Spring Festival Gala 40 years, this year is different! At the just concluded Spring Festival Gala of China Central Television in the year of the tiger, Jingdong, as an exclusive interactive partner, sent 1.5 billion red envelopes and goodies to global audiences. The cumulative interaction volume of seven rounds of red envelopes reached 69.1 billion times. As the digital base of the interactive activities of this Spring Festival Gala, JD cloud successfully ensured the smooth experience of global audiences participating in red envelope interaction, and unknowingly created a new history – successfully coping with the highest peak of network interaction flow and the most complex application scenarios in the history with the shortest preparation time in the history of 19 days
why did the red envelope interaction in the Spring Festival Gala become the “Mount Everest” in the field of cloud computing?
Watch the Spring Festival Gala, grab red envelopes, welcome the Winter Olympics and pay New Year’s greetings! China Central Television Spring Festival Gala has become the annual “Cultural New Year’s Eve dinner” for Chinese around the world. Red envelope interaction is like the “drinking order” in this “Cultural New Year’s Eve dinner”, which has added countless joy to Chinese around the world to celebrate the new year.
Since the introduction of red envelope interactive activities in the 2015 CCTV Spring Festival Gala, how to do the corresponding technical support has become the number one problem in the field of cloud computing.
The red envelope interaction of the Spring Festival Gala has focused the attention of Chinese all over the world. After the host’s oral broadcast, hundreds of millions of viewers will participate in a short time. Both the number of participants and the instantaneity of traffic outbreak make it the largest peak of network interactive traffic in the world.
In fact, the two spring festival galas in 2015 and 2016 experienced continuous downtime. Subsequently, the 2017 Spring Festival Gala simply cancelled the red envelope interaction. In 2018, in order to prevent downtime, the sponsors of the Spring Festival Gala tripled the capacity of computing resources, but users were still unable to log in. After three consecutive setbacks, the red envelope interaction of the 2019 Spring Festival Gala finally landed smoothly for the first time. The reason for the success is that this year’s sponsors invested a lot of money to urgently purchase a large number of IT resources from servers to network bandwidth, and 50000 servers alone were newly purchased. After that, “stacking resources” has become the only way for major manufacturers to deal with the red envelope interactive activities of the Spring Festival Gala. Taking the 2021 CCTV Spring Festival gala as an example, a number of cloud manufacturers joined hands to escort, which finally ensured the smooth experience of users.
It is no exaggeration to say that for cloud manufacturers, the red envelope interaction of the Spring Festival Gala is the most challenging “Mount Everest”
JD cloud incarnated “Transformers” and defeated the “four most”
On January 5 this year, the red envelope interaction in the Spring Festival Gala, the “Mount Everest” in the field of cloud computing, welcomed a new climber – JD cloud.
The difficulties faced by JD cloud are more difficult than those of the pioneers – in addition to the world’s largest online interaction brought by red envelopes, JD cloud is also superimposing and supporting JD’s “Spring Festival transportation of new year goods” that has not closed for ten consecutive years.
The relevant person in charge of the technology platform Department of JD retail technology and Data Center pointed out: “The scene of Jingdong red envelope in the Spring Festival Gala is more complex than ever. First, in more than four hours of the Spring Festival Gala, Jingdong technology system needs to support red envelope interaction and shopping transaction scenes. The two scenes are very different, and the peaks are frequently switched back and forth, which poses great technical challenges. Secondly, in addition to the red envelope interaction scene, it is the Spring Festival, and Jingdong technology system also needs to support Jingdong’s transaction, payment Customer service, sorting, distribution and many other business scenarios, with extremely long links. The increase of each link node has greatly increased the complexity and support difficulty of the project technical system. “
In fact, from the perspective of technical support, the interaction of the Spring Festival Gala in the year of the tiger can be summarized as the “four most” in the history of cloud computing in China – the preparation time is short, only 19 days (January 5-january 23); The interactive activity lasts for a long time, and the continuous pulse flow peak will last for 23 days (January 24 to February 15); China Central Television Spring Festival Gala has accumulated 69.1 billion interactions in more than four hours, making it the world’s leading online interaction; The most complex scenes of red envelope interactive flow peak and Spring Festival cargo transportation are superimposed, and the technical support is the most difficult.
