In the field of network literature, men's frequency and women's frequency always have different readers, and their stylistic characteristics are also distinct. On December 22, Yien data jointly released the 2021 annual list of good books for reading, Dafeng Dageng man, the afterfire of the long night, the nomenclature of the night, starting from the red moon, xingmen, this fairy is too serious, my healing game, we live in Nanjing, I'm not a savage, Zhenyao Museum and other ten works, which were ranked among the top 10 male frequency lists.
Experts pointed out that although men's frequency has many cool articles since, the light boat has passed thousands of mountains, and years of accumulation has made men's frequency online articles realize obvious aesthetic upgrading. The works listed on the list are the wind vane of aesthetic upgrading and reflect the new pulse of readers' reading preference. Science fiction has become a new hot topic, accounting for one third of the list. Oriental Fantasy and suspense fantasy are also listed in the three works respectively, and historical literature occupies a place.
Zhou Xingjie, a postdoctoral fellow at the Institute of literature of the Chinese Academy of Social Sciences and a professor at Guizhou University of Finance and economics, said that the male frequency list of the 2021 annual list of good books objectively reflects the quality of good books. Only if the online text has a big brain hole and logic can it be sought after. Although the background color of the men's frequency network text has not changed, the way to achieve "cool" and the tolerance of "cool" have been significantly improved, which is "true and unreal, follow logic, laugh, cry and moving".
How did this aesthetic upgrade come into being? For the author, how to get rid of the routine and find a new way? How to balance personal pursuit and readers' interest? Even how to get out of the type of comfort zone and hit their own world with bare hands? To this end, Nandu reporter conducted an exclusive interview with Heishan old ghost, a famous literary reader on the list, and returned to business.
black mountain old ghost
readers increasingly like something new
The science fiction work "starting from the Red Moon" was selected as the top 10 male frequency in the 2021 annual good book reading list, which is both a comfort and a surprise for the old ghost of Montenegro. At the time of opening the book, the old ghost of Montenegro was also serializing another online article on Xianxia theme "white headed demon master". It was not expected that this work growing out of difficulties would receive a lot of attention.
However, since its launch, "from the Red Moon" has attracted readers from all walks of life to punch in and watch with its magical setting of "breaking through the spiritual dilemma", dark and treacherous tone and suspense plot. The suspected "multiple personality disorder" of the protagonist Lu Xin has triggered a heated discussion on the Internet.
Even scholars are amazed at it. Wang Xiang, a scholar at the Lu Xun Institute of literature, said: Based on the monster myth narrative set up by science fiction and the logic of science and technology, after the sudden disaster - "Red Moon" appeared, various unimaginable crises appeared one after another. Through the persistent efforts of the protagonist Zhiyong, we continued to eliminate pollution sources, deduce various survival crisis response plans, and relieve the fear, anxiety and anxiety in the process of experience Worry mood, reshape the mode of thinking, so as to bring comfort and self affirmation.
It is not only science fiction, but also a novel symbol of human spiritual dilemma. Science fiction thinking and myth thinking are intertwined. It can be regarded as a fantasy novel with science fiction color. It is a new novel type produced in the evolution of network literature.
transformation after getting out of the dilemma of life
Heishan old ghost has been engaged in professional online writing since 2014. His representative works include plague fairy, the story of plundering the sky, the great robber, nine days, the white headed demon master, etc. He is a widely sought after great God writer in men's online writing. Before the red moon, his works were all Xianxia prose, with delicate and vivid writing and exciting plot reversal. In particular, the story of plundering the sky was praised by netizens as "the first book of Xianxia's brain hole".
Starting from the red moon is the transformation work of the old ghost of Montenegro. He told Nandu reporters that when he wrote "start from the Red Moon", he had experienced a spiritual dark moment and had just walked out of a difficult life. Recalling the past, the black mountain old ghost said, "that feeling is really very, very painful."
Therefore, the focus of "Red Moon" is not on rhythm, cool point, and even the story is put in the second place. Montenegro old ghost admitted that what he wanted to describe at that time was an extremely depressed atmosphere and emotion, and how a person found a way out of despair.
The great God of reading literature writer Heishan old ghost
"The theme of this book is actually a self-healing process of patients with depression. From not feeling happy, from being submerged by that negative emotion, it has been wrapped, until slowly discovering some interesting, interesting and hopeful things in life, healing their hearts bit by bit and coming out of that shadow. What I describe is just such a process."
