“Chain length” gives strength to the crayfish, and takes off to achieve awesome leaps. On February 14, it was learned from the Provincial Department of finance that driven by the chain length system, the crayfish industry in our province has developed rapidly. Last year, the comprehensive output value exceeded 130 billion yuan, reaching 13.54 billion yuan, a year-on-year increase of 26.5%, the growth rate reached a new high in recent years, and worked hard towards the goal of 200 billion yuan at the end of the 14th five year plan.
“chain length” solves big problems
At present, it is the off-season for crayfish production and consumption, but the construction of phase I project of aquatic products trading market invested by Hubei Minhong Investment Group Co., Ltd. is accelerating and is expected to be completed in August. Lin guoya, the legal representative of Minhong group, said that since the crayfish industry chain had a “chain length”, his confidence and strength have been more sufficient.
At the beginning of last year, as a major measure to strengthen agriculture, our province implemented the chain length system for 10 leading agricultural industries – an industrial chain, led by a provincial leader, in the charge of a leading unit, guided by an expert team and promoted by a special work class, so as to break the bottleneck of agricultural industry development and cultivate and expand the leading enterprises of agricultural industrialization. According to the plan, the Provincial Department of finance is the leading unit of the industrial chain.
Hubei crayfish ranks first in the country for 15 consecutive years. In 2020, the comprehensive output value has exceeded 100 billion yuan, accounting for about 40% of the national freshwater product industry. It enjoys the reputation of “the world’s crayfish see China, and the Chinese crayfish see Hubei”. However, in the face of increasingly fierce competition in the national crayfish industry, the market share of crayfish in Hubei has decreased year by year; The proportion of deep processing needs to be improved; The dilemma of germplasm degradation needs to be solved urgently
These problems that lie ahead need to strengthen overall planning, policy support and the cohesion of all parties.
The “chain leader” took office at the right time. In the province, enterprises go nonstop, visit experts, research and plan; Outside the province, learn from the benchmark and learn from the classics with an open mind. As the leading unit, the Provincial Department of finance gave full play to its functional advantages, sorted out and issued support policies, established and improved mechanisms, delegated approval authority, simplified capital process and removed obstacles to the implementation of policies.
The main producing areas of crayfish have introduced supporting measures, such as Qianjiang integrating more than 300 million yuan of special financial funds to help the crayfish industry.
20 million yuan to 1.3 billion
The breeding area is more than 8.9 million mu, and the output reaches 1076800 tons, with a year-on-year increase of 9.6%, which is the “basic account” of crayfish in our province in 2021.
These crayfish are transported by 15 ton trucks, which can load 71800 trucks. They can be discharged from Wuhan to Zhenjiang, Jiangsu next to each other.
The acquisition and processing of crayfish on such a large scale require a lot of funds in the short term. However, the survey found that many market players are afraid to lend, unwilling to lend and unable to afford it.
How to solve the problem?
On the one hand, make efforts to “industrial end” and enhance competitiveness. Promote the standardization of crayfish breeding and processing; Introduce new technology and equipment to reduce labor cost; Strengthen research and development and “eat dry and squeeze out” a shrimp.
On the other hand, make efforts to “financial end”. The Provincial Department of finance took the lead in organizing more than 10 financial departments such as Hankou bank, Hubei bank and Bank Of Communications Co.Ltd(601328) to connect with enterprises, and customized 54 series of product loans such as shrimp agricultural loan, shrimp chain loan, lobster treasure, order pledge loan and accounts receivable pledge loan; The provincial finance provided policy support such as interest discount. In 2021, the provincial finance used 20 million yuan of financial interest discount to pry 1.3 billion yuan of bank loans.
Qianjiang Liuwu Aquatic Food Co., Ltd. is a provincial leading enterprise in agricultural industrialization. Last year, the company received a discount of 420900 yuan, greatly reducing the cost of capital. The output value of the company exceeded 1 billion yuan at one stroke, with a year-on-year increase of more than 50%, reaching a record high and ranking among the top 10 enterprises in crayfish processing in China.
Squeeze out 50 million yuan of financial funds, reward and supplement the construction and technological transformation of storage and fresh-keeping base, and benefit 18 enterprises such as Hubei hidden net ecological crayfish Industrial Park Group and Huashan technology company. At present, a number of “long-term” crayfish industrial base facilities are being accelerated.
Qianjiang lobster chain opened in Xi’an
“Hello, please accept the spicy crayfish you ordered.” As the bell rang, the crayfish bought online by Wuhan citizen Mr. Wu arrived.
Crayfish is a typical consumption driven industry. Whenever crayfish consumption season, Wuhan night market catering is booming. However, it is difficult for crayfish to “climb” further at one table.
To develop new products and explore new channels, Hubei crayfish should become the “online favorite” in the information age——
Implement the integration in-depth strategy, rely on the processing Institute of the Provincial Academy of Agricultural Sciences to carry out the research and development of crayfish leisure and instant products and crayfish mechanized equipment. At present, five kinds of snack foods have been developed. The leaders of Chibi City, through the all media platform of Hubei Daily, shouted the leaders of Qianjiang City across the air and proposed that Chibi green brick tea join hands with Qianjiang crayfish to create a new product of “love of shrimp tea”. It is revealed that prefabricated dishes such as shrimp tea ceremony developed by Qianjiang shenzun company will be brought to the table.
Implement the “going global” strategy and expand the blue ocean market. Learning from the mode of “Shaxian snack” and “Guangxi snail powder” and promoting the Trinity operation mode of “head office + subsidiary + store”, our province has explored and established three “Qianjiang lobster” catering chains in Xi’an; Carry out tasting meetings, promotion meetings, participate in the Expo and other activities to enhance the popularity of Hubei crayfish brand and leading enterprises.
In Qianjiang, the main producing area of crayfish, focusing on the construction of regional public brand and national brand of “Qianjiang lobster”, tens of millions of yuan have been invested in recent years to implement the “going out” strategy of Qianjiang lobster and promote the value of regional public brand of Qianjiang lobster to reach 25.18 billion yuan.
Spring returns to the earth, and the spring is infinite. Thanks to the strong promotion of the Dragon shrimp industry chain, the crayfish that has been dormant for a winter will grow bigger and stronger, jump higher and farther in 2022.
