Yunnan Energy Investment Co.Ltd(002053) 3 announced on March 6 that the Baixiang brand “Pu’er salt” high-end series new products of Yunnan Salt Industry Co., Ltd., a wholly-owned subsidiary of the company, were officially launched on March 5.
It is understood that the newly listed Baixiang brand “Pu’er salt” high-end series of new products are collected from Pu’er, a small production area of high-grade raw salt in China, using mountain spring water source and green refining. The products listed this time include native rock salt, low sodium salt, low sodium calcium salt, natural rare salt and other products to meet the consumer demand of people pursuing high-quality life.
At present, the company’s main business covers salt industry, natural gas and wind power. Yunnan Salt Industry Co., Ltd., a wholly-owned subsidiary, is a national AAA fixed-point credit enterprise for salt, the largest salt enterprise in Yunnan Province and the only enterprise in Yunnan Province with salt production and provincial wholesale license, controlling the main salt resources in Yunnan Province. The company’s product series covers table salt, industrial salt, daily chemical salt, mirabilite, etc. its existing “white elephant” series table salt products and “aifuni” series daily chemical salt products. “White elephant” and “aifuni” have been rated as “famous trademark of Yunnan Province” and “famous brand product of Yunnan Province” for many consecutive years; Baixiang brand salt won the gold medal of the 16th and 18th China Green Food Expo; Baixiang brand ground black calcium salt won the gold award of the 21st China Green Food Expo; In June 2017, it obtained the ecological origin product protection (peop) certificate issued by the State Administration of quality supervision, becoming the first salt enterprise in the salt industry to obtain the peop certificate.
The listing of “Pu’er salt” high-end series products is an important measure in the process of promoting the company’s strategy and an important link in the extension and development of products. “Pu’er salt” high-end series products are conducive to meeting the differentiated needs of medium and high-end consumer groups, expanding the company’s user groups and market business, cultivating new growth points, and further improving the company’s brand image and market competitiveness. (Gaoyi)
