On December 23, Huawei released a series of heavy new products.
Huawei's first vertically folded flagship mobile phone, Huawei P50 treasure box, was released at a price of 8988 yuan. It is worth noting that the total number of devices equipped with harmonyos exceeded 320 million.
At the same time, the first smart car M5 of AITO, a new brand of Xiaokang xilis, was released, which is the first smart car equipped with a new harmony OS smart cockpit. The pre-sale price of rear drive standard version is 250000 yuan, that of 4WD performance version is 280000 yuan, and that of 4WD flagship version is 320000 yuan.
Huawei said that AITO M5 is the latest achievement of Huawei in helping auto enterprises "build and sell good cars".
Huawei releases the first vertical folding mobile phone
Yu Chengdong, managing director of Huawei, CEO of consumer business and CEO of smart car solutions Bu, said at the press conference: "in extremely difficult times, we have survived and can continue to develop. Thank global consumers and partners for their support for Huawei."
Yu Chengdong announced the latest progress of Hongmeng ecology. Up to now, the number of Huawei devices equipped with harmonyos has exceeded 220 million, and the shipment of new ecological devices of harmonyos connect in 2021 has exceeded 100 million.
At the press conference, Huawei's first vertically folded flagship mobile phone, Huawei P50 pocket (treasure box), was released. Huawei P50 treasure box has three colors, crystal diamond white, obsidian black 8GB + 256gb, and the price is 8988 yuan. The price of Huawei P50 treasure box art customized version (gilded gold) 12gb + 512gb version is 10988 yuan.
In 2019, the first Huawei folding screen mobile phone mate X was released. Huawei said that Huawei is the only brand in the industry to launch three folding forms of mobile phones: external folding, internal folding and vertical folding.
Huawei P50 treasure box is also Huawei's first folding screen mobile phone with a price of less than 10000 yuan. China Securities Journal · China Securities Taurus reporter noted that Huawei P50 treasure box is equipped with harmonyos 2 and Xiaolong 888 4G chip, which is on sale today.
the penetration rate of folding screen mobile phones is expected to increase significantly
Samsung has launched three series of folding screen mobile phones: W series, Galaxy Z fold series and Galaxy Z flip series. In August this year, Samsung released Galaxy zflip3, which adopts vertical folding design, and the starting price dropped sharply to 7599 yuan, which also boosted the global shipments of folding screen mobile phones in the third quarter.
According to the report of Research Institute DSCC, the shipment of folding screen mobile phones reached 2.6 million in the third quarter of 2021, with a month on month increase of 215% and a year-on-year increase of 480%. Samsung accounted for 93% of the shipments of folding screen mobile phones, and Huawei ranked second, accounting for 6%.
China International Capital Corporation Limited(601995) believes that at present, folding screen mobile phones have basically solved technical problems such as creases, software adaptation has gradually increased, and the price has dropped to less than 7700 yuan. Folding screen mobile phones bring consumers not only screen enlargement, but also efficiency upgrading and experience optimization. They are optimistic about the driving effect of breakthrough innovation brought by folding screen mobile phones on consumers' purchase enthusiasm.
Minsheng Securities said that in 2021, various brands of folding screen mobile phones were intensively released, and the addition of oppo and other brands significantly increased the "heat" of folding screen mobile phones. China Merchants Securities Co.Ltd(600999) according to the analysis, the folding screen mobile phone is expected to be intensively released in the next year, the price is going down, and the penetration rate is expected to increase rapidly.
Southwest Securities Co.Ltd(600369) it is estimated that the global shipment of folding screen mobile phones will reach 18 million to 20 million in 2022, with a year-on-year increase of more than 100%, and the penetration rate will rise to 1.83% from 0.18% in 2021. The potential demand of consumers for large screen portability of smart phones is far from being met, and there is still room for a significant increase in the penetration of folding screen phones in the future.
release of the first Hongmeng automobile
At the press conference, the intelligent luxury SUV launched by AITO brand - AITO question M5 was also released AITO is a new brand of Xiaokang xilis, and the M5 is also the first intelligent car of AITO brand.
AITO M5 is the first smart car equipped with a new harmonyos smart cockpit, equipped with L2 + automatic assisted driving.
Huawei introduced that the AITO M5 is equipped with Huawei driveone pure electric drive range extension platform, and its 1.5T four cylinder range extender is 3.0, which can generate 3.2 kwh of electricity per liter of oil. Under the condition of full oil and full power, the vehicle can achieve a range of 1242 km under CLTC condition.
Huawei said that AITO M5 brings together Huawei's industrial design, engineering technology, system software and Hongmeng ecological advantages, and will also enter Huawei's intelligent selection channel. It is the latest presentation of Huawei's help to auto enterprises "build and sell good cars".
It is reported that after the comprehensive subsidy, the pre-sale price of the M5 rear drive standard version of AITO is 250000 yuan, the pre-sale price of the 4WD performance version is 280000 yuan, and the pre-sale price of the 4WD flagship version is 320000 yuan. Since December 23, real cars have been displayed in 180 Huawei stores in 42 cities; From January 20, 2022, reservation test drive and reservation will be opened in 118 cities and 500 Huawei stores.
(China Securities Journal)
