Recently, Zhejiang Jinke Tom Culture Industry Co.Ltd(300459) has been the sole agent of the world's leading game publishers and research and development companies, Sega's flagship IP IP's Parkour game, sonic speed race and sonic speed 2 Chinese mainland.
The two games are English names Sonic Dash: Endless Running (Sonic: Dash) and Sonic Dash 2: Sonic Boom (temporary translation: sonic speed 2). At that time, the two games in Chinese mainland are released and operated by iOS and Android.
It is understood that these two games are Parkour boutique games developed by hardlight of Sega around sonic hedgehog IP. Sonic hedgehog, as a classic game IP of Sega, was born in 1991. Its iconic blue hedgehog image is deeply loved by users all over the world. Its R & D and online games continue to be popular, running on different terminal devices such as handheld computers, arcades, PCs, mobile phones and so on. The "sonic Dash" series of games also successfully followed the classic jumping and tumbling obstacle avoidance mechanism of "sonic hedgehog" products. Its debut "sonic run" has been unanimously praised by a large number of players and industry media since its global release in March 2013. The exquisite picture, ingenious level design and simple and easy-to-use operation mode make the sonic Express Series push the reputation and popularity of "sonic hedgehog" IP to a new height.
As of September 2021, sonic run has been downloaded more than 500 million times worldwide, which is one of the game products with the highest downloads in sonic IP series. Its sequel "sonic run 2" follows the characters and level settings of sonic boom series animation, and innovatively adds competition mode and multiplayer cooperation mode on the basis of the previous play method framework. The perfect integration of story form and racing elements makes the game become the focus again. Within six years of its release, sonic run 2 has been downloaded more than 140 million times in IOS channels around the world.
Zhejiang Jinke Tom Culture Industry Co.Ltd(300459) said that the acquisition of the exclusive agent operation right is an important step in the direction of expanding the distribution business of the company, which will lay a good foundation for the company to further enrich its high-quality game product line and the second growth curve of force mobile application business; At the same time, the company will also make full use of the mature operation experience of Parkour category to show the Chinese market potential to high-quality games at home and abroad through three-dimensional marketing, customized channels and localized operation, open more possibilities for future cooperation and development, and promote the integration and win-win of the global game industry.