Taking advantage of VR industry, Jiangxi seizes the beach and lays out “meta universe”

VR, AR and other technologies are the key interfaces to the meta universe, enabling people to shuttle freely between digital space and physical space. Jiangxi Province, which has devoted a lot of energy to VR since 2016, has quickly caught up with the “meta universe”.

According to the report of Jiangxi Daily on February 14, the Department of science and technology of Jiangxi Province has announced that 2022 will be positioned as a breakthrough year for the development quality of VR industry, and strive to realize an operating revenue of 80 billion yuan for VR and related industries this year. At the same time, he said that he would explore the establishment of the meta universe alliance and support Nanchang in planning and building the meta universe experimental zone.

take the strength of the whole province to seize the “Yuan universe”

Since the lunar new year, Jiangxi Province has held a number of working meetings on the virtual reality industry, repeatedly emphasizing the hot word “meta universe”.

On February 7, the “No. 1 project” promotion conference of deepening development and Reform in Jiangxi Province was held. Nanchang said that it would build a yuan universe Experimental Zone in Honggutan District of the city this year.

Xiong Fei, deputy head of Nanchang Honggutan district government, pointed out that Honggutan district has the first mover and unique advantages in industrial clusters, talent research and brand in building a yuan universe experimental zone.

According to official data, Honggutan district now has more than 200 VR related enterprises and more than 4000 digital economy enterprises. At the same time, it also gathered 6 world top 500 enterprises such as Huawei, Lenovo, Microsoft, Qualcomm, Alibaba and Tencent, and settled 13 national vr50 enterprises such as HTC and Iflytek Co.Ltd(002230) etc.

A company named “Miluo Xinzhou”, which aims to interpret the meta universe with Chinese culture, is also planning to settle in Nanchang.

Jin Haohua, the founder of the company, told blockchain daily that the company was established in Yiwu last November. “I must leave Yiwu. Where to go is still under discussion. Nanchang is our first priority.”

Jin Haohua said that the support of relevant policies and the return of talents make Jiangxi province more attractive to it. Compared with the first tier cities, Nanchang is more suitable for the development of start-ups and small and medium-sized enterprises.

but he said, “it’s still under consideration. I want to wait until the meta universe Experimental Zone in Nanchang is completed”

On the other hand, on February 9, at the 2022 Jiangxi virtual reality industry chain work promotion meeting, Li Hongjun, member of the Standing Committee of Jiangxi provincial Party committee, Secretary of Nanchang municipal Party committee and head of Jiangxi virtual reality industry chain, stressed the need to introduce and cultivate a number of VR hardware manufacturing leading enterprises and yuancosmos leading enterprises, create a number of VR industry clusters, and host the 2022 World VR · yuancosmos industry conference.

However, metauniverse is not only the application of one or two technologies, but also the deep integration of cutting-edge technologies such as AR / VR, 5g network, Internet of things, artificial intelligence, cloud computing and blockchain.

Jiangxi Provincial Development and Reform Commission recently stated at the press conference that the province will focus on 7 basic tracks such as professional chips and electronic components, 6 emerging tracks such as VR, “meta universe”, digital twins and the Internet of things, and 7 integrated tracks such as industrial Internet and digital cultural innovation, hoping to strengthen the digital economy.

“Some of these 20 tracks have certain foundation and characteristic advantages, and some have weak foundation at present, but they have good growth and broad market prospects in the future. They will ‘work together and make a policy’ and strive to seek a big breakthrough.” Li Qinghong, member of the Party group and deputy director of the provincial development and Reform Commission, said.

The goal of digital economy development in Jiangxi Province is also to attract national high-tech enterprises. Founded in 2007, Beijing xun’ao Technology Co., Ltd. is one of the companies looking for opportunities and opportunities.

“We hope to develop in Jiangxi, mainly to play a role in the construction of digital city and the digital transformation and upgrading of enterprises,” Wang Fei, founder of Xinao technology, told reporters.

vr industry “blossom and bear fruit”

VR, AR and other technologies are the key interfaces to the meta universe, enabling people to shuttle freely between digital space and physical space. Nanchang, Jiangxi Province, known as the “capital of VR”, has taken a “free ride” by vigorously supporting the yuan universe industry.

As early as February 2016, the country’s first urban virtual reality technology industry cluster was unveiled in Nanchang. At that time, under the sweeping wave of VR, Jiangxi Province began to invest and support the VR industry.

“in fact, Jiangxi had relatively small advantages in developing VR industry compared with other regions in 2016. But at that time, Jiangxi was in an important period of transformation and upgrading of traditional industries and vigorous growth of emerging industries.” Yu Jianing, executive director of yuancosmos Industry Committee of China Mobile Communications Federation, told reporters that “Jiangxi Province focused on building VR industry as a” potential matrix “in the hope of accelerating the transformation of industry and promoting the transformation of development momentum”.

