Interview Ye Ziqi listening to Bing dwen dwen and Maoming’s ice and snow pier

Yesterday, Bing dwen dwen, a member of the main stream of the ice top pier, came from Gaozhou. After the South + client issue, it was widely noticed and forwarded in Maoming. “Maoming boy is good!” “Learn from elder martial brother!” Bing dwen dwen Pier?

Bing dwen dwen Bing dwen dwen, many netizens have expressed their desire to know what kind of man Ye Ziqi is, and who wants to know more about the wonderful story between “Maoming Aberdeen” and “ice pier”. In February 7th Bing dwen dwen Bing dwen dwen, a member of the team of the “ice pier” team, listened to the “Maoming boy” about the ice and snow of Ye Ziqi and “ice pier pier”.

On the evening of February 4, the opening ceremony of the 24th Winter Olympic Games, which attracted worldwide attention, was held in Beijing National Stadium. At 19:50, ye Ziqi, who was in his hometown of Maoming, was sitting in front of the TV screen with his family waiting for the opening ceremony with full expectation. Compared with other audiences, his heart was more excited and proud.

Bing dwen dwen, August 8, 2018, the Winter Olympic Organizing Committee of Beijing, designed the mascot for the twenty-fourth Winter Olympic Games. The design of Guangzhou Acmdemy of Fine Arts at Ye Ziqi’s has been evaluated through layers, 21 times of big changes and thousands of adjustments. Finally, in September 17th of 2019, the ice pier talent shows itself from 5816 designs. Officially became the mascot of the 24th Winter Olympic Games.

shackles become sources

Listen to all day and all night {123567}

Dating back to the end of 2018, the propaganda group of Beijing Winter Olympic Organizing Committee came to Guangzhou Academy of fine arts. At that time, there was only one month left before the deadline for the collection of mascot design schemes for the Winter Olympic Games. “Lingnan is like spring all the year round, and ice and snow are rare. Maybe teachers and students lack imagination about the ice and snow world and ice and snow sports.” This is the concern of the propaganda group, so we “don’t have too much expectation” for the design of Guangzhou Academy of fine arts.

\u3000\u3000 “It is precisely because children in the South rarely see ice and snow, so they have different curiosity and longing for the ice and snow world. Our understanding of ice and snow may jump out of the” common “thinking. Therefore, under the leadership of Professor Cao Xue, the chief designer of the project and President of the school of visual art design of Guangzhou Academy of fine arts, we began to build a team and devote ourselves to design creativity 。” Ye Ziqi admitted that time was pressing. In the face of the concerns of the organizing committee based on reality and the “lack of confidence” of teachers and students, the team did a lot of effective ideological work to enable everyone to quickly put into the creative state.

In a short time, Guangzhou Academy of Fine Arts set up a 14 person design team composed of 7 teachers and 7 graduate students. originally thought that the rare ice and snow would be our shackles. Unexpectedly, the yearning and imagination for the romance of ice and snow greatly inspired our creative inspiration. Ye Ziqi recalled that her curiosity and imagination about the ice and snow world and ice and snow sports greatly stimulated her desire for creation. In less than a month, the team created 16 sets of schemes and sent them to Beijing on the last day before the deadline, fulfilling her commitment to the Winter Olympic Organizing Committee.

The Beijing Winter Olympics Organizing Committee received a total of 5816 sets of design schemes. In January 2019, the Beijing Winter Olympics Organizing Committee announced that the top 10 candidate schemes were produced, of which three were from Guangzhou Academy of fine arts.

“for a southern design team that was not optimistic at the beginning, three sets of designs entered the top 10 and became the team with the most shortlisted works. It’s amazing!” Ye Ziqi said proudly.

Bing dwen dwen, a prototype of tomatoes on sticks, is popular in the three programs. In the following seven months, under the guidance of Beijing Winter Olympic Organizing Committee, the team started to modify and improve the scheme again and again

“For four months, we lived next to the Beijing Winter Olympic Organizing Committee. We reviewed the plan during the day and listened to the suggestions. At night, we started the modification all night. The finished products that were revised and rendered will be presented to the organizing committee early the next morning to start a new round of discussion day after day.” Looking back day and night, Ye Ziqi Bing dwen dwen said that the whole team had no difficulty in it, but was full of strength and momentum. Tens of thousands of sketches, more than 500 cartoon images, and 3D effect files exceeded 100G, and finally had the global “top stream” ice pier.

Bing dwen dwen fire circle

let the world have a deeper understanding of Chinese traditional culture

“From 2D plane animation to 3D three-dimensional animation, the multiple of appearance value and loveliness increases!” “More interactive and more vitality!” “Under the crystal clear ice shell, there is a round, soft and warm little panda, cute to foul!”

Bing dwen dwen has been well received Bing dwen dwen. With the opening ceremony of the Winter Olympic Games, the ice pier is more of a fire in the world. Bing dwen dwen, a charming and technologically sensitive ice station, has been on the top of the world, and is sold by the international market.

Bing dwen dwen Bing dwen dwen, Ye Ziqi said that the panda represents China, and the ice pier piers, which are based on pandas, have already had a strong “mass base” internationally. “We considered other animals such as elk as the prototype, but finally chose panda.” Ye Ziqi admitted that choosing pandas as the prototype is a “double-edged sword”. All the time, various cultural designs based on pandas have been deeply rooted in the hearts of the people and done very well. How to jump out of the previous impression and create a new and more popular panda is a great challenge to tell a new panda story that people prefer. 3D technology makes Bing dwen dwen three-dimensional, more infectious and interactive.