How to deal with the most challenging Spring Festival Gala interaction in history? In the view of JD cloud technology team, copying the traditional problem-solving idea of “stacking resources” is the worst policy. First, the short-term temporary investment is too large, which is contrary to the refined R & D resource management concept pursued by JD cloud for a long time. Second, the global supply chain tension caused by the epidemic makes the objective path of stacking resources impractical
JD cloud programmers fighting on the front line
Based on years of rich technical experience supporting JD 618 and JD 11.11, JD cloud decided to find another way to give full play to the advantages of high elasticity of cloud computing and break a new path. This new way is to flexibly and flexibly schedule and move the existing resources in the cloud without increasing computing resources, so as to realize rapid array change.
Flexible and agile scheduling is JD cloud’s specialty – in previous JD 618 and JD 11.11, JD cloud has built the industry’s first hybrid multi cloud operating system JD cloud ship based on the super large-scale cloud native practice, which can realize the elastic scheduling and management of super large-scale computing resources and enable the seamless switching of limited computing resources between different tasks, Use the extreme.
Rapid array change is a bold innovation made by JD cloud in response to the challenges of the two-line operation of “red envelope interaction in the Spring Festival Gala” and “Spring Festival transportation of new year goods”. Specifically, at the time of CCTV host’s oral broadcast, JD cloud quickly adjusted the system resources to the “Spring Festival Gala interaction” mode, and comprehensively tilted the links involved in the red envelope interaction of the Spring Festival Gala from computing resources to network resources. After the end of the oral broadcast for a period of time, after the peak and ebb tide of grabbing red envelopes, quickly switch to the “Spring Festival transportation of new year goods” mode to support the business system related to spring festival transportation of new year goods from the front-end app platform, order, settlement, payment, search and recommendation to the back-end warehousing, distribution, customer service and after-sales.
The practice on New Year’s Eve has proved that JD cloud supports the red envelope interaction of the Spring Festival Gala alone without increasing computing resources for the first time, and it still works freely. Relying on cloud native digital infrastructure and hybrid multi cloud operating system cloud ship, nearly 3 million containers and more than 10 million accounting power resources are dispatched at the second level to successfully climb the “Mount Everest” in the field of cloud computing with ultra-high elasticity. During the seven rounds of red envelope interaction, JD cloud, like a “transformer”, realized 16 seamless switches between the interactive mode of the Spring Festival Gala and the mode of “Spring Festival transportation of new year goods”, ensuring the smooth experience of users
JD cloud escorts the Spring Festival Gala interaction (data as of 23:00 on New Year’s Eve)
It is also a successful climb to Mount Qomolangma. Compared with the previous practice of cloud manufacturers smashing resources, JD cloud uses dexterity, and the rapid resource transfer and rapid capacity expansion and contraction can better reflect the essence of cloud computing!
JD cloud perfectly escorts the red envelope interaction of this Spring Festival Gala, pushing the strength of Chinese technology companies in “digital new infrastructure” to a new peak. “Three Yuan bridge replacement in 43 hours” and “Wuhan huoshenshan hospital in 10 days” are miracles created by China in the field of traditional infrastructure. This time, JD cloud successfully “climbed the” Everest “in the field of global cloud computing technology on the basis of only 19 days of preparation and no increase in computing resources. To some extent, it can be said that it is a replica of the above classic cases in the field of digital infrastructure, It demonstrates the strength of China’s digital economy and creates the best practice of “digital new infrastructure”.
on New Year’s Eve, JD cloud technicians on duty at the front line celebrated the successful completion of the task
Jingdong group’s technical system has more than 3000 technicians who have directly participated in the technical research and support of the Spring Festival Gala project. More than 10000 technicians work together to support the Spring Festival and Spring Festival Gala projects that span more than one month. Nearly 2000 technical support personnel participated in the front-line watch on New Year’s Eve. They silently launched this technical “war” without gunsmoke behind the Spring Festival Gala. Under the circumstances of tight time, urgent tasks, great challenges and large number of personnel involved, JD quickly gathered dozens of departments to participate in war preparation, involving multiple business segments such as JD retail, JD technology and JD logistics. Under the unified deployment of the commander in chief of war preparation, tens of thousands of technical teams worked together efficiently and completed seven rounds of stress tests within 19 days. They rose to the difficulties, fought bravely, completed the “impossible task” with the spirit of excellence and meticulous “technical craftsman”, guarded the red envelope interaction of the Spring Festival Gala of Chinese all over the world, and added peace and joy to the Spring Festival of the year of the tiger
JD cloud creates a new history and reveals the changes in the trend of China’s cloud computing industry
From the interactive preparations for the Spring Festival Gala in the first few years, which took a few months but still couldn’t avoid the downtime in the red envelope, to the need to urgently increase tens of thousands of servers to carry the peak of traffic, and then to the efficient collaboration of tens of thousands of technical teams within 19 days this year without adding computing resources, Only the flexible and agile scheduling of resources can perfectly support the world’s largest network interactive activities and the world’s most complex application scenarios. Behind JD cloud’s new history, it not only shows its own technical strength, but also can be seen as a silhouette of the overall rise of China’s cloud computing industry. Behind this silhouette is the change in the trend of China’s cloud industry from “promoting enterprises to the cloud” to “helping enterprises make good use of the cloud”.