Telling the injured past is a kind of healing for the narrator. Heishan old ghost found in the book review area that readers often leave messages saying that they have seen similar experiences in the book and know that they are not the only one in the world, so they have an effect of healing each other.
"In reality, there are some patients with depression who work very hard and may really be unable to get out by themselves. But the novels always pursue some bright things. I hope everyone can live a happy life." Said the Black Mountain Ghost.
four readers "power generation for love" as wild editors
From the "cross-border" of Xianxia literature to science fiction literature, the old ghost of Montenegro is facing various challenges. The theme setting is on the one hand, and the style of writing is on the other hand. "Because writing Xianxia is a kind of writing style, writing science fiction needs another kind of writing style. You need to challenge your previous habit and change it into a new style and model."
"At the beginning, it was inevitable that the feeling of immortal Xia came out." Montenegro old ghost laughs. Fortunately, he has a "wild reviewer group" composed of four hard core book fans. Whenever the style of writing becomes not so right, or there is a problem in any aspect such as rhythm, plot and description, someone will point out it in time.
According to the readers' opinions, the old ghost of Montenegro combined his own judgment and conscientiously revised the text. "Most of the time, it has been revised at least six or seven times, and sometimes several chapters and tens of thousands of words. After showing them the manuscript, they feel that they can't find the good-looking feeling, so they directly cut it all and write it again."
Sometimes, there will be differences of opinion among the four reviewers, some feel good and others feel bad. Even if one person raises an objection, the old ghost of Montenegro will try to find the reason. "Starting from the Red Moon" wrote that no part of the plot has been sent out when everyone expressed dissatisfaction. " He told Nandu reporter.
When it comes to readers' review of the manuscript, the old ghost of Montenegro can't hide his gratitude. "I'm lucky. The four readers who helped me review the manuscript have come with most of my books. They also like to generate electricity for love."
Although we rely on the views of readers, the power of creation and the progress of the story are still firmly in the hands of the author. In the opinion of the old ghost of Montenegro, the reader's feedback is more about the author's "performance ability during this period". It is said that many online writers have such a small "consulting team" composed of book powder. With the help of this interactive model, the writer can not only intuitively grasp the readers' reading preferences, but also repeatedly reflect, deliberate and polish the works being created, so as to make them perfect.
who doesn't want to be big Liu in China
"Today's readers are more and more fond of fresh things." The black mountain old ghost sighed like this. The readers of "starting from the Red Moon" are mostly "old white". The so-called "old white" is a group of people who are well-informed and picky in taste.
With the development of network literature for more than 20 years, many themes have been full of routines. From the author's point of view, how can we find new exciting points? Heishan old ghost said: "repetition will kill your creative ability. You must always think, explore and make some innovative things. The most powerful person recognized in the online literary circle is the squid who loves diving. He is really very powerful. Every book will explore some new things, which is the most ideal state for online writers."
The Black Mountain Ghost believes that the success of "start from the Red Moon" is also mainly due to its innovation. "From the Red Moon" is classified into science fiction, and there are some elements of science fiction, but I think the more attractive one is my personal style. After all, my initial orientation is to describe emotions and feelings. The emotions and feelings I wrote are really not found in other novels. "
Heishan old ghost has seen all Liu's works and is used to reading some professional popular science posts on station B. He believes that the most important thing in science fiction is "fantasy".
"Whether it is science and technology, social development or the development of the world, you should have an insight into its trend and have your own opinions." He is a fanatic fan of trisomy. Frankly speaking, the strength of trisomy is that he wrote all kinds of reactions that people in trouble may have, "that kind of brain hole even makes people feel very shocked".
In terms of professional knowledge, "starting from the Red Moon" can only be regarded as "soft science fiction". Heishan old ghost plans to add more elements of science fiction to his next works. He told Nandu reporter: "hard science fiction must want to write. I feel that writing 'hard science fiction' must be a dream in the hearts of many authors. I won't say who doesn't want to be a big Liu among writers all over the world and China?"
back to business
the story should be new, the old routine should be understood, and the reverse routine should be learned
The immortal Xia article "this man is too serious" by the great God writer also won the top 10 list of men's frequency this time. This work combines traditional Chinese myths with the book of mountains and seas, and unfolds a vast picture of wilderness with a humorous, relaxed and daily language style.
heat stem can arouse readers' sense of substitution
From "my elder martial brother is too steady" to "this man is too serious", it continues the relaxed and humorous style of writing, which is one of the important reasons why he continues to be loved by readers.
