Mango Excellent Media Co.Ltd(300413) disclosed the performance forecast. It is estimated that the net profit in 2021 will be RMB 2.04 billion-2.14 billion, with a year-on-year increase of 2.92% – 7.96%. During the reporting period, the company’s advertising and operator revenue grew by more than 30%. At the end of the year, the number of effective members of mango TV reached 50.4 million, a year-on-year increase of 40%.
The company said that popular variety shows such as “sister riding the wind and waves”, “brother cutting through thorns”, “goodbye to my lover” and word-of-mouth dramas such as “I’m fine in another country”, “wolf Hunter” and “the twelfth second” have effectively driven the growth of advertising and operator revenue of the company by more than 30%. At the end of the year, the number of effective members of mango TV reached 50.4 million, a year-on-year increase of 40%.
According to previous media reports, Mango Excellent Media Co.Ltd(300413) who was “cleared” by Ali and dragged down by “rollover” artists is under great pressure under the policy direction of “Qinglang action” and “rice circle rectification”. From the perspective of the secondary market, Mango Excellent Media Co.Ltd(300413) is in a downward trend throughout 2021, and the market value has dropped from the peak of 160 billion at the beginning of the year to 81.6 billion today.
According to its 2020 annual report, Mango Excellent Media Co.Ltd(300413) achieved an operating revenue of 14.006 billion yuan, a year-on-year increase of 12.04%; The net profit was 1.982 billion yuan, a year-on-year increase of 71.42%. Among them, mango TV achieved an operating revenue of 10.003 billion yuan, a year-on-year increase of 23.36%, and a net profit of 1.775 billion yuan, a year-on-year increase of 83.17%.
Today, Mango Excellent Media Co.Ltd(300413) closed at 43.61 yuan / share, down 3.37%, with a market value of 81.582 billion yuan.