Ice symbolizes purity and strength. Dundun, which means Yu Dunhou, healthy, lively and lovely, fits the overall image of the panda and symbolizes the strong body, tenacious will and inspiring Olympic spirit of the Winter Olympic athletes. The combination of panda image and ice crystal shell reflects the characteristics of winter ice and snow sports and modern science and technology. The shape of the head shell is taken from the ice and snow sports helmet and decorated with a color halo. It is inspired by the “ice ribbon” of the national speed skating Hall of the Beijing Winter Olympic Games. The flowing bright color lines symbolize the track of ice and snow sports; The heart-shaped pattern on the palm of the left hand represents the host country’s warm welcome to friends all over the world. The overall image is similar to that of astronauts, which means to create extraordinary and explore the future, reflecting the infinite possibility of pursuing excellence, leading the times and facing the future.

“the ice pier pier combines the image of the panda and its icy crystal shell, which is cold and hard at first glance. In fact, it brings people a kind of lovely and warm feeling. Love and warmth are across borders and languages.” Ye Ziqi Bing dwen dwen, “ice pier” actually “warm”, precisely because of the pursuit of love and warmth, and aroused everyone’s empathy, which has been sought after by the whole world.

Bing dwen dwen is mainly responsible for visual presentation in the team. What is the popular panda in the popular way? What is a panda like Ye Ziqi? How about its hairy flu? What does the texture feel like? These feelings can be presented through vision, which is the scope of Ye Ziqi’s responsibility.

Bing dwen dwen is the most fundamental factor in the creation of the literature, and is also the first impression of consumers on the ice pier.

To increase the appeal and interaction of mascots, we need to achieve a leap from 2D to 3D. Bing dwen dwen is also one of the important reasons for the popularity of the ice pier pier, and is also the main technical difficulty Ye Ziqi needs to overcome. This makes Bing dwen dwen more dynamic and more consistent with the characteristics of the Internet age, not only “visible” but also “touching”. Therefore, the 3D team has been involved since the beginning of the design, in order to realize the leap from 2D to 3D, and ye Ziqi is responsible for this work.

“in the past, the graphic design was determined and then changed to three-dimensional as needed, but this time we were involved in the creation from the beginning. There was no precedent. We all crossed the river by touching the stone. “Ye Ziqi said that according to the previous practice, it was easy to lead to some situations that were not considered in the two-dimensional design process at that time, This time, from the beginning of the design, there is the all-round involvement of the three-dimensional team in the creation, which makes the comprehensiveness and logic of the whole image closer. “all designs, ideas and ideas should be synthesized and landing through visual presentation. That is to say, whether what we think can be completed and how to better present it to the audience is what I want to do.” Ye Ziqi.

Undoubtedly, Bing dwen dwen’s cultural, artistic and commercial properties prove that it is successful. For Bing dwen dwen, though Ye Ziqi is confident in design, he also called “unexpected”.

Bing dwen dwen, “I have many friends and relatives to contact me every day. I have to help order the ice pier. But actually, I sent it to my friend six months ago. Because of today’s interview needs, I borrowed from him repeatedly, and he repeatedly told me to remember to give it back. Ye Ziqi said with a smile.

Speaking of China’s Bing dwen dwen, many netizens have been leaving messages and hoping to achieve “one family and one financial mix”. Ye Ziqi said that the success of the ice pier is the rise of the “national tide”. There will be more and more popular “Chinese cultural creation” in the future. Bing dwen dwen Bing dwen dwen Bing dwen dwen, Guangzhou Academy of fine arts and the launch of the Beijing Winter Olympic Games MV animation, “hand in hand to a better future”, ice pier pier founder Liao Xiangrong and Ye Ziqi again led students to the Winter Olympic Games, the main role of ice pier pier in MV wonderful presentation, once again let the global netizen “fall into”.

China China hopes China’s Bing dwen dwen will be able to understand Chinese traditional culture more deeply, pay more attention to the grand occasion of Beijing Winter Olympic Games, and understand the ice and snow sports more deeply, so that the ice and snow sports will be popularized and the development of China’s ice and snow sports will be promoted. Bing dwen dwen Bing dwen dwen Bing dwen dwen Ye Ziqi said that the next team will also introduce more ice pier products, and ice pier pier art life will go longer and farther, become the “ice pier pier” to spread the image of China and tell the story of China.

native maomingzi

designed Xianfu humanistic creation gifts for his hometown, which is loved by the general public

During the interview, ye Ziqi repeatedly introduced herself with a smile as “a native of Maoming”. Ye Ziqi, who grew up in Maoming, was deeply influenced by the culture here. He learned calligraphy and painting since childhood, which also accumulated a quality foundation for later embarking on the road of art.

After completing high school studies in Gaozhou middle school in Maoming, ye Ziqi set foot on the road of studying abroad. She successively completed undergraduate and graduate studies at the eighth University of Paris in France and Athena Academy of Fine Arts in Greece, and obtained bachelor’s and master’s degrees in visual art and image technology, film, modeling and contemporary art, He also became a visiting scholar at Tsinghua University.

After returning to China in 2015, he taught in Guangzhou Academy of fine arts and was a lecturer in the school of visual art and design. Over the years, he led the students to complete batch after batch of excellent designs. As a “native maomingzi”, ye Ziqi also has a deep friendship with her hometown.

“we Maoming try our best to create a national civilized city, which is a major event that I am very concerned about. In order to do a good job in the design of Xian Fu’s humanistic creation gifts, we collect a large number of documents and visit the ruins and temples related to Mrs. Xian.” In 2021, ye Ziqi also designed a Xianfu humanistic creation gift for Maoming, which was loved by the general public.

He said that he would continue to contribute to telling the story of Maoming in the future. He also revealed that at present, a number of cultural and creative products with the theme of Mrs. Xian culture have been designed, hoping to make more and greater contributions to his hometown in the future.

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