In the past year, the waterproof industry has landed smoothly in the gap between the rise of raw materials and downstream rectification. According to the data of waterproof Association, the annual output growth rate of waterproof industry reached 18.0% in 2021, and the main business income of waterproof enterprises increased by 13.2% over the same period in 2020. Facing the complex and severe economic environment, epidemic impact and other multiple tests, what kind of situation will the waterproof industry present in 2022? What are the wind directions to look forward to Beijing Oriental Yuhong Waterproof Technology Co.Ltd(002271) deeply cultivated the industry for more than 20 years, observed the industry, had insight into the market, looked for opportunities from the industry changes, and combed the nine major wind directions of the industry, with a view to jointly discussing the industry changes and countermeasuresP align = “center” wind direction I: from extensive to professional
Since the reform and opening up, the field of waterproof materials industry has experienced from the era of “two felts and three oils” and the era led by a single product to the flourishing of diversified products. On the one hand, it is due to technological innovation and on the other hand, it is driven by demand. The application scenario is expanded from building waterproofing to engineering waterproofing, including high-speed railway, subway, bridge, tunnel, airport, wharf, dam, water conservancy, nuclear power, military industry, etc. the demand side is driven by the upgrading of materials and the increasingly strict quality of waterproof engineering, which is bound to require the industry to move from extensive to professional.
Especially in the past year, the tightening of the policies of the real estate industry has posed severe challenges to the overall waterproof market. Beijing Oriental Yuhong Waterproof Technology Co.Ltd(002271) believes that the market competition for new demand outside the real estate is about to take place, but it needs more professional ability, which also indicates that the industry will gradually sink to the industrial level and move towards refinement and specializationP align = “center” wind direction 2: industrial chain extension
While moving towards refinement, in order to enhance the comprehensive competitiveness, the extension of the industrial chain has become a trend. In 2021, the global raw materials rose. From energy to chemical materials, the prices of raw materials soared. Raw materials all over the world are in short supply, which can be said to be a major factor restricting the development of waterproof enterprises.
At the same time, extending upstream and strengthening the interaction between upstream and downstream is also an important support to improve the production and research capacity. In terms of upward extension, Beijing Oriental Yuhong Waterproof Technology Co.Ltd(002271) laid out business areas such as nonwovens and films, and successively established joint laboratories and signed strategic cooperation agreements with Yanshan Petrochemical, Wanhua Chemical Group Co.Ltd(600309) and others to further strengthen exchanges and cooperation with upstream suppliers, integrate advantageous resources, realize resource sharing, and jointly improve product innovation and R & D capabilitiesP align = “center” wind direction 3: product structure upgrade
High quality products are the key to leveraging the market. With the improvement of demand, policy adjustment and the survival of the fittest in the market, the upgrading and optimization of product structure is also inevitable in the period of industry transformation. In the new development period, with the requirements of green development, occupational health and engineering fire safety, environmental protection products such as polymers will usher in new opportunities. In addition, driven by the old reform, the post construction market, such as the repair field, has entered a critical period of development, and product innovation in subdivided fields has become an important window for enterprises.
Relying on the advantages of capital, technology and talents, we should constantly upgrade the product structure and enhance the overall strength of the industry. In terms of international competition, we should cultivate leading enterprises and industrial groups with independent development ability and enterprises with professional division of labor and differentiated innovation ability, so as to form a new growth from low-end to high-end structure, It is the endogenous driving force for the transformation and upgrading of the industryP align = “center” wind direction 4: green and low carbon become the focus of layout
The concept of carbon neutralization in the construction field has been deeply rooted in the hearts of the people in the past year. For the industries in the industrial chain, the waterproof field has also gradually made great efforts in green and low-carbon products, production and manufacturing technology, construction technology and so on. With the clear calculation method of carbon assets, the green and low-carbon layout of the industry will be more and more in-depth.
On the path of emission reduction, Beijing Oriental Yuhong Waterproof Technology Co.Ltd(002271) from green product R & D, energy structure of production logistics R & D base, carbon reduction technology, low-carbon beauty of the park, to intelligent construction and other revolutionary measures to form an industrial chain, from concept first to practice follow-up, scientific layout, and reached strategic cooperation with some photovoltaic enterprises to promote business expansion in the field of distributed photovoltaic, Form a comprehensive upgrade from energy structure, industrial structure to green technologyP align = “center” wind direction V: home decoration waterproof ushers in an outbreak
In the past two years, real estate has bid farewell to the stage of rapid development, and housing without speculation has become the main theme. However, people’s demand for the living level of high-quality houses has also been greatly improved with the secondary decoration. As most houses have reached another decoration cycle, home decoration waterproof has ushered in an explosion period, and the proportion of kitchen, bathroom and balcony applications may be greatly increased.
