V view financial report | Huayi Brothers Media Corporation(300027) depends on the performance of selling equity or turning losses. Wang Zhongjun plans to reduce his holdings again

Huayi Brothers Media Corporation(300027) on February 21, it was announced that Wang Zhongjun, one of the actual controllers of the company and the current chairman of the company, plans to reduce the shares of the company by means of centralized bidding transaction by no more than 55.49 million shares, that is, no more than 2% of the total share capital of the company.

The announcement said that Wang Zhongjun and Wang Zhonglei were acting in concert. They jointly held 617820032 shares of the company, accounting for 22.27% of the total share capital of the company, and were the actual controllers of the company. If the share reduction plan is implemented to the maximum extent, the total shareholding ratio of Wang Zhongjun and Wang Zhonglei will be reduced to 20.27%, and they will still be the actual controllers of the company, which will not change the control right of the company and affect the sustainable operation of the company.

It is reported that the reason for the reduction of shares is the demand for personal funds. The funds obtained from the reduction are mainly used to repay the stock pledge financing, reduce the pledge risk and better ensure the stability of control. The proposed reduction period is within six months after 15 trading days from the date of this announcement (except for the sensitive period prohibited by relevant laws and regulations). Meanwhile, the total number of shares reduced by Mr. Wang Zhongjun and Mr. Wang Zhonglei through centralized bidding in any continuous 90 natural days shall not exceed 1% of the total share capital of the company.

It is worth noting that according to the performance forecast of 2021 released recently by Huayi Brothers Media Corporation(300027) , the net profit attributable to the shareholders of the listed company in 2021 is expected to be 22.5209 million yuan to 33.7139 million yuan. For Huayi Brothers Media Corporation(300027) , which had suffered continuous losses, the net profit turnaround was attributed to non recurring profits and losses.

The performance forecast shows that the net non recurring profit and loss of Huayi Brothers Media Corporation(300027) in 2021 is 960 million yuan, which is a large increase compared with the net non recurring profit and loss of – 29.6488 million yuan in the same period of the previous year. The non recurring profit and loss in the reporting period mainly includes the disposal profit and loss of long-term equity investment and financial assets, as well as the profit and loss of changes in the fair value of financial assets caused by changes in stock prices.

Huayi Brothers Media Corporation(300027) publicly stated that in 2021, the company disposed of 7 long-term equity investments, including live entertainment company, Qiming Oriental, hero mutual entertainment, Huayi Tencent Entertainment, Brothers International LLC, Huayi cinema and Zhongle mutual entertainment; The disposal of financial assets reached 5 items, including Tencent music, Maoyan entertainment, guru online, Tianci Zhiheng, Suishi media and other company stocks.

The company’s share price also fell more than 10% from the year’s high. As of today’s close, Huayi Brothers Media Corporation(300027) rose 1.14% to 3.56 yuan / share.

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