JD cloud not only successfully escorts the red envelope interaction of the Spring Festival Gala, but also serves as the technical base of the digital intelligent social supply chain of JD’s “spring festival goods transportation”, synchronously and efficiently supports the happy experience of “spring festival goods transportation”, and uses technology to escort the transmission of spring Festival blessings. This makes us truly feel that JD cloud’s service capability has gone beyond the stage of “helping users get on the cloud” to a new stage of helping users “make good use of the cloud”.
“Make good use of the cloud” is an understatement, but in practice, it has high requirements for cloud innovation ability of cloud manufacturers. To “make good use of the cloud”, we need to comprehensively apply cutting-edge technologies such as cloud computing, AI, big data and blockchain, and deeply integrate them with the real business of the enterprise.
Since the birth of Amazon AWS in 2006, the emergence of cloud computing has made computing power exist in the form of a public service, and greatly reduced the threshold of social use. Today, the cloud has been hidden behind countless industries and has become the cornerstone of today’s social digital transformation. Whether it is the interaction of CCTV Spring Festival Gala or the ticket grabbing of railway 12306 Spring Festival transportation, it is inseparable from the support of cloud computing. There is no doubt about the wide social influence of cloud technology.
For this reason, the 14th five year plan emphasizes creating new advantages of digital economy, lists cloud computing as the first key industry of digital economy, and clearly puts forward the development route of cloud service industry focusing on hybrid cloud: “focusing on hybrid cloud, cultivating cloud service industries such as industry solutions, system integration, operation and maintenance management”, The hybrid cloud has accelerated and become the focus of many service providers and users in the industry. The 2021 cloud computing white paper issued by the Chinese Academy of information and communications pointed out that it has become a general trend to take cloud computing as the core and integrate artificial intelligence, big data and other technologies to realize the transformation and upgrading of enterprise information technology software and hardware.
By reviewing the process of JD cloud escorting the red envelope interaction of China Central Television Spring Festival Gala, we can see that relying on the JD cloud ship, the industry’s first hybrid multi cloud operating system, JD cloud has realized the sensitive scheduling of super large-scale hybrid IT infrastructure at the operating system level, “like an arm, like an arm”, which greatly reduces the idle waste of computing resources, It improves the efficient operation of social large-scale public projects.
In addition, the core trading system of JD technology can automatically select the best channel to complete the payment through real-time calculation, support the peak flow of the Spring Festival Gala, and also provide users with a safe, stable and convenient red envelope interactive experience. What is particularly noteworthy is that Qianyan, the first intelligent digital human customer service of JD, has officially taken up his post before the Spring Festival, providing consumers with a technical and warm customer service experience, and accompanying the people of the whole country to handle new year goods and spend the new year at ease. Behind Qianyan’s natural communication and smooth interaction is JD cloud’s world leading multimodal interaction technology< JD cloud supports the 10th consecutive year of Spring Festival delivery
2022 is the 10th consecutive year for jd.com to deliver goods during the Spring Festival. JD will give full play to the efficiency of new entity enterprises, fully meet the service needs of merchants and consumers during the Spring Festival with the “spring festival goods transportation”, and work together with brand partners for high-quality development. At the same time, relying on the supply chain of digital intelligence society, we will help rural revitalization and promote the positive cycle of increasing farmers’ income and upgrading consumption.
The Spring Festival Gala of China Central Television has passed amid the laughter of the people all over the country, and the wonderful interactive activities of the longest Spring Festival Gala in history are still continuing! From now on, until the 15th day of the first month, JD cloud will continue to ensure the “Spring Festival transportation of new year goods”, the link of global Chinese emotional transmission, and escort the red envelope interaction of the Lantern Festival party.
