According to the big data monitored by the Ministry of Commerce on key e-commerce platforms, up to now, health, intelligence, green, ice and snow have become the key words of hot selling new year goods. According to the data of the Ministry of Commerce, the sales of gift box food and nutritional supplements increased significantly in 2022. The chocolate gift box and Nanfang Black Sesame Group Co.Ltd(000716) pill increased by 67.4% and 105.9% respectively year-on-year. Semi finished dishes are particularly popular. The data show that the sales of prefabricated dishes increased by 45.9% year-on-year. In addition, the “Winter Olympic wind” has heated the ice and snow economy. The sales of ski equipment increased by 51.9% year-on-year, the sales of Winter Olympic souvenirs increased by 26.9 times year-on-year, and the ticket sales of ice and snow theme parks and ski scenic spots increased by 131.5% and 95.2% year-on-year respectively.