Over the past few days, Ganzi Prefecture has seized the time node of centralized purchase of Ganzi new year goods at the end of the year and the beginning of the year, adopted the “three-dimensional offensive” of combining online e-commerce promotion and offline display and publicity, and jointly launched a wave of Ganzi new year goods shopping in Beijing and Shanghai, effectively boosting the “going out” of Ganzi products, Help Sichuan goods to export from Sichuan, which is conducive to promoting Ganzi high-quality agricultural products into China’s first tier cities and further amplifying the regional public brand effect of “holy Ganzi”.
At the activity site of “Tianfu scenery taste Sichuan” in Beijing longzhaishu Hotel, Ganzi booth attracted special attention, and the citizens of the capital were overwhelmed by a wide range of Ganzi characteristic products. In the live Kwai live area, several local Ganzi’s net red business operators are broadcasting live tiktok in real time. They are bringing new products to Ganzi’s special products and endorsing their hometown by new channels like jitter, quick hands, and little red book. At the event site, Beijing citizens were pleasantly surprised to find that Ganzi plateau food, which was previously “out of reach”, now only needs to move their fingers to place an order on the mobile app, which will soon reach their own table, greatly improving the shopping experience of consumers. As the first overall demonstration city and Prefecture of e-commerce entering the countryside in China, Ganzi Prefecture has made great efforts to promote the e-commerce entering the countryside project this year, and achieved remarkable results in the characteristic Shenzhen Agricultural Products Group Co.Ltd(000061) upward and logistics package downward. Since the beginning of December, the members of the organization team of the State Bureau of Commerce and economic cooperation have sunk to various rural stations, focused on the “last kilometer”, opened up the “capillaries” of rural logistics that hinder the development of e-commerce, and explored and summarized a set of effective “Ganzi experience” for the Rural Revitalization in ethnic areas.
At the same time, the “Sichuan goods out of Sichuan · Jiupin Sichuan” – Ganzi special and the second annual goods festival of Shanghai Sichuan chamber of Commerce was also lively. At the event site, the State Bureau of Commerce and economic cooperation organized nearly 100 kinds of Ganzi Shenzhen Agricultural Products Group Co.Ltd(000061) with Tibetan characteristics to present new year greetings to Shanghai citizens. Yak meat sauce, highland barley hanging noodles, Butter Lip Balm, yak oil soap and other plateau products first appeared in Shanghai, attracting consumers from the scene. The carefully prepared Kangba characteristic song and dance performance completely “ignited” the atmosphere at the event site. At the special promotion meeting, Wei Shimin, member of the Party group and deputy director of the State Bureau of Commerce and economic cooperation, also made an on-site promotion on Ganzi’s advantageous resources and suggested that the majority of businessmen in Shanghai and Sichuan come to the state for investigation and investment. Zhong Yingsong, executive chairman of Shanghai Sichuan chamber of Commerce, said on the spot that the development of Ganzi Prefecture is changing with each passing day. Its rich hydropower, photovoltaic and lithium resources are bound to attract more enterprises in the Yangtze River Delta to pay attention to Ganzi and settle in Ganzi. In the future, the majority of businessmen in Shanghai and Sichuan will give full play to their advantages and help Ganzi’s characteristic products open the East China market. At the same time, Ganzi Shengjie Ganzi E-Commerce Technology Co., Ltd. and Shanghai sanhuo export Sichuan Co., Ltd. signed a strategic cooperation agreement. The two sides agreed to set up a “Shengjie Ganzi e-commerce” exclusive store in Shanghai to provide comprehensive online and offline services, so that Shanghai consumers can safely and freely enjoy the mountain ceremony from jieganzi.
Relevant leaders of Sichuan Provincial Department of Commerce, Beijing Office of Sichuan provincial government and Shanghai Office of Sichuan provincial government attended the event and made speeches.
(Sichuan News Network)
