On the first trading day of the year of the tiger, the A-share market opened higher and ushered in a “good start”. A-shares performed positively throughout the day and the market was willing to do more. As of the close, 3513 stocks in the two cities closed in red. On the disk, stable growth related sectors broke out in an all-round way, and cement, large infrastructure central enterprises, construction, steel and coal sectors rose one after another. Bing dwen dwen, the Olympic Games related stocks are more brilliant. Among them, the “ice pier pier” Beijing Yuanlong Yato Culture Dissemination Co.Ltd(002878) and Cultural Investment Holdings Co.Ltd(600715) opened up, that is, word limit, Cofco Engineering & Technology Co.Ltd(301058) , Bingshan Refrigeration & Heat Transfer Technologies Co.Ltd(000530) , Shandong Nanshan Fashion Sci-Tech Co.Ltd(300918) and other gainers.
As of the closing, Beijing Yuanlong Yato Culture Dissemination Co.Ltd(002878) closed at 20.33 yuan / share, with more than 160000 orders sealed on the trading board; Cultural Investment Holdings Co.Ltd(600715) reported 3.18 yuan, and nearly 230000 orders were sealed on the trading board. A netizen said in the stock bar of Beijing Yuanlong Yato Culture Dissemination Co.Ltd(002878) : “congratulations on Beijing Yuanlong Yato Culture Dissemination Co.Ltd(002878) becoming the biggest winner of the Winter Olympics.” More Bing dwen dwen said, “can I get the ice pier pier open?” From “one trick is hard to find” to “one share is hard to find”, we can really see the people’s enthusiasm for the Winter Olympic Games.
How enthusiastic are the Winter Olympics? From “difficult to find one pier” to “difficult to find one share”
With the Bing dwen dwen Winter Olympic Games opening in Beijing, the mascot ice pier is loved by the whole nation and even the whole world. Even the phenomenon of “hard to meet” is even seen. Bing dwen dwen sales page of Tmall’s official flagship store shows that it can protect the normal customers’ purchase demand as far as possible, avoid hoarding goods and transfer prices. If you buy multiple pieces of the same ID, you can send up to two.
On February 6th, Bing dwen dwen Zhao Weidong, spokesman for Beijing Winter Olympic Organizing Committee, said, “we are increasing coordination and increasing the supply of ice pier.” The reporter learned that Beijing Yuanlong Yato Culture Dissemination Co.Ltd(002878) , Cultural Investment Holdings Co.Ltd(600715) are the production and sales enterprises of licensed commodities for the Beijing Winter Olympic Games. Then, with the end of the Spring Festival holiday, will the phenomenon of “one pier is difficult to find” be alleviated?
Bing dwen dwen, Shuey Rhon Rhon Bing dwen dwen Bing dwen dwen, Beijing Yuanlong Yato Culture Dissemination Co.Ltd(002878) (002878), responded to the “interactive easy” platform at the Shenzhen Stock Exchange in February 7th, saying that the Winter Olympic licensed products on the market were selling stuffed toys such as ice Pier (snow Rong Rong), toy handles, ornaments, crystal balls, and ice box pier blind boxes, badges (lucky Xiang sports modeling series, countdown series, folk custom Series). Seven series of precious metals (countdown to the opening ceremony, gold and silver bars, etc.) are designed, produced and sold by the company. In view of the recent popularity of the above-mentioned Winter Olympic licensed commodities by consumers, the company has organized employees and factories to start production in an all-round way, made every effort to coordinate production capacity rationing, ensure the supply of Winter Olympic licensed commodities and try its best to meet the needs of consumers.
Cultural Investment Holdings Co.Ltd(600715) previously said on the interactive platform that as a licensed manufacturer and seller of Beijing Winter Olympics Organizing Committee, the company has the franchise production right of Winter Olympics derivatives in three categories: precious metals, handicrafts and ceramics, and the franchise retail right of all winter Olympics derivatives. In terms of licensed production rights, the company will authorize third-party enterprises to design and produce relevant derivative products, and obtain the share of product sales revenue. In terms of franchised retail, the company will participate in the franchised distribution of Winter Olympic products through self operation and authorized third-party operation, and set up franchised retail stores (points), so as to obtain the sales revenue share of franchised distribution and relevant licensing fee income. At present, the company is actively promoting the above licensed production and sales business, vigorously expanding the cooperation between third-party manufacturers and distributors, and the design declaration of relevant products is also under preparation.
According to the data, Beijing Yuanlong Yato Culture Dissemination Co.Ltd(002878) was founded in May 1998 and listed on the main board of Shenzhen Stock Exchange in June 2017. It is the first A-share listed company in China’s gift industry, with a registered capital of about 221 million yuan. The company is a leading innovative integrated marketing service organization in China. It drives the development of enterprises with creative R & D, improves competitive advantage with integrated marketing, and provides comprehensive and systematic solutions for customers’ market activities. The company takes design and R & D, procurement management and market terminal service system as the three foundation projects, takes marketing planning and material sales as the main business, and drives all-round professional services such as integrated marketing communication, experiential marketing design and market terminal implementation.
According to the financial report of the third quarter of 2021, Beijing Yuanlong Yato Culture Dissemination Co.Ltd(002878) achieved an operating revenue of about 1.5 billion yuan in the first three quarters of 2021, with an increase of 7.50% and 3.18% year-on-year and 14.81% and 12.40% month on month respectively. Among them, compared with the same period of last year, the company’s new media marketing and Beijing Winter Olympic Games franchise souvenir business increased significantly: the new media marketing revenue increased by 41.32% year-on-year, and the Beijing Winter Olympic Games franchise souvenir revenue increased by 141.57% year-on-year.
Beijing Yuanlong Yato Culture Dissemination Co.Ltd(002878) enter the “meta universe”
In addition, the reporter found that Beijing Yuanlong Yato Culture Dissemination Co.Ltd(002878) is actively arranging the meta universe. Enterprise check app shows that the company applied for the registration of several meta universe related trademarks in January this year, including “product universe”, “mutual effect universe”, “wow universe”, etc.
However, Beijing Yuanlong Yato Culture Dissemination Co.Ltd(002878) also said that now the company is in the layout discussion stage of metauniverse. In the follow-up, it will actively explore the commercialization path of metauniverse in the field of gifts, grasp the scene content entrance in metauniverse ecology, and continuously improve the market space and profitability around the market needs such as virtual marketing scene, user interaction mode and effective endorsement of enterprises.
