On December 28, 2021, Zhewen Interactive Group Co.Ltd(600986) (600986. SH) issued the 2021 plan for non-public development of a shares, which intends to raise funds through private placement.
The plan shows that the object of this non-public offering is Bowen investment, a wholly-owned subsidiary of the state-owned shareholder Zhejiang cultural investment, with an issuance number of no more than 164948453 shares, accounting for no more than 12.47% of the total share capital of the company before this non-public offering, an issuance price of 4.85 yuan / share, and a proposed fund of no more than 80 million yuan.
The raised funds are invested in three directions: AI intelligent marketing system project, live broadcast and short video intelligent marketing ecological platform project, repayment of bank loans and supplement of working capital; The R & D layout related to “virtual digital man” appeared for the first time in the fixed increase plan.
The announcement mentioned that the company will develop SPS (smart platform system) intelligent marketing platform including advanced AI algorithm model and intelligent marketing system based on AI intelligent marketing technology; And carry out technology research and development around the field of virtual digital human, gradually establish the basis of virtual human thinking and behavior model, and realize the breakthrough and landing of virtual human real-time interaction technology; The live broadcast and short video smart marketing ecological platform project will continuously upgrade the short video ecological business and operation capacity of “full link”, “cross channel”, “multi scene” and “data”; At the same time, by repaying bank loans and replenishing working capital, the financial cost of the company is reduced to meet the capital needs of the continuous improvement of business scale.
(Shanghai Securities News · China Securities Network)