In order to actively seize the vent of VR industry, Jiangxi Province successively established a virtual reality Angel venture capital fund of 1 billion yuan and a VR industry investment fund of 10 billion yuan in 2016.

After that, Jiangxi Province issued a series of policies on “virtual reality”, including several measures to accelerate the development of virtual reality industry, the work plan for the application and promotion of virtual reality in Jiangxi Province, and the development plan of virtual reality industry in Jiangxi Province (20192023)

Among them, several measures to accelerate the development of virtual reality Industry issued by the general office of Jiangxi Provincial People’s Government in 2018 has attracted special attention because of the specific financial support

The measure stipulates that Jiangxi Province will give one-time subsidies and rewards ranging from 300000 to 1 million yuan to the recognized science and technology business incubators for major national projects, national and provincial virtual reality pilot demonstration projects.

In terms of talents, the measures encourage colleges and universities in the province to set up virtual reality majors or virtual reality majors. After being recognized by the education department, a one-time reward of 1 million yuan will be given according to the number of trained professionals.

The province also strengthened the financial support for the listing of virtual reality enterprises in the measures, which stipulates that for each additional virtual reality listed company in the province, the finance of Jiangxi Province will give a one-time reward of 5 million yuan to the people’s Government of the city divided into districts where the enterprise is registered.

2019 Jiangxi issued several policies and measures to further accelerate the development of virtual reality industry, which increased the financial support for companies in the virtual reality industry, was no longer limited to the pilot projects recognized at or above the provincial level, and gave a one-time reward ranging from 50000 to 2 million to newly established enterprises and enterprises with output value exceeding a specific amount

vr industry and the “intersection” of meta universe

Nanchang is also the venue of the “world VR Industry Conference”, which has been successfully held for four times since 2018.

Focusing on virtual reality and interactive technology, Suzhou Meifang Yunke Software Technology Co., Ltd. (hereinafter referred to as Meifang Yunke) settled the group’s East China VR R & D center in Nanchang VR industry base after the successful holding of the first world VR industry conference in Nanchang in 2018.

Meifang Yunke told reporters that the relevant VR industry support policies of governments at all levels in Jiangxi Province can enable the company to continuously invest in higher-level R & D, absorb and introduce more talents.

According to the official data, 435 investment projects were signed in the Fourth “world VR Industry Conference”, with a total amount of 265 billion yuan among them, 114 investment cooperation projects with an amount of 70.415 billion yuan were reached at the conference in 2021.

According to the official data, the industrial scale of Jiangxi has jumped from 12 billion yuan in 2020 to 12 billion yuan in 2018

Jiangxi’s GDP in recent years also reflects that the province’s investment and attention to VR and other high-tech industries have been rewarded to a certain extent. The proportion of strategic emerging industries in the above designated industries in the province was 13% in 2015 and 23.2% in 202 7

On the other hand, leading enterprises such as Huawei, Alibaba, HTC, Qualcomm and Iflytek Co.Ltd(002230) have also entered Jiangxi. However, it is worth noting that from the current development status of the local VR industry, most of the hardware and software Head Companies in the upper, middle and lower reaches of the VR industry chain are settled or introduced, rather than local enterprises in Jiangxi

Only four Jiangxi enterprises in the “top 50 VR enterprises in China in 2021” announced at the 2021 world VR industry conference were selected, including Unicom Lingjing video (Jiangxi) Technology Co., Ltd., Taihao Creative Technology Group Co., Ltd., Jiangxi Kejun Industry Co., Ltd. and Jiangxi gelingruco Technology Co., Ltd.

Recently, Jiangxi Provincial Department of science and technology said it would focus on the formulation of standards and the supervision of development tools in the four directions of meta universe hardware entrance, underlying architecture, artificial intelligence, content and scene.

Yu Jianing pointed out to reporters that taking China’s VR industry as an example, there are still some problems, such as relatively insufficient accumulation of core key technologies, immature supporting facilities upstream and downstream of the industrial chain, and lack of VR content ecology.

Therefore, “standard setting and development tool supervision” helps to break through the barriers between various links and independent systems of enterprises, standardize and guide the design, production, inspection and experiment of hardware market, and promote the prosperity and development of the industry

Yu Jianing said that in addition to the fact that the VR industry has become a trump card of Jiangxi Province, relying on its original characteristic industrial clusters such as photoelectric industry, precision machinery, non-ferrous metals and excellent special steel, it will also provide assistance for the development of yuanuniverse

“Metauniverse is a matrix of technology, but its infrastructure construction is also inseparable from the assistance of photoelectric industry, precision machinery and other industries. We can compare infrastructure construction to the importance of information infrastructure such as optical fiber network, 3G and 4G base stations for Internet development. Jiangxi can make efforts in this field to enhance its competitiveness in the future metauniverse industry.” He explained.

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