2021 is a hot year for the gold market. According to the data of the World Gold Council, the total global demand for gold in 2021 reached 4021 tons, with a year-on-year increase of 10%. Among them, the consumption of gold ornaments reached 2124 tons, a year-on-year increase of 52%, and the consumption of gold bars and gold coins reached 1180 tons, a year-on-year increase of 31%.
According to the data of the National Bureau of statistics, the overall demand for 2021 China National Gold Group Gold Jewellery Co.Ltd(600916) also showed a strong trend. The demand for gold jewelry in the Chinese market reached 675 tons throughout the year, a year-on-year increase of 63%, 6% higher than that in 2019 before the epidemic. The demand for gold investment in the Chinese market also increased significantly. The total demand for gold bars and gold coins reached 285 tons, a year-on-year increase of 44% and 35% higher than that in 2019.
It is understood that the overall decline of international gold prices in 2021 is the main reason for the growth of gold demand. in the first quarter of 2022, what is the trend of the gold market?
According to the data disclosed by the world gold association, from the Spring Festival to the Lantern Festival in 2022, China National Gold Group Gold Jewellery Co.Ltd(600916) consumption increased by 12% year-on-year, ancient French gold, hard gold jewelry and investment gold bars are the three most popular categories in the market.
On September 29, 2021, “ancient gold making technology” officially became the fifth batch of representative projects of intangible cultural heritage in Beijing. Nowadays, with the promotion of inheritors of intangible cultural heritage techniques such as filigree inlay and industry promotion, the design level of ancient French gold jewelry has been continuously improved.
in addition to ancient gold, there is also a kind of hard gold jewelry, which is also loved by young people in recent years.
5g hard gold is a new technology after 3D hard gold. Due to its light weight, this kind of hard gold jewelry is generally priced by piece. If converted into gram price, the average market price is 800 yuan / gram.
Industry insiders remind consumers that pronouns such as 3D and 5g refer to gold production technology, while expressions such as 18K and 24K refer to the purity of gold, and the two should not be confused.
In addition, according to the national standard issued in 2016, the content of “full gold” has been determined to be more than 990 ‰, and the standards of thousands of full gold and tens of thousands of full gold have been cancelled. In other words, as long as the gold content reaches 990 ‰, the word “full gold” can be marked on the product.
It should be noted that in the buckle or welding point of some gold jewelry, the local gold content sometimes can not reach 990 ‰. During the recovery and depreciation of gold jewelry, the recovery price may be affected.
What will be the trend of gold prices in 2022? Is it a good time to invest in gold?
Li Yang, senior gold investment analyst at Beijing Beijing Caishikou Department Store Co.Ltd(605599) : in 2022, especially from the beginning of the year to the Spring Festival, the price of gold was basically above US $1800. Recently, due to the influence of the international situation, especially the geographical situation, the risk aversion attribute of gold has become prominent and rose strongly. With the future situation, including the landing of such boots, After the implementation of the Fed’s interest rate increase policy is gradually clear, the gold price may have a process of callback, bottoming and shock rebound.