Waterproofing is directly related to a better living experience. The Beijing Oriental Yuhong Waterproof Technology Co.Ltd(002271) civil construction sector provides consumers with system solutions suitable for different indoor and outdoor scenes, including residential waterproof and moisture-proof system solutions, 360 ° ceramic tile paving system solutions, whole house gap beautification system solutions and wall moisture-proof and mildew proof coating system solutions, Meet the high-quality pursuit of consumers for a healthy home environmentP align = “center” wind direction 6: accelerated layout of post construction market
China State Construction Engineering Corporation Limited(601668) waterproof has also quietly entered the “post architectural era”. From 2018 to 2021, the state has successively issued a number of policies and regulations to promote the pilot projects of old community transformation and urban renewal. Especially in 2021, urban renewal is on the “fast track”.
From the perspective of future urban development, the city is no longer an independent production demand and independent living demand. In fact, the city is the superposition of several core elements such as industry, commerce, culture, tourism, residence, health and elegance Beijing Oriental Yuhong Waterproof Technology Co.Ltd(002271) while focusing on supporting services such as living environment, office environment and other leisure environment, we should also take into account the development of application scenarios. From the layout of repair business to the establishment of repair company, to today’s Yuhong home service and urban renewal and construction company, we should rapidly iterate and upgrade, starting from solving the actual problems of people’s livelihood, Actively explore and layout the construction and maintenance of the post construction market, continuously expand the outer edge and depth of services from the subdivision of the track, and stimulate the vitality of the marketP align = “center” wind direction 7: channel sinking has become a new trend
On the one hand, with the help of the advantages of cross-border mergers and acquisitions in the past two years, it has become an effective way for enterprises to accelerate cross-border business integration; On the other hand, with the awakening of consumers’ brand awareness, they are becoming more and more picky about product quality, and miscellaneous products gradually withdraw from the market. The sinking of channels is conducive to accelerating the market layout of brand products, and the comprehensive system services are verified and positively fed back by the market.
In 2018, Beijing Oriental Yuhong Waterproof Technology Co.Ltd(002271) took the lead in proposing the deep integration of Engineering channels and direct sales channels and accelerating the cultivation of new markets. This year is also the beginning of the transformation from “waterproof system service provider” to “building materials system service provider”. The sinking of channels and the precipitation of service quality in the past few years have increased the added value of products and promoted the synchronous adjustment of the development direction of the whole industry, New growth areas and spaces are taking shape.
p align = “center” wind direction 8: scientific and technological innovation takes the initiative in development
Only by grasping scientific and technological innovation can we firmly grasp the initiative of development. In recent years, the leading role of high-tech manufacturing industry is more prominent. According to the data of the National Bureau of statistics, in 2021, the profit of high-tech manufacturing industry increased by 48.4% over the previous year and 31.4% on average in two years. The growth rate was 14.1 and 13.2 percentage points higher than the average level of industries above Designated Size respectively, and the proportion in the profit of industries above designated size increased by 2.1 and 4.2 percentage points respectively compared with 2020 and 2019, showing strong development vitality.
As a two wheel drive industry of “manufacturing + service”, scientific and technological innovation is particularly important for building materials. Scientific and technological innovation is inseparable from material R & D, improvement of technology and process, optimization of design scheme and improvement of service standards. Stimulated by the burst of new demand and the integration of market channels, innovation in the field of technology will also usher in a new climaxP align = “center” wind direction 9: Zhiling waterproof new heading
Any industry is inseparable from the forging of the melting pot of society, and so is the waterproof industry. With the progress of science and technology, digitization and intellectualization are also constantly infiltrating the waterproof industry. From production and manufacturing end, warehousing and logistics, construction services, to solving the last kilometer of APP services, they are inseparable from digital empowerment.
Beijing Oriental Yuhong Waterproof Technology Co.Ltd(002271) took 10 years to develop a product life cycle traceability management system, armed product quality management with information, and developed intelligent detection equipment to identify the authenticity of products in one minute; Actively build digital workshop, intelligent storage system and intelligent equipment system, and develop small programs, apps and other mobile tools to meet the needs of users. On the intelligent track, Beijing Oriental Yuhong Waterproof Technology Co.Ltd(002271) is advancing at full speedP align = “center” wind direction 10: vocational skilled talents are valued
In recent years, the fault of young and middle-aged vocational skilled talents has become the bottleneck restricting the inheritance of skills. The cultivation of skilled talents is the main participant and practitioner of the high-quality development of the industry. The so-called “three materials and seven construction” is enough to prove the pivotal position of vocational skilled talents.
Beijing Oriental Yuhong Waterproof Technology Co.Ltd(002271) 2013 began to incubate vocational skill education internally, continuously improve the training strategy of vocational skill talents, and formulate a feasible path for the training of industrial workers from the aspects of technical training, vocational skill appraisal, industry competition, national competition and the construction of Education Alliance.
Improve the skill level through technical training, standardize talent training through skill identification, and cultivate skill stars through “competition middle school and competition training”, so as to make more people pay attention to the industry and become practitioners, transport professional and technical talents for the development of the industry, and reserve a new force for the transformation and upgrading of the industry.
