Today (February 2) is the third day of the Spring Festival holiday in 2022. The reporter learned from the Sichuan Provincial Department of culture and tourism that as of 15:00 today, 695 A-level scenic spots included in the statistics in the province have received 7.8445 million tourists in three days, realizing a ticket revenue of 56.9406 million yuan. Compared with the same caliber of 654 key scenic spots included in the statistics in 2021, the cumulative number of visitors in three days increased by 13.72% and the cumulative ticket revenue increased by 16.27%.
Aba Prefecture, Ganzi Prefecture, Liangshan Prefecture and Panzhihua City are 150 A-level scenic spots that carry out winter tourism, with a total of 719400 tourists in three days and a ticket income of 1.9823 million yuan. Compared with the 113 key scenic spots included in the statistics in 2021, the cumulative number of visitors in three days increased by 38.92%.
the "39th largest" cultural and tourism brand won the full house
Sanxingdui continued to be updated, and the bronze mask appeared in the Spring Festival Gala of China Central Television, which attracted national attention and attracted 17500 tourists to experience the mysterious ancient Shu civilization in Sanxingdui Museum, with a year-on-year increase of 190.19%, and the ticket revenue was 767900 yuan, with a year-on-year increase of 208.27%. Chengdu Giant Panda Breeding Research Base received 10200 tourists, a year-on-year increase of 342.76%, and the ticket revenue was 470000 yuan, a year-on-year increase of 363.85%. The total ticket revenue of Jiuzhaigou scenic spot was 248700 yuan, a year-on-year increase of 4.67%.
technology enabled culture and new tourism experience
Yibin city uses laser projection, holographic projection, UAV light show and other technologies and forms to launch the theme light and shadow show of three rivers and six banks in the main city, the large-scale light and shadow live interpretation of Pingshan printing painting, Changning water curtain light show and water curtain film, so as to create an urban audio-visual light and shadow reception hall. Sishu garden beside Hejiang Pavilion in Chengdu has set up a large naked eye 3D display screen and adopted "distributed matrix optical technology", so that citizens and tourists can experience the immersive "cloud New Year greeting". Guang'an City launched a series of online publicity activities of "culture into thousands of families, video live broadcast of hometown year", Leshan City launched people's online Spring Festival Gala, and Neijiang City launched online "cultural banquet".
ice and snow sunshine tourism has become a new trend in the new year
Xiling Snow Mountain scenic spot received more than 22000 tourists, a year-on-year increase of more than 110%; Huashuiwan hot spring resort received 11000 tourists, a year-on-year increase of more than 150%; Rongchuangxue world received 11000 tourists; Ya'an wanggangping scenic spot received nearly 2000 tourists, an increase of 322.67% month on month. Tourists from ski resorts such as Jiuding Mountain, bipenggou and Zhegu Mountain in Aba Prefecture increased significantly.
folk tourism shows cultural confidence and the charm of traditional culture
All localities deeply explore the excellent traditional folk culture of the Spring Festival and organically integrate it into the spring festival activities. Jinsha Site Museum held a joint exhibition of cultural relics (pictures) of the Chinese zodiac in the Spring Festival of the year of the tiger in renyin to show the unique Chinese Zodiac culture. Beichuan Qiang city launched the folk activity of "Celebrating the Spring Festival with intangible cultural heritage folk customs in Qiang township for the new year". It performed Qiang Folk fun sports putter and pole climbing, Qiang Folk Musical Instruments beating bamboo bangs, playing Yufeng drum and Qiang song and dance Salang. A series of activities also participated in the direct news broadcast of China Central Television. Langzhong ancient city received 52100 tourists, Beichuan Qiang city 50600 tourists, and Deng Xiaoping's hometown tourist area 50600 tourists, ranking third among the 15 5A scenic spots in the province.
