On February 25, Central China Land Media Co.Ltd(000719) held a publishing strategy discussion meeting with Henan Listed Companies Association in Zhengzhou. Listed companies and industrial capital from the publishing industry gathered together to discuss the development and transformation of the industry.
At the meeting, Wang Qing, chairman of Central China Land Media Co.Ltd(000719) focused on the blueprint of the “14th five year plan” industrial development plan of Zhongyuan Northern United Publishing & Media (Group) Company Limited(601999) group. It is reported that during the 14th Five Year Plan period, the group will focus on building a new industrial development pattern of “four horizontal, seven vertical and multi ecology”. Among them, the four horizontal are content construction, all media communication, capital operation and science and technology empowerment. “Seven vertical” refers to seven business lines derived from the infrastructure of “four horizontal”, which are integrated publishing, copyright think tank, modern education, composite bookstore, e-commerce retail, research, learning, cultural innovation and reading services.
“In terms of capital operation, we will carry out strategic investment to provide necessary financial support for transformation and upgrading, so as to enable the main business, increase the amount of assets, increase cash flow and help innovation.” Wang Qing introduced that in terms of science and technology empowerment, advanced science and technology applications represented by the construction of digital platform will reshape the business processes of major business sectors through science and technology empowerment in the future.
It is revealed that at present, Zhongyuan Northern United Publishing & Media (Group) Company Limited(601999) group plans to set up two new fund management companies and industrial funds. In the next step, it will use the platform of listed companies to carry out upstream and downstream industrial mergers and acquisitions around the main responsibilities of the main owners, so as to promote the company to become bigger and stronger. At the same time, seek high-quality M & A objects in the fields of content production, all media communication, modern education, culture, tourism, research and learning.
Previously, Central China Land Media Co.Ltd(000719) also revealed that technology empowerment is the company’s established strategy. The use of big data technology, artificial intelligence technology, 5g technology, AR / VR technology and NFT technology is not only the inevitable requirement for the transformation and upgrading of the traditional publishing industry, but also the urgent need to build an integrated publishing ecology. The company will increase joint cooperation with relevant technology companies during the 14th Five Year Plan period, Promote the deepening application of new technologies in the publishing field.
