combined with professional training system can help athletes strengthen their daily training effect and maintain their state on the field.
From Liu Xuan and Yao Ming to Gu Ailing and the Chinese national team, By-Health Co.Ltd(300146) has always been closely related to Chinese sports. In 2022, various world-renowned large-scale sports events will be held in the world and China one after another. By-Health Co.Ltd(300146) as a supplier of sports food and nutrition for the Chinese national team, it will enter a new preparation cycle with the national team to help athletes compete in the field and achieve better results.
(Huaxia times)