The hot sales of hardware products made apple hand over beautiful financial results again. In the first quarter of fiscal year 2022, in addition to iPad, Apple’s other flagship hardware products outperformed market expectations: iPhone achieved revenue of US $71.63 billion, and the market expected US $67.74 billion, a year-on-year increase of 9.2%; Mac revenue of $10.85 billion, analysts expect $9.53 billion, an increase of 25%.
Tim Cook, CEO of apple, said that the market demand for the entire iPhone 13 product series is very large, in the long run, “apple is very optimistic about the iPhone” . In addition, from the perspective of supply chain tension, the first and second fiscal quarters are more serious than the fourth fiscal quarter of the previous fiscal year, and the situation in the second fiscal quarter will be relieved compared with the first fiscal quarter.
It is worth noting that Apple’s product sales not only directly affect the company’s own revenue, but also linked to the performance of supply chain companies. At present, China’s consumer electronics index is still at a high level (see the figure below), and Apple’s better than expected performance is expected to boost the market’s confidence in Apple’s industrial chain.
After a long correction, Apple’s core suppliers have re entered the vision of public funds. According to the research report data recently released by Huatai Securities Co.Ltd(601688) analyst Huang Leping, after a quarter of adjustment, Q4 in 2021, driven by the best-selling iPhone 13 series and “metauniverse + Apple Mr expectation”, the leader of apple industry chain represented by Luxshare Precision Industry Co.Ltd(002475) , Goertek Inc(002241) , Avary Holding (Shenzhen) Co.Limited(002938) obtained a significant increase in public funds.
Among them, Luxshare Precision Industry Co.Ltd(002475) ranks first, and Goertek Inc(002241) always appears in the top 5, whether from the market value of heavy positions held by public funds in 4q21 electronic sector or the number of funds held by heavy positions held by public funds in 4q21 electronic sector. However, there were differences in the attitude of institutions towards Luxshare Precision Industry Co.Ltd(002475) . The public offering increased significantly, but there was an outflow of funds going north, mainly for the latter to take profits.
new products are ready to go, which is expected to add momentum to the fruit chain
This year, Apple will continue to update its existing product line, including iPhone 14, air pods pro with a new generation of chips and new watch products. A recent product or the cheapest Apple 5g mobile phone – the third generation iPhone se, mac mini or MacBook Air with self-developed chips may also appear together. The high-profile ar glasses are expected to be released at the end of this year or early next year.
In this regard, Huang Leping believes that with the launch of iPhone se 3 and the postponement of some orders to Q1 this year, the momentum of the peak season is expected to continue. It is expected that Apple’s shipment volume will reach 246 million units in 2022, with a year-on-year increase of 6.5% and a global market share of 17.6%, a record high.
Shen Dai, an analyst at Puyin international, further said that he was optimistic about China’s apple industry chain. Analysts said that the leading suppliers of Chinese mainland began to expand the supply chain in depth, and initially opened up the downstream assembly stage. They had the basic capability of internationalized large-scale electronic manufacturing, assembly and service, and had the opportunity to promote their own output value and thickening profits by building up downstream assembly platforms, and build moat. At the same time, it can also help apple and other electronic brands reduce the pressure of growing and complex supply chain management with its own platform ability. “Apple’s hardware products are both basic and incremental space for China’s supply chain.”
Among A-share manufacturers, Avary Holding (Shenzhen) Co.Limited(002938) , Suzhou Dongshan Precision Manufacturing Co.Ltd(002384) are apple FPC suppliers. With the release of iPhone se 3, the capacity utilization of Q1 company is expected to be further improved this year; Guangdong Goworld Co.Ltd(000823) is an apple PCB supplier; Lens Technology Co.Ltd(300433) provide it with cover glass and metal hub; Shenzhen Desay Battery Technology Co.Ltd(000049) , Sunwoda Electronic Co.Ltd(300207) supply batteries; Jcet Group Co.Ltd(600584) , Universal Scientific Industrial(Shanghai)Co.Ltd(601231) are SIP / AIP packaging manufacturers.
