The real estate industry is an important pillar of the national economy, which is closely related to everyone’s life. The policy trend of the real estate industry has attracted much attention. The central economic work conference held in early December put forward the concept of “promoting the virtuous cycle and healthy development of the real estate industry”. Recently, Wang Menghui, Minister of housing and urban rural development, further explained the specific implementation of this concept in an interview with the media.
Its main contents include four aspects: maintaining the continuity and stability of regulation policies, enhancing the coordination and accuracy of regulation policies, resolutely and effectively dealing with the risk of overdue delivery of real estate projects of individual real estate enterprises, and continuously rectifying and standardizing the order of the real estate market. A very important point is to maintain the continuity and stability of real estate regulation policies and form a long-term mechanism. In fact, the continuity and stability of regulatory policies have a “reassuring” role and a “catalyst” role for both real estate enterprises and home buyers.
At present, the real estate industry is facing some problems that can not be ignored. As Wang Menghui said, since the second half of this year, market expectations have changed due to the emergence of debt default risk of individual real estate enterprises. In addition, according to media reports, there have been “difficulties in selling land” in some places, and the government has introduced measures to limit the decline of house prices. Based on this, not only real estate enterprises, but also many buyers with rigid demand have also had a wait-and-see mood. This reflects the “concern” of the market for real estate enterprises.
It should be noted that this concern is a phenomenon that the real estate industry has developed to a certain stage, and China’s real estate industry is still in the process of development. This is because the fundamentals of the real estate industry have not changed, and the demand for housing is still strong: China’s rigid demand for housing is still strong, with more than 11 million new urban employment every year, bringing a large number of new housing demand; A large number of old houses built more than 20 years ago have problems such as small housing area, poor quality and incomplete supporting facilities. Residents also have a strong demand for improving living conditions.
To solve the “worry” problem, we should first clarify the positioning of the real estate industry.
The above-mentioned central economic work conference has further set the tone for the development of the real estate industry: we should insist that houses are used for living, not for speculation. This is the consistent policy of the party and the state on the real estate industry in recent years. In Wang Menghui’s reporter’s question and answer, he put forward eight aspects that the housing and urban-rural construction system will focus on next year, the first of which is to adhere to the positioning that the house is used for living, not for speculation. This reflects the continuity and stability of real estate regulation policies.
Secondly, to solve the problem of “worry”, we must pay attention to the emerging and hidden risks.
Wang Menghui said that to steadily implement the long-term mechanism of real estate regulation, it is necessary to promote the virtuous circle and healthy development of the real estate industry. The “virtuous circle” should include stopping the unsustainable business model of “high debt, high leverage and high turnover” formed by some real estate enterprises in the past.
At present, an important task is to resolutely and effectively deal with the risk of overdue delivery of real estate projects of individual real estate enterprises. Take “ensuring the delivery of buildings, people’s livelihood and stability” as the primary goal and the principle of rule of law and marketization as the principle to ensure social stability and the interests of the state and the masses. In this regard, the central bank and the China Banking and Insurance Regulatory Commission jointly issued a document on the 20th to encourage banking financial institutions to do a good job in financial support and services for mergers and acquisitions of key real estate enterprise risk disposal projects. This is to solve the “concerns” of home buyers and the health and stability of the real estate market, not to “bail out” some enterprises.
The third aspect of solving the “worry” problem is that the real estate industry should have a new development direction.
On the basis of adhering to the principle of “housing without speculation”, real estate enterprises still have a lot of room for development. The important thing is the change of thinking mode. “Large-scale demolition and construction” is no longer appropriate. In the future, China will further strengthen the promotion of “new urban construction”, including comprehensively promoting the construction of urban information model platform, implementing intelligent urban infrastructure construction and upgrading, coordinated development of smart city and intelligent network connected vehicle, promoting the construction of smart community, and promoting the coordinated development of intelligent construction and building industrialization.
In short, in order to realize a virtuous circle and healthy development of the real estate industry, the key is to maintain the continuity and stability of real estate regulation policies and form a long-term mechanism. This has a stable expectation for enterprises and individuals. Regulation and control policy is not only a reins, but also an opportunity. We should deeply understand the dialectical relationship between organic danger and turning danger into opportunity.
(First Finance)
