The reporter learned from the Guangdong Provincial Department of culture and tourism on February 1 that on the second day of the Spring Festival holiday in 2022 (the first day of the Lunar New Year), the festival culture and tourism market in all parts of the province are stable and orderly. The province’s cultural tourism system has further enriched the supply of cultural tourism products and created Wuxi Online Offline Communication Information Technology Co.Ltd(300959) cultural tourism activities. The cultural tourism activities benefiting the people in many places are rich and colorful with bright spots.
The flowers are like brocade and the lanterns are in clusters, which makes the spring festival atmosphere in Guangdong strong. Guangzhou Yuntai garden is full of flowers to celebrate the Spring Festival and welcome the Winter Olympics; More than 100000 tulips of more than 20 varieties are competing to open; The water flower market in Shunde’s “dream water town” scenic spot has attracted many tourists and photography lovers. This year, all kinds of lanterns add more festivity. Chaozhou lanterns are well-known at home and abroad. They are a great treasure in the treasure house of traditional folk art in Guangdong. Hundreds of thousands of Lantern devices combine naked eye 3D technology with traditional lanterns to build the ancient city of Chaozhou into a brightly lit city. Lanterns in Maoming cultural square and Xinhu park are hung high, and the bright “China Red” decorates the “city of kindness”. Shenzhen Splendid China held a Zigong Lantern Festival. Some netizens said that the Lantern Festival seemed to pass through the market of Han and Tang Dynasties. Jiangmen Dongyi palace lantern is exquisitely made and is one of the intangible cultural heritages at the provincial level. Yuexiu Park in Guangzhou displays lanterns and flowers, which are bright, festive and full of vitality; At Yongqing square in Xiguan, all kinds of lanterns have attracted many tourists.
During the Spring Festival holiday, various parts of Guangdong have prepared rich intangible cultural heritage feasts. Among them, the “Lingnan temple fair of celebrating the new year” in Guangzhou Lingnan impression Park, the “Huang Feihong” cup traditional Nanshi championship and martial arts exhibition in Xiqiao Town, Foshan, and the “online spring class” of Guangdong opera theater met with citizens and tourists on the first day of the new year. The first batch of three intangible cultural heritage themed tourism routes – in-depth tour of the new vitality cultural heritage in the old city of Guangzhou, experience tour of the cultural heritage in eastern Guangdong in the coastal economic belt and cultural tour of the maritime Silk Road in western Guangdong, covering a number of scenic spots in 8 cities including Guangzhou, Chaozhou and Zhanjiang, showing Lingnan Characteristic intangible cultural heritage projects represented by Cantonese opera, Guangcai, Chaoxiu and chaodiao, which are loved by citizens and tourists.
In order to enrich the people’s life during the Spring Festival, the Provincial Department of culture and tourism, in conjunction with local cities and in combination with the reality, Wuxi Online Offline Communication Information Technology Co.Ltd(300959) carefully planned various folk activities with full flavor of the year, and offered an authentic folk “feast” for Lbx Pharmacy Chain Joint Stock Company(603883) . On February 1 (the first day of the Lunar New Year), the Guangdong Provincial Museum (Guangzhou Lu Xun Memorial Hall) was opened normally for appointment. By 13:00 on the same day, all online audiences are full. In 2022, Guangdong opera theater continued to launch the “online spring class”, so that everyone can “watch the big play” online without leaving home during the Spring Festival holiday and feel the strong traditional Chinese flavor. At noon every day from February 3 (the third day of the Lunar New Year) to February 14 (the 14th day of the first month), the audience and fans can enjoy 12 wonderful Cantonese operas such as Hongsheng hall and the unruly princess’s son-in-law through platforms such as the “learning power” app and the Live Room 703 of Guangdong Cantonese Opera Theater.
Guided by “deep experience, micro vacation and slow life”, Guangzhou has launched 30 excellent cultural tourism routes of “reading Guangzhou”. Zhuhai cultural center held a collection activity of “new year flavor” works of Guangdong goodness and Guangdong beauty in the new year. On the first day of the first day of the lunar new year, Zhongshan Memorial Library of Zhongshan City carried out a series of activities of “tasting books, celebrating the new year – our annual flavor”. Dongguan issued 5 million yuan consumption coupons, Tesco Dongguan. Jiangmen organizes tourism enterprises to actively participate in activities such as “million preferential benefits for thousands of families · happy trip to Wuyi for the new year” and “Vientiane Tesco overseas Chinese capital in the Spring Festival”, and further stimulate consumption potential and activate the consumer market in combination with characteristic consumer brands such as “Jiangmen tea” and “Wuyi cuisine”. Around Zhongtian Xindi, Huiyue City, Wanda, qimingli and other business districts, connect night tourism routes, connect the omni-directional chain of “food, housing, travel, shopping and entertainment” of night tourism in Pengjiang district, and hold various special activities such as food festivals and consumption festivals, so that tourists can deeply feel the fashion vitality of night tourism in Pengjiang.