His writing method tends to be a collection of traditional and light novels. In the interview, he told Nandu reporters that this style of writing is the result of his continuous exploration. "Because it's awkward to play with the stem well, we must grasp a certain degree. It requires a lot of experience and familiarity with the stem." To get back to business, frankly, as early as the first sword of the world, he began to try to slowly integrate various stems into the novel, "you must have millions of words to do this".
What kind of stem is more interesting and amusing? To sum up, one is the current events stem, which can "arouse everyone's enthusiasm" and find the spiritual resonance with readers; The other is the stem of station B, that is, the real-time hot spot. All kinds of popular short videos or medium and short videos, "the wider the acceptance, the better the effect you take out".
One of the basic features of Xianxia prose is "crossing". This setting ensures that the illusory Xianxia world will not be completely divorced from real life. To sum up the legend: "the protagonist crossing the past is with modern ideas, which can arouse the resonance of readers. Current affairs news or heat stem at all times can arouse the sense of substitution of readers."
A cartoon portrait of the great God of literature writer
To get back to the point, it has been lurking in this chapter and the reader group for many years, and has maintained frequent communication and interaction with readers. "To put it bluntly, the reader is a consumer. The author needs to respect the demands of the reader and take into account the readability and literariness of the text."
He would punch in the group at a fixed time every day, chat with everyone, fine tune the text according to various opinions, and deliberately keep a certain distance from the readers. "The most taboo in our business is that the reader instructs the author to write a book, and then the author blindly listens to it. For the opinions of the readers, the author can listen to it, not let it go."
"Keep a distance from readers, but never say away from readers." He then added.
male readers prefer "big man"
"My elder martial brother is really too steady", which has opened up the "steady flow" of the online text, belongs to the "male main text". The steady elder martial brother can upgrade and fight strange all the way. Wu Wu, the protagonist of this man is too serious, is an "enlarged ordinary man" in his eyes. "He tries his best to solve problems, and his success is based on failure after failure".
It is a challenge and a result of careful consideration to transform the "big man" into an "enlarged version of ordinary people". To sum up, it is said that if two books in a row are male masters, immortal heroes and myths, they will give readers a strong sense of instant vision. But "now readers are different from those in previous years. Now most readers hope to get a relaxed experience. We don't have to worry too much about what happens to the protagonist."
Referring to the different preferences between male and female readers, I think that compared with male readers' persistence in "upgrading and opening", female readers will focus more on "feelings" when reading, and this difference in male and female sexual reading tendency also has a reverse effect on the structure of male and female novels, "Most of the stories of women's frequency take emotion as the starting point, while men's frequency focuses on upgrading and playing strange, with emotion as the adjustment, which is the biggest difference in the preferences of men's frequency and women's frequency readers."
readers must believe that you have changed a pattern
Nowadays, readers are more and more demanding and picky in taste. When it comes to what factors are essential for a successful network literature, I come to the point and say: the first story should be new, and I should think about a new story. Second, we should understand the old routine. Some routines that can stand the test of the market must learn to be used and reorganized after disassembly. Third, we should learn the anti routine. In fact, the anti routine is also one of the routines, which is to avoid some points that readers are tired of. There are also the rhythm of writing, the design of characters, story elements, and some stems to attract readers, so that readers can move each other. These are the strengthening items of the book.
Strive to do well in all aspects. If one aspect is slightly prominent, the book is easy to achieve results.
For example, "my elder martial brother is too steady", is to cut a time slice from the long line of "flood and wasteland flow", and start writing from this time slice, which is the reverse of the original routine; This man is too serious, which takes the book of mountains and seas as the theme. "Still ask for a new one, even if it's old vinegar in a new bottle. Anyway, you must let the readers believe that you have changed a pattern." To correct the legend.
The concept of immortal Xia can be traced back to the film Shushan. The extension of some writers in Hong Kong on the basis of martial arts novels can be regarded as the embryonic form of immortal Xia literature. To get down to business, he pointed out: "this classification covers China's traditional culture, and it can't be cooled down so easily. It can maintain its vitality with the continuous influx of authors and new ideas."
(Southern Metropolis Daily)
