China Radio and television (China Radio and television network Co., Ltd.) will officially operate the 192 mobile phone section on May 17 (World Telecom day). Recently, this message from the commencement ceremony of Guizhou Provincial node construction of China Radio and television 5g core network has once again boosted the public’s expectations for China’s fourth telecom operator.
Song Qizhu, Secretary of the Party committee and chairman of China Radio and television, said in an interview with the reporter of China Press and publication radio and television news recently that the preparations for the full commercial use of radio and television 5g are basically ready.
On June 6, 2019, the Ministry of industry and information technology issued 5g licenses to China Telecom Corporation Limited(601728) , China Mobile, China United Network Communications Limited(600050) and China Radio and television, and the China Telecom Corporation Limited(601728) market ushered in new “players”.
With 5g commercial license and 700MHz “golden spectrum” resources with low cost and wide coverage, it is ready for radio and television to enter the telecommunications market. How to plan the layout of China Radio and television has become the focus of public attention.
“SARFT has repeatedly stressed that China’s Radio and television should walk out of the road of integrated development with radio and television characteristics, pointing out the way forward for China’s Radio and television.” Song Qizhu pointed out that relying on the advantages of “wired + 5g” network coverage and adhering to the integrated development of media, information and science and technology is the inevitable choice of Shaanxi Broadcast & Tv Network Intermediary(Group)Co.Ltd(600831) development strategy.
Two things are crucial to China’s Radio and television in moving towards the established goal.
On May 20, 2020, China Mobile announced the signing of a 5g co construction and sharing cooperation framework agreement with China Radio and television to jointly create a “network + content” ecosystem.
Chen Zhigang, a famous expert in the communication industry, once told the reporter of science and Technology Daily: “Only when the cooperation between the two sides is considered in a broader time scale, industry scope and global space can we correctly understand the nature of the biggest ‘marriage of rich families’ in the 5g era. This time, a system innovation reform and practice in the field of national information and communication has torn open the gap of the deep integration of telecommunications and radio and television, making the two ecosystems move from confrontation and confrontation to cooperation and integration, and China has moved to China China Radio and television have become the connecting point between the two ecosystems. “
Jointly build and share 700MHz resources with China Mobile, so that China Radio and television will step into the fast lane of 5g network construction, operation and maintenance, operation talent system construction and cultivation. According to the data disclosed by song Qizhu, 200000 700MHz base stations have been successfully completed, 700MHz frequency migration has started, and more than 95% of the new mobile terminals support 700MHz frequency.
Another major event is that on October 12, 2020, China Radio and television announced its establishment in Beijing. Since then, the main body of 5g operation of radio and Television Department has been officially defined.
On November 25, 2016, many departments jointly issued the opinions on accelerating the integrated development of national cable TV networks. If this is taken as the starting point, China Radio and television has gone through many years from planning to establishment.
Song Qizhu said that China’s Radio and television is an integrated enterprise, which is bound to be bound by various old ideas, old ideas and problems left over by history. However, radio and television people have never lacked innovative genes and dare to ask for power and vitality from reform.
Today, Shaanxi Broadcast & Tv Network Intermediary(Group)Co.Ltd(600831) has basically formed a national unified operation and management pattern, but it remains to be seen whether China’s Radio and television can stir up the existing pattern of China’s communication market.
Xin Pengjun, chief editor of all media of communication industry daily, said: “although users love the arrival of new telecom operators, as an ox nose project affecting radio and television ‘national one network’, the ‘number release’ is of greater significance to radio and television, and all efforts in the past will usher in a real market test.”
China Telecom Corporation Limited(601728) operators have gradually stepped out of the primitive, impulsive and mindless low-level competition, and the 5g market competition is fierce.
Xin Pengjun said: “taking 5g number release as an opportunity, let 5g commercial become the coagulator and accelerator of radio and television ‘national one network’, and become a milestone for radio and television to truly move towards a full-service operator. It depends on what China Radio and television has done.”
Xin Pengjun believes that designing a “5g package” that can integrate its own broadband and cable TV Resources and have differentiated services will be the key for China Radio and television to avoid becoming a licensed “spectator” in the 5g market.